MasterBrand Cabinets LLC
Senior Marketing Manager
MasterBrand Cabinets LLC, Seattle, Washington, us, 98127
Company DescriptionFor nearly 70 years, MasterBrand has been shaping the places where people come together, enriching lives and creating meaningful memories for our customers. That, combined with our stylish products, expansive dealer and retail network, and dedicated associates, has helped make us the number one North American residential cabinet business. Our unique culture of continuous improvement is based on trusting the tools, empowering the team and moving forward, and is kept alive by our more than 14,000 associates across 20 plus manufacturing facilities and offices. Visit www.masterbrand.com to learn more and join us in building great experiences together!
Job DescriptionWe are seeking a creative, experienced, and data-driven marketing leader to create and execute integrated marketing strategies for a suite of web-based services designed for homeowners and trade professionals. This is an exciting opportunity to build an appealing new brand that aims to disrupt the repair & remodeling industry by taking it from stressful to streamlined.
As the Senior Marketing Manager, you will be responsible for developing an integrated strategy that builds brand awareness and drives traffic to our online services. You will think strategically and analytically about the business opportunity, competitive landscape, marketing trends, and user behavior. You will be responsible for selecting and managing a set of creative vendors. You will partner with our amazing data team to implement and refine full-funnel tracking strategies and processes that allow us to understand and improve our results. You will recommend and gain alignment on new or updated campaigns and tactics that allow us to find the best next users of our products and take advantage of the enthusiasm of our existing users.
This is an exciting opportunity to play a crucial role in building a new brand and business. If you are passionate about building amazing brands and thrive in a fast-paced startup environment supported by a strong enterprise, we would love to hear from you.
This position will work a hybrid schedule with 2-3 days per week reporting to the Kirkland, WA office.
Responsibilities
Build and optimize the marketing strategy for a new brand and a suite of digital services
Select vendors to provide excellent advice and deliver outstanding marketing materials and tactics
Deliver on our brand’s promise and appeal with breakthrough creative and sharp campaign execution across paid and organic media (social, ad platform, SEO, email, and other)
Monitor competitive and category landscape to spot new opportunities and update our strategy accordingly
Implement processes to track, measure, and report on marketing metrics
Analyze data, market research, and customer feedback to identify areas for improvement
Prepare reports and recommendations for leadership and other departments
Assume responsibility for budgeting, tracking marketing expenses, and analyzing ROI
Qualifications
Requirements and skills
8+ years of marketing experience in web-based services for B2C, B2B, or both
Demonstrated success in leading creative campaign development and execution
Demonstrated use of data to measure and improve campaign performance at all points of the funnel
Experience setting up and optimizing industry-standard marketing technology products, such as Hubspot, Pardot, Salesforce Marketing Cloud
Excellent organizational and cross-functional leadership skills
Excellent communication and interpersonal skills
Excellent problem-solving and conflict resolution skills
Solid understanding of reporting and budgeting procedures
Industry experience: Online home, fashion, health, wellness, or similar
Bachelor’s degree in marketing, business, or equivalent
Benefits
Competitive salary commensurate with experience.
Generous benefits package, including health insurance, retirement plans, and paid time off.
Opportunity to work with cutting-edge technology and build a new brand.
Access to ongoing professional development to enhance skills and career growth.
Additional Information
Equal Employment OpportunityMasterBrand Cabinets LLC is an equal opportunity employer. MasterBrand Cabinets LLC’s policy is not to discriminate against any applicant or employee based on race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, military status, sexual orientation, genetic history or information, or any other basis protected by federal, state or local laws. MasterBrand Cabinets LLC also prohibits harassment of applicants or employees based on any of these protected categories. It is also MasterBrand Cabinets LLC’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions.
Reasonable AccommodationsMasterBrand Cabinets LLC is committed to working with and providing reasonable accommodations to individuals with disabilities. If you have a disability and wish to discuss potential accommodations related to applying for employment, please contact us at staffing@masterbrand.com.
#J-18808-Ljbffr
Job DescriptionWe are seeking a creative, experienced, and data-driven marketing leader to create and execute integrated marketing strategies for a suite of web-based services designed for homeowners and trade professionals. This is an exciting opportunity to build an appealing new brand that aims to disrupt the repair & remodeling industry by taking it from stressful to streamlined.
As the Senior Marketing Manager, you will be responsible for developing an integrated strategy that builds brand awareness and drives traffic to our online services. You will think strategically and analytically about the business opportunity, competitive landscape, marketing trends, and user behavior. You will be responsible for selecting and managing a set of creative vendors. You will partner with our amazing data team to implement and refine full-funnel tracking strategies and processes that allow us to understand and improve our results. You will recommend and gain alignment on new or updated campaigns and tactics that allow us to find the best next users of our products and take advantage of the enthusiasm of our existing users.
This is an exciting opportunity to play a crucial role in building a new brand and business. If you are passionate about building amazing brands and thrive in a fast-paced startup environment supported by a strong enterprise, we would love to hear from you.
This position will work a hybrid schedule with 2-3 days per week reporting to the Kirkland, WA office.
Responsibilities
Build and optimize the marketing strategy for a new brand and a suite of digital services
Select vendors to provide excellent advice and deliver outstanding marketing materials and tactics
Deliver on our brand’s promise and appeal with breakthrough creative and sharp campaign execution across paid and organic media (social, ad platform, SEO, email, and other)
Monitor competitive and category landscape to spot new opportunities and update our strategy accordingly
Implement processes to track, measure, and report on marketing metrics
Analyze data, market research, and customer feedback to identify areas for improvement
Prepare reports and recommendations for leadership and other departments
Assume responsibility for budgeting, tracking marketing expenses, and analyzing ROI
Qualifications
Requirements and skills
8+ years of marketing experience in web-based services for B2C, B2B, or both
Demonstrated success in leading creative campaign development and execution
Demonstrated use of data to measure and improve campaign performance at all points of the funnel
Experience setting up and optimizing industry-standard marketing technology products, such as Hubspot, Pardot, Salesforce Marketing Cloud
Excellent organizational and cross-functional leadership skills
Excellent communication and interpersonal skills
Excellent problem-solving and conflict resolution skills
Solid understanding of reporting and budgeting procedures
Industry experience: Online home, fashion, health, wellness, or similar
Bachelor’s degree in marketing, business, or equivalent
Benefits
Competitive salary commensurate with experience.
Generous benefits package, including health insurance, retirement plans, and paid time off.
Opportunity to work with cutting-edge technology and build a new brand.
Access to ongoing professional development to enhance skills and career growth.
Additional Information
Equal Employment OpportunityMasterBrand Cabinets LLC is an equal opportunity employer. MasterBrand Cabinets LLC’s policy is not to discriminate against any applicant or employee based on race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, military status, sexual orientation, genetic history or information, or any other basis protected by federal, state or local laws. MasterBrand Cabinets LLC also prohibits harassment of applicants or employees based on any of these protected categories. It is also MasterBrand Cabinets LLC’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions.
Reasonable AccommodationsMasterBrand Cabinets LLC is committed to working with and providing reasonable accommodations to individuals with disabilities. If you have a disability and wish to discuss potential accommodations related to applying for employment, please contact us at staffing@masterbrand.com.
#J-18808-Ljbffr