Calendly
Senior Customer Marketing Manager
Calendly, Atlanta, Georgia, United States, 30383
About the team & opportunityWhat’s so great about working on Calendly’s Marketing team?
We show our prospective customers the value of our product and features in maximizing their most valuable asset…time.
Why do we need you? Well, we are looking for a Senior Customer Marketing Manager who excels at building relationships, understands the value of customer stories, and leverages those insights to drive adoption in a PLG-focused business. You will report to the Senior Manager, Product Marketing.
A day in the life of a Senior Customer Marketing Manager at CalendlyAs a Senior Customer Marketing Manager, you’ll play a pivotal role in fueling this strategy by creating and executing programs that amplify customer success stories, foster deeper relationships with customers, and showcase the peer-validated value Calendly provides to other customers. You will be an essential part of a fast-paced Product Marketing team that’s committed to shaping the future of meetings.
On a typical day,
you
will be working on:
Building, managing, and evolving customer marketing programs that help drive product adoption, customer expansion and marketing metrics.
Developing targeted customer stories, case studies, and testimonials to promote Calendly’s value and influence retention/expansion.
Collaborating with cross-functional teams—Sales, Product, Customer Success, and Marketing—to craft compelling content and customer campaigns.
Engaging with customers to identify advocates, understand their use cases and workflows, and map opportunities for deeper engagement.
Analyzing customer engagement data and translating those insights into actionable marketing strategies that drive conversions.
Helping with customer marketing initiatives, like customer-focused webinars, speaking opportunities, videos, and case studies.
What do we need from you?
7+ years of experience in B2B marketing, with a focus on customer marketing or customer advocacy.
Understanding of both PLG strategies and SaaS sales, particularly in a B2B environment.
Ability to onboard and understand the Calendly product, so you can speak to features and workflows that are relevant to customers.
Proven experience building customer relationships, managing customer speakers within webinars and events, and engaging with customers to write and create impactful marketing content.
Ability to work cross-functionally with Product, Sales, and Customer Success teams to support customer growth and expansion opportunities.
Excellent storytelling (particularly writing solid first drafts of stories), communication, and presentation skills, with an eye for identifying compelling customer success stories.
Analytical mindset with a focus on measuring the effectiveness of campaigns and understanding their impact on customer growth and marketing metrics.
Creative and innovative approach to driving engagement and solving challenges in a fast-paced, scaling environment.
Authorized to work lawfully in the United States of America as Calendly does not engage in immigration sponsorship at this time.
What’s in it for you?Ready to make a serious impact? Millions of people already rely on Calendly’s products, and we’re still in the midst of our growth curve — it’s a fantastic time to join us. Everything you’ll work on here will accelerate your career to the next level. If you want to learn, grow, and do the best work of your life alongside the best people you’ve ever worked with, then we hope you’ll consider allowing Calendly to be a part of your professional journey.
#J-18808-Ljbffr
We show our prospective customers the value of our product and features in maximizing their most valuable asset…time.
Why do we need you? Well, we are looking for a Senior Customer Marketing Manager who excels at building relationships, understands the value of customer stories, and leverages those insights to drive adoption in a PLG-focused business. You will report to the Senior Manager, Product Marketing.
A day in the life of a Senior Customer Marketing Manager at CalendlyAs a Senior Customer Marketing Manager, you’ll play a pivotal role in fueling this strategy by creating and executing programs that amplify customer success stories, foster deeper relationships with customers, and showcase the peer-validated value Calendly provides to other customers. You will be an essential part of a fast-paced Product Marketing team that’s committed to shaping the future of meetings.
On a typical day,
you
will be working on:
Building, managing, and evolving customer marketing programs that help drive product adoption, customer expansion and marketing metrics.
Developing targeted customer stories, case studies, and testimonials to promote Calendly’s value and influence retention/expansion.
Collaborating with cross-functional teams—Sales, Product, Customer Success, and Marketing—to craft compelling content and customer campaigns.
Engaging with customers to identify advocates, understand their use cases and workflows, and map opportunities for deeper engagement.
Analyzing customer engagement data and translating those insights into actionable marketing strategies that drive conversions.
Helping with customer marketing initiatives, like customer-focused webinars, speaking opportunities, videos, and case studies.
What do we need from you?
7+ years of experience in B2B marketing, with a focus on customer marketing or customer advocacy.
Understanding of both PLG strategies and SaaS sales, particularly in a B2B environment.
Ability to onboard and understand the Calendly product, so you can speak to features and workflows that are relevant to customers.
Proven experience building customer relationships, managing customer speakers within webinars and events, and engaging with customers to write and create impactful marketing content.
Ability to work cross-functionally with Product, Sales, and Customer Success teams to support customer growth and expansion opportunities.
Excellent storytelling (particularly writing solid first drafts of stories), communication, and presentation skills, with an eye for identifying compelling customer success stories.
Analytical mindset with a focus on measuring the effectiveness of campaigns and understanding their impact on customer growth and marketing metrics.
Creative and innovative approach to driving engagement and solving challenges in a fast-paced, scaling environment.
Authorized to work lawfully in the United States of America as Calendly does not engage in immigration sponsorship at this time.
What’s in it for you?Ready to make a serious impact? Millions of people already rely on Calendly’s products, and we’re still in the midst of our growth curve — it’s a fantastic time to join us. Everything you’ll work on here will accelerate your career to the next level. If you want to learn, grow, and do the best work of your life alongside the best people you’ve ever worked with, then we hope you’ll consider allowing Calendly to be a part of your professional journey.
#J-18808-Ljbffr