SAIC
Customer Centric Marketing Senior Manager
SAIC, Mc Lean, Virginia, us, 22107
Job ID: 2410903
Location:
REMOTE WORK, VA, US
Date Posted:
2024-08-28
Category:
Business Development
Subcategory:
Marketing Comm
Schedule:
Full-time
Shift:
Day Job
Travel:
No
Minimum Clearance Required:
None
Clearance Level Must Be Able to Obtain:
None
Potential for Remote Work:
Yes
Description
SAIC is looking for a Customer-Centric Marketing (CCM) Senior Manager for our Air Force Combatant Commands (AFCC) and Space & Intel Business Groups.
This individual will be responsible for working across the Marketing and Business Development functions to develop and lead the execution of multi-channel customer-centric marketing strategies for a set of strategic accounts. You will also interface with a variety of teams across the enterprise, including but not limited to the Account Leads, Account Business Development Leads, and Marketing & Communications.
You are perfect for this role if you are a team player that is well versed in Account Based Marketing (ABM) best practices with experience in the federal government market. You are strategic, collaborative, detail-oriented, and a creative problem solver.
Key responsibilities:
Develop a deep understanding of the target accounts, including our current work and whitespace areas buyer personas, and brand perception.
Create and implement targeted marketing strategies, client journeys, and cross-channel marketing activities, including but not limited to thought leadership, events/sponsorships, awards, and digital campaigns (including social media).
Partner closely with internal and external content creators, marketing, creative, events, communications, and business resources.
Track and report on KPIs; make and utilize data-driven decisions and ensure a feedback loop is embedded to optimize go-to-market efforts.
Assist the Senior Director, CCM in developing scalable assets for broader use.
Serve as a thought partner in developing, implementing, and measuring/tracking marketing initiatives to demonstrate impact on driving sales and revenue growth.
Qualifications:
Minimum of 15 years of experience within marketing.
Deep knowledge of marketing strategy and account-based or client-centric marketing in the federal government sector at a professional services and/or IT organization.
Strong planning, strategic thinking, and problem-solving abilities.
Ability to quickly establish credibility at all levels of the organization.
Exceptional communication and collaboration skills.
Ability to adapt to a rapidly changing environment and handle multiple priorities and stakeholders simultaneously.
Demonstrated hands-on experience developing marketing strategies and implementing data-driven, strategic cross-channel marketing plans that include the use of thought leadership, events, sponsorships, awards, social media, and other digital channels.
Successful and progressive track record of marketing positions within nimble, action-oriented organizations characterized by collaboration and a strong focus on client service.
Bachelor’s degree in marketing, Business Administration, or related field.
MUST BE A US CITIZEN.
Target salary range: $160,001 - $200,000. The estimate displayed represents the typical salary range for this position based on experience and other factors. SAIC accepts applications on an ongoing basis and there is no deadline.
Covid Policy: SAIC does not require COVID-19 vaccinations or boosters. Customer site vaccination requirements must be followed when work is performed at a customer site.
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Location:
REMOTE WORK, VA, US
Date Posted:
2024-08-28
Category:
Business Development
Subcategory:
Marketing Comm
Schedule:
Full-time
Shift:
Day Job
Travel:
No
Minimum Clearance Required:
None
Clearance Level Must Be Able to Obtain:
None
Potential for Remote Work:
Yes
Description
SAIC is looking for a Customer-Centric Marketing (CCM) Senior Manager for our Air Force Combatant Commands (AFCC) and Space & Intel Business Groups.
This individual will be responsible for working across the Marketing and Business Development functions to develop and lead the execution of multi-channel customer-centric marketing strategies for a set of strategic accounts. You will also interface with a variety of teams across the enterprise, including but not limited to the Account Leads, Account Business Development Leads, and Marketing & Communications.
You are perfect for this role if you are a team player that is well versed in Account Based Marketing (ABM) best practices with experience in the federal government market. You are strategic, collaborative, detail-oriented, and a creative problem solver.
Key responsibilities:
Develop a deep understanding of the target accounts, including our current work and whitespace areas buyer personas, and brand perception.
Create and implement targeted marketing strategies, client journeys, and cross-channel marketing activities, including but not limited to thought leadership, events/sponsorships, awards, and digital campaigns (including social media).
Partner closely with internal and external content creators, marketing, creative, events, communications, and business resources.
Track and report on KPIs; make and utilize data-driven decisions and ensure a feedback loop is embedded to optimize go-to-market efforts.
Assist the Senior Director, CCM in developing scalable assets for broader use.
Serve as a thought partner in developing, implementing, and measuring/tracking marketing initiatives to demonstrate impact on driving sales and revenue growth.
Qualifications:
Minimum of 15 years of experience within marketing.
Deep knowledge of marketing strategy and account-based or client-centric marketing in the federal government sector at a professional services and/or IT organization.
Strong planning, strategic thinking, and problem-solving abilities.
Ability to quickly establish credibility at all levels of the organization.
Exceptional communication and collaboration skills.
Ability to adapt to a rapidly changing environment and handle multiple priorities and stakeholders simultaneously.
Demonstrated hands-on experience developing marketing strategies and implementing data-driven, strategic cross-channel marketing plans that include the use of thought leadership, events, sponsorships, awards, social media, and other digital channels.
Successful and progressive track record of marketing positions within nimble, action-oriented organizations characterized by collaboration and a strong focus on client service.
Bachelor’s degree in marketing, Business Administration, or related field.
MUST BE A US CITIZEN.
Target salary range: $160,001 - $200,000. The estimate displayed represents the typical salary range for this position based on experience and other factors. SAIC accepts applications on an ongoing basis and there is no deadline.
Covid Policy: SAIC does not require COVID-19 vaccinations or boosters. Customer site vaccination requirements must be followed when work is performed at a customer site.
#J-18808-Ljbffr