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Norwescap Inc

Director of Marketing

Norwescap Inc, Convent Station, New Jersey, us, 07961


Marketing Director

About us

:

Norwescap is a 57-year-old anti-poverty organization with a mission to strengthen communities by creating opportunities that improve the lives of low-income individuals and families. Our vision is to help build a community that transforms poverty into opportunity.

This is an exciting opportunity to contribute to a well-established, highly respected nonprofit organization that supports over 30,000 individuals and families each year and helps to create opportunities and positive change in communities throughout Northwestern New Jersey.

Location:

Morristown, NJ and Phillipsburg, NJ

Job Duties include:

Strategic Communication Planning:

Lead the development and execution of integrated communication plans that support programmatic and fundraising goals.

Coordinate with program and development teams to ensure messaging consistency and alignment with organizational objectives.

Monitor and analyze communication efforts to measure effectiveness and adjust strategies as needed.

Campaign Material Creation and Review:

Oversee the creation, production, and review of all marketing and campaign materials, ensuring alignment with brand guidelines and messaging priorities.

Collaborate with internal teams and external vendors to produce high-quality materials that resonate with target audiences and achieve campaign objectives.

PR and Community Outreach:

Manage relationships with media contacts, public relations firms, and influencers to enhance the organization's visibility and reputation.

Cultivate outreach contacts with political and community leaders to support advocacy efforts and community engagement initiatives.

Brand and Identity Initiatives:

Partner with the CDO to drive brand development and identity initiatives that strengthen brand recognition and support fundraising efforts.

Ensure brand consistency across all communication channels and materials, including digital platforms, print materials, and events.

Team Management:

Provides leadership and guidance on marketing strategies, media relations, and campaign execution.

Foster a collaborative and innovative work environment that encourages creativity, professional growth, and teamwork.

Qualifications:

Bachelor’s degree in marketing, Communications, Public Relations, or a related field.

Proven experience in nonprofit marketing or communications leadership roles, with a track record of developing and implementing successful marketing strategies.

Strong understanding of digital marketing tools and techniques, including social media, email marketing, and website management.

Excellent written and verbal communication skills, with the ability to craft compelling messages and stories for diverse audiences.

Strategic thinker with analytical skills to assess campaign performance, identify trends, and make data-driven decisions.

Experience managing PR relationships, media campaigns, and community outreach initiatives.

Demonstrated leadership and management abilities, including experience leading a team and collaborating across departments.

Detail-oriented and organized, with the ability to manage multiple projects simultaneously and meet deadlines.

Norwescap provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Job Type:

Full-time

Salary:

$80,000

Benefits:

Health

Dental

PTO

Schedule:

Monday-Friday

8:00AM- 5:00PM

Ability to commute/relocate:

This position requires BETWEEN 25-50% travel to meet with stakeholders across our five-county service area.

Work Location: Hybrid remote in Suite 104 | Morristown, NJ 07960

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