Ramsey Solutions
Associate Director of Email Marketing
Ramsey Solutions, Nashville, Tennessee, United States,
Onsite Work Only:
Franklin, TN - Flex Hours Options Available
Relocation Assistance Available
Team You’ll Grow With:135+ person marketing team, this role will directly lead a team of 4 (digital paid media and email marketers)
What Winning Looks Like:
Develop and execute comprehensive strategies through email and other performance channels to drive customer acquisition, conversion, and retention.
Monitor and analyze campaign performance metrics, providing regular reports and insights to stakeholders, and making data-driven recommendations for optimization.
Collaborate with cross-functional leaders to align business goals through initiatives and customer insights in the email, paid media, SEO, and other performance marketing channels.
Stay updated on industry trends and emerging technologies, continuously seeking opportunities to improve marketing effectiveness and stay ahead of competitors.
Lead and mentor a team of performance marketing strategists (paid media specialists and email marketers) by providing coaching, support, and performance evaluations to foster professional growth and achieve team objectives.
Skills Needed to Win:
6+ years of experience in email marketing and other performance marketing channels, with a proven track record of driving customer acquisition, conversion, and revenue growth.
Performance marketing experience, with a focus on paid advertising/paid media (paid display, paid search, paid social, PPC/Pay-Per-Click, programmatic), email marketing, search engine marketing (SEM), and/or a combination of experience, ideally in a B2B or B2C space.
2+ years of leadership experience.
Experience working with marketing tools such as: Google Analytics/GA, Google Ads/Adwords, SEMrush, Klayvio, Google Data Studio, Ahrefs, Marketo, or similar.
Demonstrated success in analyzing campaign performance data, identifying insights, and making data-driven decisions for optimization.
Up-to-date with the latest marketing trends, industry developments, and emerging technologies.
E-commerce experience is preferred with major platforms such as BigCommerce, Shopify, Adobe, or Wix, but is not required.
HTML experience preferred but not required.
Experience in supporting email tools like reputation management software (i.e. Validity) and/or testing software (i.e. Everest, Email on Acid, Litmus) is preferred, but not required.
Lead gen/customer acquisition experience is preferred, but not required.
$100,000 - $150,000/year* + profit sharing + benefits
Range depends on overall experience and level of skill.
It's a calling, and we're on a mission to change lives. Join the crusade! Apply now.
EOE, including disability/vets
#J-18808-Ljbffr
Franklin, TN - Flex Hours Options Available
Relocation Assistance Available
Team You’ll Grow With:135+ person marketing team, this role will directly lead a team of 4 (digital paid media and email marketers)
What Winning Looks Like:
Develop and execute comprehensive strategies through email and other performance channels to drive customer acquisition, conversion, and retention.
Monitor and analyze campaign performance metrics, providing regular reports and insights to stakeholders, and making data-driven recommendations for optimization.
Collaborate with cross-functional leaders to align business goals through initiatives and customer insights in the email, paid media, SEO, and other performance marketing channels.
Stay updated on industry trends and emerging technologies, continuously seeking opportunities to improve marketing effectiveness and stay ahead of competitors.
Lead and mentor a team of performance marketing strategists (paid media specialists and email marketers) by providing coaching, support, and performance evaluations to foster professional growth and achieve team objectives.
Skills Needed to Win:
6+ years of experience in email marketing and other performance marketing channels, with a proven track record of driving customer acquisition, conversion, and revenue growth.
Performance marketing experience, with a focus on paid advertising/paid media (paid display, paid search, paid social, PPC/Pay-Per-Click, programmatic), email marketing, search engine marketing (SEM), and/or a combination of experience, ideally in a B2B or B2C space.
2+ years of leadership experience.
Experience working with marketing tools such as: Google Analytics/GA, Google Ads/Adwords, SEMrush, Klayvio, Google Data Studio, Ahrefs, Marketo, or similar.
Demonstrated success in analyzing campaign performance data, identifying insights, and making data-driven decisions for optimization.
Up-to-date with the latest marketing trends, industry developments, and emerging technologies.
E-commerce experience is preferred with major platforms such as BigCommerce, Shopify, Adobe, or Wix, but is not required.
HTML experience preferred but not required.
Experience in supporting email tools like reputation management software (i.e. Validity) and/or testing software (i.e. Everest, Email on Acid, Litmus) is preferred, but not required.
Lead gen/customer acquisition experience is preferred, but not required.
$100,000 - $150,000/year* + profit sharing + benefits
Range depends on overall experience and level of skill.
It's a calling, and we're on a mission to change lives. Join the crusade! Apply now.
EOE, including disability/vets
#J-18808-Ljbffr