Lamar Trailers Inc.
Multimedia Specialist
Lamar Trailers Inc., Sumner, Texas, United States, 75486
Job Title: Multimedia Specialist
About Lamar Trailers:
Lamar Trailers is committed to empowering families as we build God's Kingdom. Our core values—Honor God, Serve Humbly, Keep it Simple—guide everything we do. We aim to leave a legacy of generosity and seek team members who are passionate about this mission and vision. We believe in creating meaningful connections with our audience through innovative and impactful marketing strategies. If you are passionate about storytelling and have a zeal for our mission, we’d love to have you on our team.
Job Overview:
We are seeking a dynamic and creative Multimedia Specialist to join our team. This role is vital to our mission and requires a passionate individual who is zealous about our company’s vision and core values. As a Multimedia Specialist, you will be responsible for creating visually compelling and engaging content across various platforms to enhance our brand presence and drive engagement. Your tasks will include photography, video production, website maintenance, graphic design, and more.
Key Responsibilities:
1. Photography & Photo Editing:
Capture high-quality photos for use in marketing materials, social media, and the company website.Edit and enhance photos to ensure they meet the company’s brand standards.2. Video Production:
Develop video concepts and write scripts that align with the company’s mission and marketing goals.Shoot and edit videos for various platforms including social media, website, and promotional events.Ensure videos are of high quality and effectively communicate the intended message.3. Website Maintenance:
Update and maintain the company website, ensuring content is current, engaging, and aligned with marketing campaigns.Work with the web development team to troubleshoot issues and implement improvements.4. Graphic Design:
Design eye-catching graphics for digital and print materials including social media posts, email campaigns, brochures, and advertisements.Ensure all designs are consistent with the company’s brand guidelines.5. Content Creation & Management:
Develop creative content strategies that promote our brand and engage our target audience.Manage the content calendar to ensure timely and consistent delivery of marketing materials.6. Collaborate with Teams:
Work closely with the marketing, sales, and product teams to understand marketing needs and deliver effective solutions.Participate in brainstorming sessions and provide innovative ideas to improve marketing efforts.7. Stay Updated with Trends:
Stay informed about the latest trends and technologies in photography, video production, graphic design, and digital marketing.Continuously seek opportunities to improve skills and knowledge in these areas.8. Brand Advocacy:
Act as a brand ambassador, consistently reflecting our mission, vision, and core values in all communications and marketing efforts.Engage with our community, fostering relationships that support our goal of leaving a legacy of generosity.Requirements:
Proven experience in photography, video production, and graphic design.Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, etc.).Strong understanding of digital marketing and content creation.Excellent communication and storytelling skills.Ability to work independently and as part of a team.Strong attention to detail and a keen eye for aesthetics.Enthusiastic about the company’s mission, vision, and core values.Preferred Qualifications:
Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.Experience managing and maintaining websites using CMS platforms like WordPress.Knowledge of SEO best practices.Familiarity with social media management tools.
About Lamar Trailers:
Lamar Trailers is committed to empowering families as we build God's Kingdom. Our core values—Honor God, Serve Humbly, Keep it Simple—guide everything we do. We aim to leave a legacy of generosity and seek team members who are passionate about this mission and vision. We believe in creating meaningful connections with our audience through innovative and impactful marketing strategies. If you are passionate about storytelling and have a zeal for our mission, we’d love to have you on our team.
Job Overview:
We are seeking a dynamic and creative Multimedia Specialist to join our team. This role is vital to our mission and requires a passionate individual who is zealous about our company’s vision and core values. As a Multimedia Specialist, you will be responsible for creating visually compelling and engaging content across various platforms to enhance our brand presence and drive engagement. Your tasks will include photography, video production, website maintenance, graphic design, and more.
Key Responsibilities:
1. Photography & Photo Editing:
Capture high-quality photos for use in marketing materials, social media, and the company website.Edit and enhance photos to ensure they meet the company’s brand standards.2. Video Production:
Develop video concepts and write scripts that align with the company’s mission and marketing goals.Shoot and edit videos for various platforms including social media, website, and promotional events.Ensure videos are of high quality and effectively communicate the intended message.3. Website Maintenance:
Update and maintain the company website, ensuring content is current, engaging, and aligned with marketing campaigns.Work with the web development team to troubleshoot issues and implement improvements.4. Graphic Design:
Design eye-catching graphics for digital and print materials including social media posts, email campaigns, brochures, and advertisements.Ensure all designs are consistent with the company’s brand guidelines.5. Content Creation & Management:
Develop creative content strategies that promote our brand and engage our target audience.Manage the content calendar to ensure timely and consistent delivery of marketing materials.6. Collaborate with Teams:
Work closely with the marketing, sales, and product teams to understand marketing needs and deliver effective solutions.Participate in brainstorming sessions and provide innovative ideas to improve marketing efforts.7. Stay Updated with Trends:
Stay informed about the latest trends and technologies in photography, video production, graphic design, and digital marketing.Continuously seek opportunities to improve skills and knowledge in these areas.8. Brand Advocacy:
Act as a brand ambassador, consistently reflecting our mission, vision, and core values in all communications and marketing efforts.Engage with our community, fostering relationships that support our goal of leaving a legacy of generosity.Requirements:
Proven experience in photography, video production, and graphic design.Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, etc.).Strong understanding of digital marketing and content creation.Excellent communication and storytelling skills.Ability to work independently and as part of a team.Strong attention to detail and a keen eye for aesthetics.Enthusiastic about the company’s mission, vision, and core values.Preferred Qualifications:
Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.Experience managing and maintaining websites using CMS platforms like WordPress.Knowledge of SEO best practices.Familiarity with social media management tools.