Amazon
Product Marketing Manager, NAS Marketing & Creative
Amazon, Seattle, Washington, us, 98127
Product Marketing Manager, NAS Marketing & Creative
Job ID: 2777962 | Amazon.com Services LLCThe North America Stores Onsite Marketing team is seeking a Product Marketing Manager who will work to launch a new cross category business, by developing content strategies, testing and scaling successful CX marketing strategies for onsite search and other high-traffic channels.The ideal candidate is a strong product marketer and project manager who is customer-obsessed, data-driven, detail-oriented and comfortable with ambiguity. They can develop campaigns and strategy independently and see them through to execution while partnering closely with teams across marketing, product and engineering.The Product Marketing Manager will leverage experimentation and performance data to develop new and optimize existing onsite channel marketing strategies, best practices and playbooks that help customers discover and engage with new, popular and relevant products across all retail categories. You will own strategies and campaign execution end-to-end; planning, asset development, targeting and segmentation, personalization, measurement, optimization and reporting.Key job responsibilities
Own event and content program ingresses from onsite Search and other high-traffic, high-visibility pages on AmazonWork closely with product and tech teams to test and implement new features and experimentsOwn and execute marketing-led experimentation; test, optimize, scale and automate successful traffic-driving strategiesTrack KPIs and progress to goals to measure success of CX, campaigns, experimentation and new initiativesDevelop processes to gather inputs from partner teams and communicate back with key information and deadlinesActively investigate and suggest new ways to help customers discover products on AmazonManage and report out on project status and resultsAbout the team
The newly developed NAS Marketing & Creative team helps customers discover and engage with new, popular, and relevant products across categories. We do this by combining technology, science, innovation, marketing, and creativity to build new customer-facing features and experiences alongside cutting-edge tools for marketers.BASIC QUALIFICATIONS
5+ years of experience in digital marketing or product managementBachelor’s degree in Marketing, Business, Communication or related fieldProven ability to move fast and manage complex high-visibility projects in an ambiguous environment without close supervisionDemonstrated ability to manage multiple competing projects across functional teams, including product, marketing, creative and merchandisingProven track record of taking end-to-end ownership; high standards for marketing execution and commitment to delivering resultsDemonstrated ability to operate both strategically and tactically in a fast-paced environmentStrong analytic skills - able to use data to develop and measure marketing programsExcellent verbal and written communication skills; elevated attention to detailPREFERRED QUALIFICATIONS
Confident, self-motivated individual with strong, demonstrable bias for actionA love of retail and product management and drive to deliver resultsExperience with or interest in onsite experimentationAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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Job ID: 2777962 | Amazon.com Services LLCThe North America Stores Onsite Marketing team is seeking a Product Marketing Manager who will work to launch a new cross category business, by developing content strategies, testing and scaling successful CX marketing strategies for onsite search and other high-traffic channels.The ideal candidate is a strong product marketer and project manager who is customer-obsessed, data-driven, detail-oriented and comfortable with ambiguity. They can develop campaigns and strategy independently and see them through to execution while partnering closely with teams across marketing, product and engineering.The Product Marketing Manager will leverage experimentation and performance data to develop new and optimize existing onsite channel marketing strategies, best practices and playbooks that help customers discover and engage with new, popular and relevant products across all retail categories. You will own strategies and campaign execution end-to-end; planning, asset development, targeting and segmentation, personalization, measurement, optimization and reporting.Key job responsibilities
Own event and content program ingresses from onsite Search and other high-traffic, high-visibility pages on AmazonWork closely with product and tech teams to test and implement new features and experimentsOwn and execute marketing-led experimentation; test, optimize, scale and automate successful traffic-driving strategiesTrack KPIs and progress to goals to measure success of CX, campaigns, experimentation and new initiativesDevelop processes to gather inputs from partner teams and communicate back with key information and deadlinesActively investigate and suggest new ways to help customers discover products on AmazonManage and report out on project status and resultsAbout the team
The newly developed NAS Marketing & Creative team helps customers discover and engage with new, popular, and relevant products across categories. We do this by combining technology, science, innovation, marketing, and creativity to build new customer-facing features and experiences alongside cutting-edge tools for marketers.BASIC QUALIFICATIONS
5+ years of experience in digital marketing or product managementBachelor’s degree in Marketing, Business, Communication or related fieldProven ability to move fast and manage complex high-visibility projects in an ambiguous environment without close supervisionDemonstrated ability to manage multiple competing projects across functional teams, including product, marketing, creative and merchandisingProven track record of taking end-to-end ownership; high standards for marketing execution and commitment to delivering resultsDemonstrated ability to operate both strategically and tactically in a fast-paced environmentStrong analytic skills - able to use data to develop and measure marketing programsExcellent verbal and written communication skills; elevated attention to detailPREFERRED QUALIFICATIONS
Confident, self-motivated individual with strong, demonstrable bias for actionA love of retail and product management and drive to deliver resultsExperience with or interest in onsite experimentationAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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