Make-A-Wish New Jersey
Director of Marketing & Communications
Make-A-Wish New Jersey, Williamstown, New Jersey, United States,
The Director of Marketing & Communications for Make-A-Wish New Jersey will be responsible for creative storytelling through digital and traditional communications channels, working cross-departmentally to create a shared vision of our globally recognized brand.Description
Scope of Position:The Director of Marketing & Communications for Make-A-Wish New Jersey will be responsible for creative storytelling through digital and traditional communications channels, working cross-departmentally to create a shared vision of our globally recognized brand. The ideal candidate will be responsible for all aspects of media relations and publicity, strategic and executive communications both internally and externally, and leading the marketing and communications team. They will oversee a team that manages chapter website and social media platforms, email marketing programs, video storytelling and more. The ideal candidate will serve as a brand expert for production of creative needs for the chapter, supporting mission delivery and medical outreach initiatives, and signature event and corporate campaign programs, supporting the development team. They will continue to bring to the table new initiatives and creative strategy to advance the mission, vision and values of Make-A-Wish.Direct Supervisor:
Chief of Staff & COOResponsibilities:
Media & Public Relations
Drafts and executes pitches and releases for events, campaigns and high profile wishesMaintains media relationships for New York, New Jersey and Philadelphia marketsServes as onsite media contact at special events and campaignsCreates talking points for interviews for President & CEO and other senior leadership team membersCreates quotes for media stories on behalf of President & CEO and other senior leadership team membersMaintains media database, oversees media monitoring, and creates impact reportsServes as spokesperson as needed
Digital Communications
Develops and oversees social media, email, and website marketing strategyInitiates best practices in the social and digital spaceOversees staff to manage chapter website ensuring consistent messaging, brand compliance, and content creationProvides timely updates including crisis communication directly to Chief of Staff & COO, and President & CEO
Video Production
Oversees all chapter video productions with external videographersIn-house video content creator for smaller video productions
Special Events
Serves as project manager for event program-related projects for chapter signature events, oversees vendors for marketing/communication needsPrepares speeches, talking points, programs, videos and graphic elements for event productionFacilitates and prepares wish families, board chairs, staff members and other public speakersOversees Theater A/V resources at MAWNJ Headquarters for signature events and other initiativesSupports creation of presentations and proposals for President & CEO
Corporate Partnerships
Works directly with development team on all corporate partnership activations at local, regional and national levelsServes as chapter liaison to national office for national corporate partnership cause-marketing activations, in congruence with development team
Brand Management
Oversees brand approval and execution of design projects for chapter across all departmentsServes as “resident expert” on knowledge of enterprise-wide brand
Qualifications/Requirements:Bachelor’s Degree in related field (Marketing/Communications, Journalism, Public Relations, Media Studies)5-7 years’ experience in relevant fieldExperience working in media and public relations, ideally in New York and Philadelphia marketsExceptional oral and written communication skillsAdvanced computer skills including Microsoft Office, HTML and Adobe Creative SuiteExperience in Salesforce, Drupal, Luminate a plusVideo editing a plusExperience with leveraging multiple social media platforms including Facebook, Twitter, Instagram, LinkedIn and YouTubeExperience with Google AnalyticsMust be able to work in a fast-paced, dynamic environmentFlexibility with hours for occasional night/weekend planned eventsMust pass background checkHow To Apply:Please submit a cover letter and resume with “ Director of Marketing & Communications ” in the subject line to jobs@nj.wish.org.
No phone calls please.Disclaimer:The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
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Scope of Position:The Director of Marketing & Communications for Make-A-Wish New Jersey will be responsible for creative storytelling through digital and traditional communications channels, working cross-departmentally to create a shared vision of our globally recognized brand. The ideal candidate will be responsible for all aspects of media relations and publicity, strategic and executive communications both internally and externally, and leading the marketing and communications team. They will oversee a team that manages chapter website and social media platforms, email marketing programs, video storytelling and more. The ideal candidate will serve as a brand expert for production of creative needs for the chapter, supporting mission delivery and medical outreach initiatives, and signature event and corporate campaign programs, supporting the development team. They will continue to bring to the table new initiatives and creative strategy to advance the mission, vision and values of Make-A-Wish.Direct Supervisor:
Chief of Staff & COOResponsibilities:
Media & Public Relations
Drafts and executes pitches and releases for events, campaigns and high profile wishesMaintains media relationships for New York, New Jersey and Philadelphia marketsServes as onsite media contact at special events and campaignsCreates talking points for interviews for President & CEO and other senior leadership team membersCreates quotes for media stories on behalf of President & CEO and other senior leadership team membersMaintains media database, oversees media monitoring, and creates impact reportsServes as spokesperson as needed
Digital Communications
Develops and oversees social media, email, and website marketing strategyInitiates best practices in the social and digital spaceOversees staff to manage chapter website ensuring consistent messaging, brand compliance, and content creationProvides timely updates including crisis communication directly to Chief of Staff & COO, and President & CEO
Video Production
Oversees all chapter video productions with external videographersIn-house video content creator for smaller video productions
Special Events
Serves as project manager for event program-related projects for chapter signature events, oversees vendors for marketing/communication needsPrepares speeches, talking points, programs, videos and graphic elements for event productionFacilitates and prepares wish families, board chairs, staff members and other public speakersOversees Theater A/V resources at MAWNJ Headquarters for signature events and other initiativesSupports creation of presentations and proposals for President & CEO
Corporate Partnerships
Works directly with development team on all corporate partnership activations at local, regional and national levelsServes as chapter liaison to national office for national corporate partnership cause-marketing activations, in congruence with development team
Brand Management
Oversees brand approval and execution of design projects for chapter across all departmentsServes as “resident expert” on knowledge of enterprise-wide brand
Qualifications/Requirements:Bachelor’s Degree in related field (Marketing/Communications, Journalism, Public Relations, Media Studies)5-7 years’ experience in relevant fieldExperience working in media and public relations, ideally in New York and Philadelphia marketsExceptional oral and written communication skillsAdvanced computer skills including Microsoft Office, HTML and Adobe Creative SuiteExperience in Salesforce, Drupal, Luminate a plusVideo editing a plusExperience with leveraging multiple social media platforms including Facebook, Twitter, Instagram, LinkedIn and YouTubeExperience with Google AnalyticsMust be able to work in a fast-paced, dynamic environmentFlexibility with hours for occasional night/weekend planned eventsMust pass background checkHow To Apply:Please submit a cover letter and resume with “ Director of Marketing & Communications ” in the subject line to jobs@nj.wish.org.
No phone calls please.Disclaimer:The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
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