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Perry Homes

Vice President of Marketing

Perry Homes, Houston, Texas, United States, 77246


We are pleased to announce the relocation of our corporate headquarters to Greenway Plaza’s Phoenix Tower in Houston’s Upper Kirby neighborhood.The Vice President (VP) of Marketing is responsible for overseeing all aspects of Perry Homes marketing initiatives, ensuring strong branding and relevancy in the markets. The VP of Marketing will develop and execute comprehensive marketing strategies to drive lead generation, increase brand awareness, and enhance customer engagement. The ideal candidate will have a deep understanding of the residential homebuilding industry, a strong track record of success in marketing leadership roles, and the ability to inspire and lead a high-performing marketing team.Essential Duties And Responsibilities

Develop and implement strategic marketing plans that align with the company's goals and objectives.Lead a team of marketing professionals, providing guidance, mentorship, and support to ensure the achievement of departmental goals and individual development.Oversee a diverse team of creative, digital, operational and sales support functions.Build strong relationships with field marketing leaders and collaborate to achieve company goals.Oversee the creation and execution of marketing campaigns across various channels, including digital, print, social media, events, and other relevant platforms.Collaborate with cross-functional teams such as sales, Customer Experience, IT, and finance to ensure alignment and integration of marketing efforts across the organization.Build and maintain strong relationships with external stakeholders, including digital advertising agencies, media outlets, influencers, and other strategic partners.Monitor and analyze marketing performance metrics, provide regular reports and insights to senior leadership, and make data-driven recommendations for continuous improvement.Manage the marketing budget, allocate resources effectively, and ensure optimal ROI on marketing investments.Conduct market research and analysis to identify emerging trends, customer preferences, and competitive landscape to inform marketing strategies.Develop and steward the Perry Homes brand identity, ensuring consistent messaging and visual representation across all marketing collateral, websites, and communication channels.Stay abreast of industry trends, market dynamics, and technological advancements to identify new opportunities and innovative marketing approaches.Frequently must complete projects on very short notice with extreme time constraints.Maintain high level of decorum and professionalism.Leadership Competencies

Models LeadershipTakes OwnershipAdapts & AdjustsConnects & ServesDevelops TalentCommunicates with ImpactThinks StrategicallyDrives for ExcellenceImproves & InnovatesJob Competencies

Communication/Building RelationshipsPerformance ManagementStrategic ThinkingCreativity/InnovationBusiness AcumenDecision MakingSupervisory Responsibilities

This position directly supervises personnel in the Marketing department.Qualifications

Bachelor’s Degree with concentration in Marketing, Communication, or Business preferred.Requires at least 6 years of relevant senior marketing and management experience.Proven track record of successful marketing management and strategic planning experience.Strong leadership skills.Polished presentation and interpersonal skills.Analytical business approach to measure effectiveness of marketing efforts.Demonstrated computer skills including a working knowledge of MS Office products, including Outlook, Excel, Word, and PowerPoint.Current, valid Driver’s License with acceptable driving record.Full Benefits Package

Health, Dental & Vision401(k)Life, Short-Term and Long-Term Disability InsuranceEmployee Assistance ProgramHealth Savings AccountHolidaysPTO LeaveNew Home DiscountPerry Homes Family College FundPet Discount ProgramPerry Homes is an Equal Opportunity Employer.

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