Hanson Dodge
Associate Media Director
Hanson Dodge, Wisconsin Rapids, Wisconsin, United States, 54494
Hanson Dodge-an AdAge Best Places to Work agency for 2021 and 2022, and AdAge's 2022 Midwest Small Agency of The Year (Silver)-is seeking a seasoned media leader with 10+ years' experience.
We're looking for a proven professional with boundless curiosity to lead our teams in the development of strategic, results-driven and insightful media plans. The right candidate will have demonstrable experience leading the full cycle of media programs-from planning through measurement-using digital and traditional channels. The AMD will work collaboratively with direct reports, cross-functional teams, other agency stakeholders and clients, while reporting directly to the executive media director. This person will help Hanson Dodge advance well-known, ambitious brands in categories such as CPG and consumer hard goods.
REQUIREMENTS
10 or more years of experience in media strategy, buying and execution across all channels (digital and traditional)Has led media staff within an integrated, full-service agencyWell-versed in programs aimed at driving Direct to Consumer/ecommerce resultsMedia expertise spans the full spectrum of the media process: strategy, research, buying, execution, analysis and reportingAn enthusiastic and effective presenter, communicator, and champion of the media disciplineA hands-on leader and team player with a track record of building strong client relationships and inspiring internal colleaguesHas both an eye for detail and an ability to see the big pictureExperience with analytics and performance marketing is a plusRESPONSIBILITIES
Work directly with clients to solve their business challenges, resulting in measurable success for clients and organic growth opportunities for the agencyBe the agency's primary point of contact with leaders in client organizations on assigned accountsServe as team leader in developing integrated, multichannel plans with flawless execution, including preparation of media budgets, schedules of insertions, contracts and supporting materials, and reportingLeverage an advanced knowledge of paid digital media practices including strategy, tactical execution, ad serving, optimization and reporting, counsel and train other team members in these areas as wellUncover ongoing opportunities to improve buying influence, and to ensure HD has detailed, timely information on market conditionsAnalyze data and research and put it into actionManage, train and mentor direct reportsBe a leader in building culture based on HD's values: Passionate, Positive, Accountable, Collaborative, Creative and CuriousContribute thought leadership and help advance HD's capabilities and effectiveness
Regardless of race, gender, religion, sexual orientation, age, or disability, Hanson Dodge is committed to creating an inclusive environment where all talents are valued and developed to their fullest.
We're looking for a proven professional with boundless curiosity to lead our teams in the development of strategic, results-driven and insightful media plans. The right candidate will have demonstrable experience leading the full cycle of media programs-from planning through measurement-using digital and traditional channels. The AMD will work collaboratively with direct reports, cross-functional teams, other agency stakeholders and clients, while reporting directly to the executive media director. This person will help Hanson Dodge advance well-known, ambitious brands in categories such as CPG and consumer hard goods.
REQUIREMENTS
10 or more years of experience in media strategy, buying and execution across all channels (digital and traditional)Has led media staff within an integrated, full-service agencyWell-versed in programs aimed at driving Direct to Consumer/ecommerce resultsMedia expertise spans the full spectrum of the media process: strategy, research, buying, execution, analysis and reportingAn enthusiastic and effective presenter, communicator, and champion of the media disciplineA hands-on leader and team player with a track record of building strong client relationships and inspiring internal colleaguesHas both an eye for detail and an ability to see the big pictureExperience with analytics and performance marketing is a plusRESPONSIBILITIES
Work directly with clients to solve their business challenges, resulting in measurable success for clients and organic growth opportunities for the agencyBe the agency's primary point of contact with leaders in client organizations on assigned accountsServe as team leader in developing integrated, multichannel plans with flawless execution, including preparation of media budgets, schedules of insertions, contracts and supporting materials, and reportingLeverage an advanced knowledge of paid digital media practices including strategy, tactical execution, ad serving, optimization and reporting, counsel and train other team members in these areas as wellUncover ongoing opportunities to improve buying influence, and to ensure HD has detailed, timely information on market conditionsAnalyze data and research and put it into actionManage, train and mentor direct reportsBe a leader in building culture based on HD's values: Passionate, Positive, Accountable, Collaborative, Creative and CuriousContribute thought leadership and help advance HD's capabilities and effectiveness
Regardless of race, gender, religion, sexual orientation, age, or disability, Hanson Dodge is committed to creating an inclusive environment where all talents are valued and developed to their fullest.