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FingerPaint Marketing

VP, Group Account Director

FingerPaint Marketing, Cedar Knolls, New Jersey, us, 07927


Description

Position at Fingerpaint Marketing

Reset your expectations of a health and wellness company. Independent by design and built on a foundation of empathy, Fingerpaint Group is a collection of healthcare companies that celebrates what you bring as both a professional and an individual. With talent across the United States and Europe launching more than 200 brands, we are committed to creating and executing meaningful experiences. Here, creativity happens naturally-we attract top talent and give them a space to grow and collaborate.

Objectives of This Role:

This role requires a strategic mind and strong leadership skills. You'll be responsible for providing leadership in account management for multiple accounts and strategic guidance to clients. You must have a solid understanding of all things pharmaceutical and digital, and you will be responsible for building strong client relationships while ensuring fiscal account health. In addition, this role will be the diplomatic face of the brand both internally and externally. The VP, group account director accepts the role of manager, liaison, thinker, and problem-solver.

Duties and Responsibilities:

You will have the ability to think strategically, creatively, and collaborativelyExcellent understanding of the digital marketplace and ad formatsAbility to effectively lead and collaborate with multiple team membersYou will partner with clients, internal partners, and vendors to build brandsDeliver strategic client presentations, recommendations, and annual brand plansTake ownership of the financial health of accountsSupport new business initiatives and pitchesDevelop new ideas that align with customer and brand goalsCommunicate broad understanding of client's industry, business, customers, and needs to inform strategic and tactical planningManagement and mentorship of junior team membersIdentify and cultivate client opportunitiesMaintain strong client relationships, ensuring overall satisfaction with the team and agencyCommunicate strategy and tactical plans effectively across large multidisciplinary teamsActively monitor the headlines for current brand and competitor news, trends, and white space opportunity

Job Requirements:

9 to 13 years of experience in a pharmaceutical or healthcare marketing agencyEffective presentation, mentorship, and client-facing skillsSolid understanding of Veeva systems and client requirementsMaster of industry trends and guidelines (eg, CAN-SPAM, privacy policy, etc)Fluent in market research methodology and approachesUnderstand brand fundamentals (positioning, messaging, creative concepts) and how they all work togetherPossess deep knowledge of category and competitive set, as well as client pipelineUnderstand FDA rules/regulations and life cycle of a brandUnderstand competitors and advocacy groups for each account/brandBachelor's degree or higherMedia, analytics, and measurement experienceRequires travel

Don't meet every single requirement? That's okay! Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Fingerpaint, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles! Our team of qualified recruiters can match you with the right opportunity.Fingerpaint Group provides equal employment [and affirmative action] opportunities to all applicants and employees. We are proud to recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.