Elliott Davis
Marketing Content Developer
Elliott Davis, Greenville, South Carolina, us, 29610
WHO WE ARE
Elliott Davis pairs forward-thinking tax, assurance and consulting services with industry-leading workplace culture. Our nine offices - located in the fastest growing cities in the US - are built on a foundation of inclusivity, collaboration, and collective growth. We work daily to provide exceptional service to our people, customers, and our communities.
Position Overview
The Marketing Content Developer will play a crucial role in developing and executing content strategies that enhance the firm's Growth brand, highlight our industry expertise and solutions, engage our target audience, and drive client acquisition and retention. This role requires a creative thinker with strong writing skills and a solid understanding of the professional services industry.
Responsibilities:
Content Creation:Develop and produce high-quality, engaging content for various platforms designed to promote Growth including blogs, articles, white papers, case studies, website copy, social media, email campaigns, and marketing collateral.Collaborate with the marketing team to create content that aligns with the firm's overall Growth marketing strategy and goals.Research:
Conduct thorough research on industry-related topics to ensure content is accurate, up-to-date, and relevant.Stay informed about the latest trends and developments in the accounting and finance industry.Content Strategy:
Assist in developing and executing content marketing strategies that support the firm's business objectives from its Growth perspective and industry go-to-market channelsIdentify opportunities to repurpose and update existing content to maximize its impact.Brand Voice and Tone:
Ensure all Growth content adheres to the firm's brand voice and tone guidelines.Maintain a consistent and professional tone across all Growth communication channels.Collaboration:
Work closely with other members of the marketing team, as well as with subject matter experts and industry consultants, to gather insights and information for Growth content creation.Collaborate with designers, business development professionals, industry leaders and the Chief Growth Officer on special projects that help convey our national brand and enhance our reputation within the industries we serveEditing and Proofreading:
Review and edit content for accuracy, clarity, and consistency.Ensure all content is free of grammatical errors and adheres to the firm's style guide.Qualifications:
Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.3+ years of proven experience as a content writer, preferably in the accounting or financial services industry.Experience integrating AI-assisted writing and ideation tools such as Chat GPT into the content development processExcellent writing, editing, and proofreading skills.Strong understanding of SEO principles and best practices.Ability to conduct thorough research and synthesize information from various sources.Proficiency in using content management systems (CMS) and analytics tools.Strong organizational skills and attention to detail.Ability to work independently and collaboratively in a fast-paced environment.Knowledge of the accounting industry and its terminology is a plus.Preferred:
Performance Analysis:
Monitor and analyze the performance of content using analytics tools.Provide regular reports on content performance and make data-driven recommendations for improvement.SEO and Keyword Optimization:
Implement SEO best practices to optimize content for search engines and increase organic traffic.Conduct keyword research and integrate relevant keywords into content to improve search engine rankings.ADA REQUIREMENTS
The physical and cognitive/mental requirements and the work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Physical Requirements
While performing the duties of this job, the employee is:
Regularly required to remain in a stationary position; use hands repetitively to finger, handle, feel or operate standard office equipment; and to talk or hear, both in person and by telephoneFrequently required to lift and/or move up to 10 pounds and to occasionally lift and/or move up to 25 poundsRequired to have specific vision abilities which includes close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focusOccasionally required to move about inside the office to access file cabinets, office equipment, etc., and reach with hands and arms, and stoop, crouch or kneelCognitive/Mental Requirements
While performing the duties of this job, the employee is regularly required to:
Use written and oral communication skillsDeal with a high level of stressUse a high level of concentrationRead and interpret data, information, and documentsAnalyze and solve non-routine office administrative problemsObserve and interpret situationsLearn and apply new information or skillsWork under deadlines with frequent interruptionsInteract with internal and external customers and others in the course of workWorking Environment
While performing the duties of this Job, the employee will work under typical office conditions, with the noise level being usually quiet to moderate. Occasional exposure to outside environment when traveling to and from a customer's office; off-site locations for meetings/training/events or other outside locations as requested.
Position Type / Expected Hours of Work
Full-time / 40 hours per week, with some overtime as required.
Travel
Infrequent travel
EEO Statement
Elliott Davis, LLC provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law
NOTE: This job description is not intended to be all-inclusive. Employees may perform other related duties as negotiated to meet the ongoing need of the organization.
WHY YOU SHOULD JOIN US
We believe that when our employees are able to thrive in all facets of life, their work and impact are that much greater.That's right - all aspects of life, not just your life as an employee, because we understand that there's life beyond your job. Here are some of the ways our work works for your life, your growth, and your well-being:•generous time away and paid firm holidays, including the week between Christmas and New Year's•flexible work schedules•16 weeks of paid maternity and adoption leave, 8 weeks of paid parental leave, 4 weeks of paid and caregiver leave (once eligible)•first-class health and wellness benefits, including wellness coaching and mental health counseling•one-on-one professional coaching•Leadership and career development programs•access to Beyond: a one-of-a kind program with experiences that help you expand your life, personally and professionally
NOTICE TO 3RD PARTY RECRUITERSNotice to Recruiters and Agencies regarding unsolicited resumes or candidate submissions without prior express written approval. Resumes submitted or candidates referred to any employee of Elliott Davis by any external recruiter or recruitment agency by any means (including but not limited to via Internet, e-mail, fax, U.S. mail, and/or verbal communications) without a properly executed written contract for a specified position by an authorized member of the Talent Acquisition team become the property of Elliott Davis. Elliott Davis will not be responsible for, or owe any fees associated with, referrals of those candidates and/or for submission of any information, including resumes, associated with individuals.
ADA REQUIREMENTSThe physical and cognitive/mental requirements and the work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Physical RequirementsWhile performing the duties of this job, the employee is:•Regularly required to remain in a stationary position; use hands repetitively to operate standard office equipment; and to talk or hear, both in person and by telephone•Required to have specific vision abilities which include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus
Cognitive/Mental RequirementsWhile performing the duties of this job, the employee is regularly required to:•Use written and oral communication skills.•Read and interpret data, information, and documents.•Observe and interpret situations.•Work under deadlines with frequent interruptions; and•Interact with internal and external customers and others in the course of work.
Elliott Davis pairs forward-thinking tax, assurance and consulting services with industry-leading workplace culture. Our nine offices - located in the fastest growing cities in the US - are built on a foundation of inclusivity, collaboration, and collective growth. We work daily to provide exceptional service to our people, customers, and our communities.
Position Overview
The Marketing Content Developer will play a crucial role in developing and executing content strategies that enhance the firm's Growth brand, highlight our industry expertise and solutions, engage our target audience, and drive client acquisition and retention. This role requires a creative thinker with strong writing skills and a solid understanding of the professional services industry.
Responsibilities:
Content Creation:Develop and produce high-quality, engaging content for various platforms designed to promote Growth including blogs, articles, white papers, case studies, website copy, social media, email campaigns, and marketing collateral.Collaborate with the marketing team to create content that aligns with the firm's overall Growth marketing strategy and goals.Research:
Conduct thorough research on industry-related topics to ensure content is accurate, up-to-date, and relevant.Stay informed about the latest trends and developments in the accounting and finance industry.Content Strategy:
Assist in developing and executing content marketing strategies that support the firm's business objectives from its Growth perspective and industry go-to-market channelsIdentify opportunities to repurpose and update existing content to maximize its impact.Brand Voice and Tone:
Ensure all Growth content adheres to the firm's brand voice and tone guidelines.Maintain a consistent and professional tone across all Growth communication channels.Collaboration:
Work closely with other members of the marketing team, as well as with subject matter experts and industry consultants, to gather insights and information for Growth content creation.Collaborate with designers, business development professionals, industry leaders and the Chief Growth Officer on special projects that help convey our national brand and enhance our reputation within the industries we serveEditing and Proofreading:
Review and edit content for accuracy, clarity, and consistency.Ensure all content is free of grammatical errors and adheres to the firm's style guide.Qualifications:
Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.3+ years of proven experience as a content writer, preferably in the accounting or financial services industry.Experience integrating AI-assisted writing and ideation tools such as Chat GPT into the content development processExcellent writing, editing, and proofreading skills.Strong understanding of SEO principles and best practices.Ability to conduct thorough research and synthesize information from various sources.Proficiency in using content management systems (CMS) and analytics tools.Strong organizational skills and attention to detail.Ability to work independently and collaboratively in a fast-paced environment.Knowledge of the accounting industry and its terminology is a plus.Preferred:
Performance Analysis:
Monitor and analyze the performance of content using analytics tools.Provide regular reports on content performance and make data-driven recommendations for improvement.SEO and Keyword Optimization:
Implement SEO best practices to optimize content for search engines and increase organic traffic.Conduct keyword research and integrate relevant keywords into content to improve search engine rankings.ADA REQUIREMENTS
The physical and cognitive/mental requirements and the work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Physical Requirements
While performing the duties of this job, the employee is:
Regularly required to remain in a stationary position; use hands repetitively to finger, handle, feel or operate standard office equipment; and to talk or hear, both in person and by telephoneFrequently required to lift and/or move up to 10 pounds and to occasionally lift and/or move up to 25 poundsRequired to have specific vision abilities which includes close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focusOccasionally required to move about inside the office to access file cabinets, office equipment, etc., and reach with hands and arms, and stoop, crouch or kneelCognitive/Mental Requirements
While performing the duties of this job, the employee is regularly required to:
Use written and oral communication skillsDeal with a high level of stressUse a high level of concentrationRead and interpret data, information, and documentsAnalyze and solve non-routine office administrative problemsObserve and interpret situationsLearn and apply new information or skillsWork under deadlines with frequent interruptionsInteract with internal and external customers and others in the course of workWorking Environment
While performing the duties of this Job, the employee will work under typical office conditions, with the noise level being usually quiet to moderate. Occasional exposure to outside environment when traveling to and from a customer's office; off-site locations for meetings/training/events or other outside locations as requested.
Position Type / Expected Hours of Work
Full-time / 40 hours per week, with some overtime as required.
Travel
Infrequent travel
EEO Statement
Elliott Davis, LLC provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law
NOTE: This job description is not intended to be all-inclusive. Employees may perform other related duties as negotiated to meet the ongoing need of the organization.
WHY YOU SHOULD JOIN US
We believe that when our employees are able to thrive in all facets of life, their work and impact are that much greater.That's right - all aspects of life, not just your life as an employee, because we understand that there's life beyond your job. Here are some of the ways our work works for your life, your growth, and your well-being:•generous time away and paid firm holidays, including the week between Christmas and New Year's•flexible work schedules•16 weeks of paid maternity and adoption leave, 8 weeks of paid parental leave, 4 weeks of paid and caregiver leave (once eligible)•first-class health and wellness benefits, including wellness coaching and mental health counseling•one-on-one professional coaching•Leadership and career development programs•access to Beyond: a one-of-a kind program with experiences that help you expand your life, personally and professionally
NOTICE TO 3RD PARTY RECRUITERSNotice to Recruiters and Agencies regarding unsolicited resumes or candidate submissions without prior express written approval. Resumes submitted or candidates referred to any employee of Elliott Davis by any external recruiter or recruitment agency by any means (including but not limited to via Internet, e-mail, fax, U.S. mail, and/or verbal communications) without a properly executed written contract for a specified position by an authorized member of the Talent Acquisition team become the property of Elliott Davis. Elliott Davis will not be responsible for, or owe any fees associated with, referrals of those candidates and/or for submission of any information, including resumes, associated with individuals.
ADA REQUIREMENTSThe physical and cognitive/mental requirements and the work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Physical RequirementsWhile performing the duties of this job, the employee is:•Regularly required to remain in a stationary position; use hands repetitively to operate standard office equipment; and to talk or hear, both in person and by telephone•Required to have specific vision abilities which include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus
Cognitive/Mental RequirementsWhile performing the duties of this job, the employee is regularly required to:•Use written and oral communication skills.•Read and interpret data, information, and documents.•Observe and interpret situations.•Work under deadlines with frequent interruptions; and•Interact with internal and external customers and others in the course of work.