Creative Alignments
Marketing Director
Creative Alignments, Missoula, Montana, us, 59812
Are you a Senior Marketing Leader who loves travel and the great outdoors? This is an opportunity for you! Bretz RV is a 3rd generation, family-owned business with dealerships in six locations across Montana, Idaho and Washington. They seek a talented Marketing Director who can help their dealerships capture even more business through better social media campaigns, community-minded events, and annual trade shows, among other initiatives.Bretz RV
Bretz RV & Marine opened for business in Missoula, Montana, in 1967. Until then, Frank and Vi Bretz had been operating a service station and renting U-Hauls in central Missoula. A search for a new camping trailer ended up turning into a new business opportunity. Not only did the Bretz family get a new camper, they decided to get into the business of selling and renting small travel trailers.
Today Bretz RV & Marine is still a family-owned and operated business with six dealerships across Montana and Idaho. We are fortunate to have grown from just over 100 employees to nearly 400 employees in the last five years. We do all we can to offer our teams an excellent place to work and advance in our company. We start by finding great people with high energy and then find the best place for them to be successful in our dealerships.What You Will Do
As Marketing Director, you will lead initiatives and people across the marketing and promotional events space. Your team includes a marketing manager, several marketing specialists, and a videographer. As well, you'll work closely with cross-functional peers in sales, finance, IT, and operations.
Among the projects and initiatives ahead are:
• Alignment and standardization of Bretz's online and social marketing collateral and campaigns• Planning and executing successfully for Bretz's brand at a number of regional trade shows and events• Improving our conversion rates and audience engagement across social platforms• Expanding our presence and brand awareness in our seven markets through innovative, community-focused eventsWho You Are
You're an innovative and strategic thinker. You like to collaborate and thrive in a transparent, fast-paced workplace. Marketing is your vocation and passion, but you also love the travel and outdoors industry.
As a leader, you are an effective communicator. You display the qualities of humility, candor, and empathy. As a marketer, you are customer and competitor focused, finding ways to please the former and best the latter.Qualifications:
Proven experience in marketing and project management, preferably in the automotive, RV, or boating industries.Demonstrated ability to strategize, implement, and maintain marketing and system integration initiatives that drive business growth.Strong analytical skills with the ability to interpret data, identify trends, and translate insights into actionable strategies.Excellent organizational, communication, and leadership skills, with a track record of managing budgets and completing projects on time.The ability to embody our Ideal Team Player attributes: Humble, Hungry, and Smart.Creative and tenacious problem-solving skills, with a keen attention to detail.Advanced SEO/SEM tactics and strategies,Experience managing and improving a CRM, preferably in Salesforce.A bachelor's degree in marketing, business, or a related field is preferred. However, significant relevant experience and a demonstrated track record of success may substitute for the degree requirement.Benefits
• Competitive Salary and Performance Bonuses• Medical benefits package with multiple plan options to choose from, including vision and dental• 401(k) retirement plan with employer match• On-site employee daycare• Holiday pay and vacation time• Employee discounts• Employee borrow program (take a camper and GO CAMPING)• Profit sharing bonus
Our company maintains a firm policy of equal employment opportunity for all associates. We hire, train, promote and compensate associates based on personal and professional competence and potential for advancement without regard for race, color, religion, sex, national origin, age, marital status, disability, or citizenship, as well as other classifications protected by applicable federal, state or local laws.
Bretz RV & Marine opened for business in Missoula, Montana, in 1967. Until then, Frank and Vi Bretz had been operating a service station and renting U-Hauls in central Missoula. A search for a new camping trailer ended up turning into a new business opportunity. Not only did the Bretz family get a new camper, they decided to get into the business of selling and renting small travel trailers.
Today Bretz RV & Marine is still a family-owned and operated business with six dealerships across Montana and Idaho. We are fortunate to have grown from just over 100 employees to nearly 400 employees in the last five years. We do all we can to offer our teams an excellent place to work and advance in our company. We start by finding great people with high energy and then find the best place for them to be successful in our dealerships.What You Will Do
As Marketing Director, you will lead initiatives and people across the marketing and promotional events space. Your team includes a marketing manager, several marketing specialists, and a videographer. As well, you'll work closely with cross-functional peers in sales, finance, IT, and operations.
Among the projects and initiatives ahead are:
• Alignment and standardization of Bretz's online and social marketing collateral and campaigns• Planning and executing successfully for Bretz's brand at a number of regional trade shows and events• Improving our conversion rates and audience engagement across social platforms• Expanding our presence and brand awareness in our seven markets through innovative, community-focused eventsWho You Are
You're an innovative and strategic thinker. You like to collaborate and thrive in a transparent, fast-paced workplace. Marketing is your vocation and passion, but you also love the travel and outdoors industry.
As a leader, you are an effective communicator. You display the qualities of humility, candor, and empathy. As a marketer, you are customer and competitor focused, finding ways to please the former and best the latter.Qualifications:
Proven experience in marketing and project management, preferably in the automotive, RV, or boating industries.Demonstrated ability to strategize, implement, and maintain marketing and system integration initiatives that drive business growth.Strong analytical skills with the ability to interpret data, identify trends, and translate insights into actionable strategies.Excellent organizational, communication, and leadership skills, with a track record of managing budgets and completing projects on time.The ability to embody our Ideal Team Player attributes: Humble, Hungry, and Smart.Creative and tenacious problem-solving skills, with a keen attention to detail.Advanced SEO/SEM tactics and strategies,Experience managing and improving a CRM, preferably in Salesforce.A bachelor's degree in marketing, business, or a related field is preferred. However, significant relevant experience and a demonstrated track record of success may substitute for the degree requirement.Benefits
• Competitive Salary and Performance Bonuses• Medical benefits package with multiple plan options to choose from, including vision and dental• 401(k) retirement plan with employer match• On-site employee daycare• Holiday pay and vacation time• Employee discounts• Employee borrow program (take a camper and GO CAMPING)• Profit sharing bonus
Our company maintains a firm policy of equal employment opportunity for all associates. We hire, train, promote and compensate associates based on personal and professional competence and potential for advancement without regard for race, color, religion, sex, national origin, age, marital status, disability, or citizenship, as well as other classifications protected by applicable federal, state or local laws.