UnityPoint Health
Philanthropy Outreach and Engagement Director Sr.
UnityPoint Health, West Des Moines, Iowa, United States, 50265
Overview:The Philanthropy Outreach and Engagement Director Sr will develop and advise on system-wide philanthropy messaging and outreach strategies and fundraising initiatives for the Center for Philanthropic Excellence. They will assess and bring forward opportunities to advance and build efficiencies across our market foundations. This role involves collaborating with market teams to create impactful fundraising efforts, including annual fund appeals, fundraising initiatives, impact reports, donor engagement communications and materials, and our employee giving campaign. Additionally, the Senior Director will provide guidance on team member and donor stories supporting aligned philanthropy, website content, and system-wide fundraising initiatives.
Why UnityPoint Health?
Commitment to our Team –
We’ve been named a Top 150 Place to Work in Healthcare 2022 by Becker’s Healthcare for our commitment to our team members.
Culture –
At UnityPoint Health,
you
matter. Come for a fulfilling career and experience a culture guided by uncompromising values and unwavering belief in doing what's right for the people we serve.
Benefits –
Our competitive Total Rewards program offers benefits options that align with your needs and priorities, no matter what life stage you’re in.
Diversity, Equity and Inclusion Commitment –
We’re committed to ensuring you have a voice that is heard regardless of role, race, gender, religion, or sexual orientation.
Development –
We believe equipping you with support and development opportunities is an essential part of delivering a remarkable employment experience.
Community Involvement –
Be an essential part of our core purpose—to improve the health of the people and communities we serve.
Visit us at UnityPoint.org/careers to hear more from our team members about why UnityPoint Health is a great place to work.
Responsibilities:
Create and consult on market Foundations’ aligned materials and templates for donor engagement and communications methodology.
Develop best practice guides and adaptable model materials/templates, available to all market foundations, for:
Annual Fund Appeals – including guides for audience versioning and reply devices with personalized variable copy and ask ladders.
Strategic Fundraising Initiatives Communication: creative concepts, case statements, white papers, story one-sheeters, and customizable donor proposals.
Quarterly Donor Impact/Engagement Communication.
Annual Impact Report and individual Major Donor Impact Reports.
Post-Campaign Reporting.
Provide guidance and oversight on team member and donor interviews.
Develop strategy/key takeaways; identify subjects; provide guidance on approach, including semi-structured interview formatting.
Partner with System Marketing and Communications to develop effective socialization plans.
Oversee Website Copy/Content.
Assist in the development of and updates to standardized website copy/content applicable to all markets.
Provide counsel, direction, and feedback.
Collaborate directly with System and Market Marketing and Communications teams to build best practice in our philanthropy communications to elevate the UnityPoint Health brand and philanthropic efforts.
Lead all efforts for Philanthropy Outreach and Engagement related to efforts in the Center for Philanthropic Excellence and initiatives spanning multiple markets.
Promote a culture of continuous improvement, which includes investment in training programs, identifying opportunities for efficiencies and new innovations to elevate outcomes, and fostering communication and collaboration across the enterprise and with our internal business partners.
Qualifications:Education:
Bachelor’s Degree OR Master’s Degree
Experience:
10 plus years of progressively more responsible marketing and communications experience, with a minimum of five years in philanthropy communications. Experience working in complex matrix-driven organizations, like a university or healthcare system.
License(s)/Certification(s):
Valid driver’s license when driving any vehicle for work-related reasons.
Knowledge/Skills/Abilities:
Must read, speak and write fluent English.
Possesses excellent written and verbal communications.
Demonstrated ability to develop multi-channel strategic communications plans.
Ability to manage budgets, track expenditures, and develop benchmarking analysis.
Strong organizational skills, including the ability to manage multiple projects, meet deadlines, and prioritize tasks effectively in a fast-paced environment.
Knowledgeable on personal computers, website development tools, Search Engine Operations and optimization, digital marketing strategies, and presentation production.
Ability to work as a team member, creating and maintaining effective working relationships.
Maintains a positive attitude and provides high standard of customer service.
Blackbaud Raiser’s Edge experience preferred.
#J-18808-Ljbffr
Why UnityPoint Health?
Commitment to our Team –
We’ve been named a Top 150 Place to Work in Healthcare 2022 by Becker’s Healthcare for our commitment to our team members.
Culture –
At UnityPoint Health,
you
matter. Come for a fulfilling career and experience a culture guided by uncompromising values and unwavering belief in doing what's right for the people we serve.
Benefits –
Our competitive Total Rewards program offers benefits options that align with your needs and priorities, no matter what life stage you’re in.
Diversity, Equity and Inclusion Commitment –
We’re committed to ensuring you have a voice that is heard regardless of role, race, gender, religion, or sexual orientation.
Development –
We believe equipping you with support and development opportunities is an essential part of delivering a remarkable employment experience.
Community Involvement –
Be an essential part of our core purpose—to improve the health of the people and communities we serve.
Visit us at UnityPoint.org/careers to hear more from our team members about why UnityPoint Health is a great place to work.
Responsibilities:
Create and consult on market Foundations’ aligned materials and templates for donor engagement and communications methodology.
Develop best practice guides and adaptable model materials/templates, available to all market foundations, for:
Annual Fund Appeals – including guides for audience versioning and reply devices with personalized variable copy and ask ladders.
Strategic Fundraising Initiatives Communication: creative concepts, case statements, white papers, story one-sheeters, and customizable donor proposals.
Quarterly Donor Impact/Engagement Communication.
Annual Impact Report and individual Major Donor Impact Reports.
Post-Campaign Reporting.
Provide guidance and oversight on team member and donor interviews.
Develop strategy/key takeaways; identify subjects; provide guidance on approach, including semi-structured interview formatting.
Partner with System Marketing and Communications to develop effective socialization plans.
Oversee Website Copy/Content.
Assist in the development of and updates to standardized website copy/content applicable to all markets.
Provide counsel, direction, and feedback.
Collaborate directly with System and Market Marketing and Communications teams to build best practice in our philanthropy communications to elevate the UnityPoint Health brand and philanthropic efforts.
Lead all efforts for Philanthropy Outreach and Engagement related to efforts in the Center for Philanthropic Excellence and initiatives spanning multiple markets.
Promote a culture of continuous improvement, which includes investment in training programs, identifying opportunities for efficiencies and new innovations to elevate outcomes, and fostering communication and collaboration across the enterprise and with our internal business partners.
Qualifications:Education:
Bachelor’s Degree OR Master’s Degree
Experience:
10 plus years of progressively more responsible marketing and communications experience, with a minimum of five years in philanthropy communications. Experience working in complex matrix-driven organizations, like a university or healthcare system.
License(s)/Certification(s):
Valid driver’s license when driving any vehicle for work-related reasons.
Knowledge/Skills/Abilities:
Must read, speak and write fluent English.
Possesses excellent written and verbal communications.
Demonstrated ability to develop multi-channel strategic communications plans.
Ability to manage budgets, track expenditures, and develop benchmarking analysis.
Strong organizational skills, including the ability to manage multiple projects, meet deadlines, and prioritize tasks effectively in a fast-paced environment.
Knowledgeable on personal computers, website development tools, Search Engine Operations and optimization, digital marketing strategies, and presentation production.
Ability to work as a team member, creating and maintaining effective working relationships.
Maintains a positive attitude and provides high standard of customer service.
Blackbaud Raiser’s Edge experience preferred.
#J-18808-Ljbffr