Tbwa Chiat/Day Inc
Marketing Communications Manager Franklin, TN
Tbwa Chiat/Day Inc, Franklin, Tennessee, us, 37068
Join the Mitsubishi Motors North America (MMNA) Team!
At Mitsubishi Motors NA, we are driving innovation, quality, and excellence in the automotive industry. Our commitment to delivering cutting-edge vehicles goes hand in hand with our dedication to fostering a dynamic and inclusive work environment.Our team members are the driving force behind our success, and we believe in empowering individuals to contribute their unique skills and perspectives. We are a collaborative and forward-thinking team that values diversity, creativity, and continuous improvement.At MMNA, your career is not just a job but a journey of growth. Benefit from ongoing employee development programs, contribute to our impactful Community Relations initiatives, and enjoy a range of employee benefits that make your experience with us exceptional.Summary of Role:Are you ready to drive the future of automotive marketing? We are seeking a dynamic
Marketing Communications Manager
to join our team! In this role, you'll be at the forefront of crafting and executing captivating media campaigns, analyzing performance metrics, and collaborating with our innovative creative teams to ensure our brand message hits the mark every time.As the Marketing Communications Manager, you'll be the engine behind our media strategy, ensuring our campaigns are as powerful and reliable as our vehicles. You'll steer the analysis of campaign performance, providing insights that keep our communication strategies on the road to success. Plus, you'll work closely with our creative geniuses to make sure every message we send is in perfect alignment with our brand identity.Responsibilities:Media Strategy Development:
Partner with media agency-of-record to design strategic omnichannel media campaigns that align with MMNA’s marketing/business objectives and target audience.Communication Strategy Development:
Develop and implement comprehensive communication strategies in collaboration with creative agency-of-record to support marketing objectives, communication goals and advertising needs.Campaign Execution/Management:
Oversee the execution of media campaigns across various platforms, from strategy to production, execution to reporting. Work closely with agencies and production partners to ensure that marketing is engaging, accurate, and aligned with brand messaging.Budget Management:
Manage marketing budgets, ensuring optimal allocation of resources and adherence to financial constraints.Performance Analysis:
Monitor and analyze campaign performance using key performance indicators (KPIs) and metrics. Prepare regular reports with actionable insights. Continuously optimize media and messaging based on performance data and feedback.Cross-functional Collaboration:
Collaborate with internal teams, including marketing, sales, and product management, to ensure cohesive and integrated media strategies.People Management:
Directly oversee the growth and development of our Marketing Communications Specialist.Qualifications:8+ years of regional and/or national experience in advertising, media, and marketing.3+ years of experience in managing and leading a team.Strong proficiency in media planning, budgeting, and analytics tools.Comprehensive understanding of various media channels and platforms (digital, print, broadcast, etc.).Proven ability to analyze data and generate insights for strategic decision-making.Profile Differentiators:Automotive industry experience an advantage.Pay Transparency Language:The base salary for this position ranges between $105,000 to $125,000. The base salary will be based on a number of factors including the role offered, the individual's job-related knowledge, skills, and qualifications. In addition to base salary, we are proud to offer a comprehensive and competitive benefits package for all eligible employees which also includes 401k with company match, Mitsubishi Lease Program, and a full range of medical, financial, and other perks and benefits.The MMC Way:Our values form the foundation of everything we do. At Mitsubishi Motors, we are committed to a set of core principles that guide our actions, decisions, and interactions. Our values reflect who we are as a company, how we collaborate, and the impact we aspire to make. These values are what we call the MMC Way:Think of Our Customers, Strengthen TrustWelcome All Facts, Share Difficult News FirstConduct and Challenge Yourself ProfessionallyRespect All, Work as a Broader TeamDiversity and How to Apply:At MMNA, we embrace the strength that diverse perspectives and experiences bring to our team. Our application process is designed to champion inclusion and equity. We're on the lookout for the ideal fit for each role, valuing skills and experiences over traditional education or specific company backgrounds. Feel encouraged to apply, even if your profile doesn't precisely match the job description.Mitsubishi Motors is proud to be an equal-opportunity employer, excited about collaborating with talented individuals of all identities. We do not discriminate based on identity, aligning with our commitment to fostering a diverse workplace.We welcome applications from individuals with disabilities and are prepared to provide reasonable accommodations. If you require such accommodations for the job application or interview process, please email mmna-talent_acquisition@na.mitsubishi-motors.com.Apply for this job
* indicates a required fieldFirst Name *Last Name *Email *PhoneResume/CVAccepted file types: pdf, doc, docx, txt, rtfWe love getting to know our candidates, your interests, and career aspirations. What specifically attracted you to this position?LinkedIn ProfileIf you could drive any of our cars, which one would it be and why? (No judgement :-))Considering the salary range provided, what is your desired salary for this position? *Are you legally authorized to work in the United States for any employer? *Will you now or in the future require visa sponsorship? *Are you currently, or have ever been an employee of Mitsubishi Motors, North America (MMNA)? *Depending on the position, all roles require you to either reside locally to the office where you are applying or within the district you are covering. What state do you live in? *Are you willing to relocate if you're not local? *How did you hear about this position? *
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At Mitsubishi Motors NA, we are driving innovation, quality, and excellence in the automotive industry. Our commitment to delivering cutting-edge vehicles goes hand in hand with our dedication to fostering a dynamic and inclusive work environment.Our team members are the driving force behind our success, and we believe in empowering individuals to contribute their unique skills and perspectives. We are a collaborative and forward-thinking team that values diversity, creativity, and continuous improvement.At MMNA, your career is not just a job but a journey of growth. Benefit from ongoing employee development programs, contribute to our impactful Community Relations initiatives, and enjoy a range of employee benefits that make your experience with us exceptional.Summary of Role:Are you ready to drive the future of automotive marketing? We are seeking a dynamic
Marketing Communications Manager
to join our team! In this role, you'll be at the forefront of crafting and executing captivating media campaigns, analyzing performance metrics, and collaborating with our innovative creative teams to ensure our brand message hits the mark every time.As the Marketing Communications Manager, you'll be the engine behind our media strategy, ensuring our campaigns are as powerful and reliable as our vehicles. You'll steer the analysis of campaign performance, providing insights that keep our communication strategies on the road to success. Plus, you'll work closely with our creative geniuses to make sure every message we send is in perfect alignment with our brand identity.Responsibilities:Media Strategy Development:
Partner with media agency-of-record to design strategic omnichannel media campaigns that align with MMNA’s marketing/business objectives and target audience.Communication Strategy Development:
Develop and implement comprehensive communication strategies in collaboration with creative agency-of-record to support marketing objectives, communication goals and advertising needs.Campaign Execution/Management:
Oversee the execution of media campaigns across various platforms, from strategy to production, execution to reporting. Work closely with agencies and production partners to ensure that marketing is engaging, accurate, and aligned with brand messaging.Budget Management:
Manage marketing budgets, ensuring optimal allocation of resources and adherence to financial constraints.Performance Analysis:
Monitor and analyze campaign performance using key performance indicators (KPIs) and metrics. Prepare regular reports with actionable insights. Continuously optimize media and messaging based on performance data and feedback.Cross-functional Collaboration:
Collaborate with internal teams, including marketing, sales, and product management, to ensure cohesive and integrated media strategies.People Management:
Directly oversee the growth and development of our Marketing Communications Specialist.Qualifications:8+ years of regional and/or national experience in advertising, media, and marketing.3+ years of experience in managing and leading a team.Strong proficiency in media planning, budgeting, and analytics tools.Comprehensive understanding of various media channels and platforms (digital, print, broadcast, etc.).Proven ability to analyze data and generate insights for strategic decision-making.Profile Differentiators:Automotive industry experience an advantage.Pay Transparency Language:The base salary for this position ranges between $105,000 to $125,000. The base salary will be based on a number of factors including the role offered, the individual's job-related knowledge, skills, and qualifications. In addition to base salary, we are proud to offer a comprehensive and competitive benefits package for all eligible employees which also includes 401k with company match, Mitsubishi Lease Program, and a full range of medical, financial, and other perks and benefits.The MMC Way:Our values form the foundation of everything we do. At Mitsubishi Motors, we are committed to a set of core principles that guide our actions, decisions, and interactions. Our values reflect who we are as a company, how we collaborate, and the impact we aspire to make. These values are what we call the MMC Way:Think of Our Customers, Strengthen TrustWelcome All Facts, Share Difficult News FirstConduct and Challenge Yourself ProfessionallyRespect All, Work as a Broader TeamDiversity and How to Apply:At MMNA, we embrace the strength that diverse perspectives and experiences bring to our team. Our application process is designed to champion inclusion and equity. We're on the lookout for the ideal fit for each role, valuing skills and experiences over traditional education or specific company backgrounds. Feel encouraged to apply, even if your profile doesn't precisely match the job description.Mitsubishi Motors is proud to be an equal-opportunity employer, excited about collaborating with talented individuals of all identities. We do not discriminate based on identity, aligning with our commitment to fostering a diverse workplace.We welcome applications from individuals with disabilities and are prepared to provide reasonable accommodations. If you require such accommodations for the job application or interview process, please email mmna-talent_acquisition@na.mitsubishi-motors.com.Apply for this job
* indicates a required fieldFirst Name *Last Name *Email *PhoneResume/CVAccepted file types: pdf, doc, docx, txt, rtfWe love getting to know our candidates, your interests, and career aspirations. What specifically attracted you to this position?LinkedIn ProfileIf you could drive any of our cars, which one would it be and why? (No judgement :-))Considering the salary range provided, what is your desired salary for this position? *Are you legally authorized to work in the United States for any employer? *Will you now or in the future require visa sponsorship? *Are you currently, or have ever been an employee of Mitsubishi Motors, North America (MMNA)? *Depending on the position, all roles require you to either reside locally to the office where you are applying or within the district you are covering. What state do you live in? *Are you willing to relocate if you're not local? *How did you hear about this position? *
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