TechTarget
Campaign Operations Senior Associate
TechTarget, Newton, Massachusetts, United States, 02165
Campaign Operations Senior Associate
TechTarget (Nasdaq: TTGT)
is the global leader in purchase intent-driven marketing and sales services that deliver business impact for enterprise technology companies. With high-quality editorial content across more than 150 highly targeted technology-specific websites and 1,125 channels, TechTarget attracts technology buyers researching companies’ information technology needs. By understanding tech buyer content consumption, TechTarget creates the purchase intent insights that fuel effective marketing and sales activities for clients around the world.
TechTarget is seeking a Campaign Operations Senior Associate to join our Campaign Operations team. The successful candidate will need to be detail-oriented, dynamic with strong problem-solving skills, have great communication skills and be able to work with data accurately and efficiently. The Campaign Operations Associate is primarily responsible for the maintenance, execution and monitoring of online media marketing campaigns. As a member of the Campaign Operations team, this person will be exposed to many facets of the business and will have the opportunity to work on multiple projects simultaneously.
Essential Job Functions:
Ensure that operational deadlines are met on a daily and weekly basis to keep campaigns on track
Effectively communicate with internal departments to help ensure the success of campaigns
Manage all behind the scenes aspects of lead gen campaigns
Troubleshoot campaign delivery and technical issues
Format, sort and record data to conform to corporate standards and customer requirements
Upload data to various web portals and/or ftp sites, repair and resubmit records as needed, track totals
Provide top notch quality assurance on all outgoing client deliverables
Take on additional projects as the need arises
Develop knowledge of our core product offerings, audience selection, email marketing tactics and clients
Roles and Responsibilities:
Select and distribute deliveries to customers on a weekly basis
Provide excellent quality assurance to ensure all outgoing deliveries are what the customer ordered and in the appropriate format
Troubleshooting any client issues
Provide ad hoc customer support related to customer inquiries, customized reporting, banishments
Monitor progress of campaigns, ensuring we are pacing well and/or able to hit end dates/end of quarter forecasts
Backend system management – ensure all systems are kept up to date in real time
Identify any potential issues to Team Leads related to delivery of campaigns, including customer issues
Manage internal ticketing queue by responding to all Customer Management inquiries related to templates, pacing, banishments, client requests, etc. Ensuring we turn ticket around within 24 hours
Responsibility for uploading deliveries into our customers' various 3rd party lead management systems. Ensuring that system is accurate, bubbling up any issues regarding filtering, rejections, etc.
Knowledge, skills and abilities required:
Bachelor’s degree is required; 1-3 years’ experience is preferred
Strong working knowledge of Excel (in addition to proficiency in standard MS Office programs)
Ability to multi-task in a highly dynamic, fast-paced environment with strong attention to details
Confident personality that can quickly learn new technologies, applications and processes
Strong organization & communication skills
Must have the ability to handle multiple deadlines and projects
#J-18808-Ljbffr
TechTarget (Nasdaq: TTGT)
is the global leader in purchase intent-driven marketing and sales services that deliver business impact for enterprise technology companies. With high-quality editorial content across more than 150 highly targeted technology-specific websites and 1,125 channels, TechTarget attracts technology buyers researching companies’ information technology needs. By understanding tech buyer content consumption, TechTarget creates the purchase intent insights that fuel effective marketing and sales activities for clients around the world.
TechTarget is seeking a Campaign Operations Senior Associate to join our Campaign Operations team. The successful candidate will need to be detail-oriented, dynamic with strong problem-solving skills, have great communication skills and be able to work with data accurately and efficiently. The Campaign Operations Associate is primarily responsible for the maintenance, execution and monitoring of online media marketing campaigns. As a member of the Campaign Operations team, this person will be exposed to many facets of the business and will have the opportunity to work on multiple projects simultaneously.
Essential Job Functions:
Ensure that operational deadlines are met on a daily and weekly basis to keep campaigns on track
Effectively communicate with internal departments to help ensure the success of campaigns
Manage all behind the scenes aspects of lead gen campaigns
Troubleshoot campaign delivery and technical issues
Format, sort and record data to conform to corporate standards and customer requirements
Upload data to various web portals and/or ftp sites, repair and resubmit records as needed, track totals
Provide top notch quality assurance on all outgoing client deliverables
Take on additional projects as the need arises
Develop knowledge of our core product offerings, audience selection, email marketing tactics and clients
Roles and Responsibilities:
Select and distribute deliveries to customers on a weekly basis
Provide excellent quality assurance to ensure all outgoing deliveries are what the customer ordered and in the appropriate format
Troubleshooting any client issues
Provide ad hoc customer support related to customer inquiries, customized reporting, banishments
Monitor progress of campaigns, ensuring we are pacing well and/or able to hit end dates/end of quarter forecasts
Backend system management – ensure all systems are kept up to date in real time
Identify any potential issues to Team Leads related to delivery of campaigns, including customer issues
Manage internal ticketing queue by responding to all Customer Management inquiries related to templates, pacing, banishments, client requests, etc. Ensuring we turn ticket around within 24 hours
Responsibility for uploading deliveries into our customers' various 3rd party lead management systems. Ensuring that system is accurate, bubbling up any issues regarding filtering, rejections, etc.
Knowledge, skills and abilities required:
Bachelor’s degree is required; 1-3 years’ experience is preferred
Strong working knowledge of Excel (in addition to proficiency in standard MS Office programs)
Ability to multi-task in a highly dynamic, fast-paced environment with strong attention to details
Confident personality that can quickly learn new technologies, applications and processes
Strong organization & communication skills
Must have the ability to handle multiple deadlines and projects
#J-18808-Ljbffr