Infineon Technologies
Senior Manager Product Marketing - Edge AI
Infineon Technologies, Colorado Springs, Colorado, United States, 80509
IFX Memory Solutions New Ventures organization is seeking a Senior Manager of Product Marketing to lead the technical marketing efforts for a platform of AI co-processors for EDGE applications based on IFX's SONOS In-memory technology. This role will be pivotal in driving the success of our innovative AI product in the market and ideal for someone passionate about edge computing, AI technologies, and is eager to be part of commercializing IFX's new Edge AI Co-processor solutions. If interested, apply today!
In your new role you will: Execute product marketing for
IFX's SONOS IMC co-processor, defining the go-to-market (GTM) strategy
and driving rapid execution Definition of product requirements based on application use cases and
promote value proposition for the product
Collaborate with
cross-functional teams, including product development, sales, and engineering
, to ensure alignment and execution of marketing initiatives Create Market/competition analysis and product positioning
: Develop a comprehensive business case for the product
Customer/partnership engagements
: Drive engagements and partnerships with customers and system integrators to develop EDGE AI applications using IFX AI Co-processor Work with IFX application go to market experts in positioning the
IMC co-processor in relevant EDGE applications
Drive outbound messaging
: Align broader outbound/marcom teams on product messaging, influencing campaigns and content
Sales Enablement
: Develop sales collateral, including competitive analysis, messaging pillars, and reasons to believe
Market Insights
: Provide input and voice of the market back to product management and pricing teams
Content Creation
: Contribute to marketing content, including blogs, web- content, videos, presentations, and press releases. Create collaterals for executive level engagements within and outside the organization
You are best equipped for this task if you have: A relevant vocational training (3+ years) and a particularly extensive subject-specific additional qualification A relevant completed study with a duration of 4 years and subject-specific additional qualification or by a relevant completed study (+4 years) 10+ years of experience in
product marketing
, with a focus on technology products,
preferably in the semiconductor or AI industry Proven track record of successfully
launching and marketing complex technical products Strong understanding of
AI, machine learning, and computer vision technologies Knowledge of niche computing architectures like
IMC will be considered a plus Excellent
communication and presentation skills
, with the ability to effectively convey technical information to both technical and non-technical audiences Strong
analytical and strategic thinking skills
, with the ability to interpret data and insights to drive marketing decisions Ability to work collaboratively in a fast-paced, dynamic environment
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In your new role you will: Execute product marketing for
IFX's SONOS IMC co-processor, defining the go-to-market (GTM) strategy
and driving rapid execution Definition of product requirements based on application use cases and
promote value proposition for the product
Collaborate with
cross-functional teams, including product development, sales, and engineering
, to ensure alignment and execution of marketing initiatives Create Market/competition analysis and product positioning
: Develop a comprehensive business case for the product
Customer/partnership engagements
: Drive engagements and partnerships with customers and system integrators to develop EDGE AI applications using IFX AI Co-processor Work with IFX application go to market experts in positioning the
IMC co-processor in relevant EDGE applications
Drive outbound messaging
: Align broader outbound/marcom teams on product messaging, influencing campaigns and content
Sales Enablement
: Develop sales collateral, including competitive analysis, messaging pillars, and reasons to believe
Market Insights
: Provide input and voice of the market back to product management and pricing teams
Content Creation
: Contribute to marketing content, including blogs, web- content, videos, presentations, and press releases. Create collaterals for executive level engagements within and outside the organization
You are best equipped for this task if you have: A relevant vocational training (3+ years) and a particularly extensive subject-specific additional qualification A relevant completed study with a duration of 4 years and subject-specific additional qualification or by a relevant completed study (+4 years) 10+ years of experience in
product marketing
, with a focus on technology products,
preferably in the semiconductor or AI industry Proven track record of successfully
launching and marketing complex technical products Strong understanding of
AI, machine learning, and computer vision technologies Knowledge of niche computing architectures like
IMC will be considered a plus Excellent
communication and presentation skills
, with the ability to effectively convey technical information to both technical and non-technical audiences Strong
analytical and strategic thinking skills
, with the ability to interpret data and insights to drive marketing decisions Ability to work collaboratively in a fast-paced, dynamic environment
#J-18808-Ljbffr