iHeartMedia, Inc.
Media Planner, Media Strategy
iHeartMedia, Inc., Los Angeles, California, United States, 90079
iHeartMedia
The audio revolution is here – and iHeart is leading it! iHeartMedia, the number one audio company in America, reaches 90% of Americans every month. We were recognized as one of the Top Media Sales Organizations by The Myers Report!
Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.
If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!
What We Need:iHeartMedia is seeking an experienced Media Planner, Media Strategy to join our fast-paced and innovative team in Los Angeles, CA!
The Media Planner, Media Strategy reports to the Vice President of Media Strategy and partners with our Vertical Category Sellers to develop media strategies and plans that meet advertisers’ objectives, yield measurable results, and drive ad revenue.
What You'll Do:
Partner with sellers on a select list of accounts to develop clear client media briefs based on a thorough understanding of each clients’ business/brand objective, KPIs and success metrics.
Develop a recommended iHeartMedia multi-platform media strategy based on the media brief, supplemental research, and a thorough knowledge of iHeartMedia’s assets and capabilities.
Use proprietary planning tools to develop an optimized topline media plan including the iHeartMedia platform mix and weight levels.
Provide appropriate direction to individual iHeartMedia platform divisions to build their specific media plans/schedules.
Create detailed consolidated summary plans to share with Sales and other relevant internal teams.
Work closely day-to-day with Sales, Marketing, Research and Revenue Management in the development of all strategies/plan recommendations.
What You'll Need:
Basic knowledge of media strategy and the role(s) that different media channels play in delivering on specific client objectives and KPIs.
Knowledge of all basic media math and media research techniques.
Natural drive to independently stay current on developments/shifts in media landscape.
Strong communication skills.
Ability to work on multiple projects concurrently and meet deadlines under pressure.
Superior organizational skills, analytical & detail-oriented approach to projects.
Strong proficiency with Microsoft Excel.
1-2 years of advertising/media planning experience - multi-channel media experience is preferred, but not required.
Compensation:Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data. $66,560.
Location:Los Angeles, CA: 5700 Wilshire Boulevard, Suite 200, 90036
Position Type:Regular
Time Type:Full time
Pay Type:Salaried
Benefits:iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce.
Employer sponsored medical, dental and vision with a variety of coverage options.
Company provided and supplemental life insurance.
Paid vacation and sick time.
Paid company holidays, including a floating holiday.
A Spirit day to encourage volunteering in the community.
A 401K plan.
Employee Assistance Program (EAP) at no cost.
A range of additional voluntary programs.
We are accepting applications for this role on an ongoing basis.
The Company is an equal opportunity employer and will not tolerate discrimination in employment.
#J-18808-Ljbffr
The audio revolution is here – and iHeart is leading it! iHeartMedia, the number one audio company in America, reaches 90% of Americans every month. We were recognized as one of the Top Media Sales Organizations by The Myers Report!
Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.
If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!
What We Need:iHeartMedia is seeking an experienced Media Planner, Media Strategy to join our fast-paced and innovative team in Los Angeles, CA!
The Media Planner, Media Strategy reports to the Vice President of Media Strategy and partners with our Vertical Category Sellers to develop media strategies and plans that meet advertisers’ objectives, yield measurable results, and drive ad revenue.
What You'll Do:
Partner with sellers on a select list of accounts to develop clear client media briefs based on a thorough understanding of each clients’ business/brand objective, KPIs and success metrics.
Develop a recommended iHeartMedia multi-platform media strategy based on the media brief, supplemental research, and a thorough knowledge of iHeartMedia’s assets and capabilities.
Use proprietary planning tools to develop an optimized topline media plan including the iHeartMedia platform mix and weight levels.
Provide appropriate direction to individual iHeartMedia platform divisions to build their specific media plans/schedules.
Create detailed consolidated summary plans to share with Sales and other relevant internal teams.
Work closely day-to-day with Sales, Marketing, Research and Revenue Management in the development of all strategies/plan recommendations.
What You'll Need:
Basic knowledge of media strategy and the role(s) that different media channels play in delivering on specific client objectives and KPIs.
Knowledge of all basic media math and media research techniques.
Natural drive to independently stay current on developments/shifts in media landscape.
Strong communication skills.
Ability to work on multiple projects concurrently and meet deadlines under pressure.
Superior organizational skills, analytical & detail-oriented approach to projects.
Strong proficiency with Microsoft Excel.
1-2 years of advertising/media planning experience - multi-channel media experience is preferred, but not required.
Compensation:Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data. $66,560.
Location:Los Angeles, CA: 5700 Wilshire Boulevard, Suite 200, 90036
Position Type:Regular
Time Type:Full time
Pay Type:Salaried
Benefits:iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce.
Employer sponsored medical, dental and vision with a variety of coverage options.
Company provided and supplemental life insurance.
Paid vacation and sick time.
Paid company holidays, including a floating holiday.
A Spirit day to encourage volunteering in the community.
A 401K plan.
Employee Assistance Program (EAP) at no cost.
A range of additional voluntary programs.
We are accepting applications for this role on an ongoing basis.
The Company is an equal opportunity employer and will not tolerate discrimination in employment.
#J-18808-Ljbffr