DocuSign, Inc.
Sr. Director, Monetization Strategy
DocuSign, Inc., San Francisco, California, United States, 94199
Company OverviewDocusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).
What you'll doAs Senior Director, Monetization Strategy, you will lead and develop a specialized team dedicated to crafting and refining Docusign’s monetization strategy for our global product portfolio, including Intelligent Agreement Management (IAM), eSignature, CLM, Identity offerings, and more. In this pivotal role, you will engage with executives across the company, improving you and your team’s expertise to drive growth. You will collaborate with Product & Technology, Product Marketing, Finance, and Operations teams to optimize Docusign’s pricing and packaging strategies to drive reach and revenue.As the manager of a dedicated team of professionals, your leadership will extend across various functions, fostering a collaborative space that aligns with our company goals and values.This position is a people manager role reporting to the Vice President, Monetization and Market Strategy.ResponsibilitiesInfluence company growth strategy by providing thought leadership and insights on packaging and pricing standard processes and innovative waysStay on top of market/industry trends and regulatory changes, customer behavior, and competitive landscape that could influence pricing strategiesRepresent Docusign in internal and external forums, such as with leaders with vision, industry associations, company town halls, key customer meetings, etc.Develop and implement comprehensive pricing strategies to drive business growthDevelop the monetization strategy for new product offerings in response to customer segment, product, and regional requirementsGain a deep understanding of customer needs, identifying strategies to create customer value, and tactics to differentiate competitively through innovative packaging and pricingConduct detailed pricing analysis to stay ahead of market trends, understand customer behavior, and navigate the competitive landscapeEstablish key performance indicators and metrics to monitor the performance of the SaaS portfolioMonitor and evaluate the effectiveness of pricing strategies, adjusting as needed to improve profitability and market shareAttract and foster top talent in an inclusive, collaborative team environment while optimizing resources and skills to optimize performance
Job DesignationHybrid:
Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.
What you bringBasic15+ years experience in a technology SaaS company/product suite, preferably in strategy, pricing and packaging, monetization, or product marketing roles, or 12+ years of experience with a Masters Degree in marketing, business strategy, pricing, or other related functional experience7+ years of direct monetization/pricing and packaging experience5+ years of people management experiencePreferredDemonstrated ability to lead global, cross-functional, and large scale critical initiativesExcel in ambiguous environments with a future facing forward thinking mentalityExcellent communication, executive presence and leadership skills to influence senior leadershipHas global or key market experience with a track record of success in leading large-scale, central initiativesAbility to apply monetization and pricing strategy expertise to conceive and develop new and novel ideas and deliverables that advance or accelerate the company’s growth plansHighly adept at identifying capability development strategies, plans, and resources that align with strategic, business, operational, people and culture objectivesA consistent track record of working across partners to define and implement central initiativesPassion for coaching, mentoring, and developing people into future leaders
Wage TransparencyPay for this position is based on a number of factors including geographic location and may vary depending on job-related knowledge, skills, and experience.Based on applicable legislation, the below details pay ranges in the following locations:California: $195,500.00 - $315,775.00 base salaryWashington: $186,200.00 - $276,125.00 base salaryThis role is also eligible for bonus, equity and
benefits .Global benefits provide options for the following:Paid Time Off: earned time off, as well as paid company holidays based on regionPaid Parental Leave: take up to six months off with your child after birth, adoption or foster care placementFull Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employmentRetirement Plans: select retirement and pension programs with potential for employer contributionsLearning and Development: options for coaching, online courses and education reimbursementsCompassionate Care Leave: paid time off following the loss of a loved one and other life-changing events
Life at DocusignWorking hereDocusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At Docusign, everything is equal.We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live.AccommodationDocusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at
accommodations@docusign.com .If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at
taops@docusign.com
for assistance.
States Not Eligible for EmploymentThis position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.
Equal Opportunity EmployerIt's important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. Docusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.EEO Know Your Rights poster#LI-Hybrid
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What you'll doAs Senior Director, Monetization Strategy, you will lead and develop a specialized team dedicated to crafting and refining Docusign’s monetization strategy for our global product portfolio, including Intelligent Agreement Management (IAM), eSignature, CLM, Identity offerings, and more. In this pivotal role, you will engage with executives across the company, improving you and your team’s expertise to drive growth. You will collaborate with Product & Technology, Product Marketing, Finance, and Operations teams to optimize Docusign’s pricing and packaging strategies to drive reach and revenue.As the manager of a dedicated team of professionals, your leadership will extend across various functions, fostering a collaborative space that aligns with our company goals and values.This position is a people manager role reporting to the Vice President, Monetization and Market Strategy.ResponsibilitiesInfluence company growth strategy by providing thought leadership and insights on packaging and pricing standard processes and innovative waysStay on top of market/industry trends and regulatory changes, customer behavior, and competitive landscape that could influence pricing strategiesRepresent Docusign in internal and external forums, such as with leaders with vision, industry associations, company town halls, key customer meetings, etc.Develop and implement comprehensive pricing strategies to drive business growthDevelop the monetization strategy for new product offerings in response to customer segment, product, and regional requirementsGain a deep understanding of customer needs, identifying strategies to create customer value, and tactics to differentiate competitively through innovative packaging and pricingConduct detailed pricing analysis to stay ahead of market trends, understand customer behavior, and navigate the competitive landscapeEstablish key performance indicators and metrics to monitor the performance of the SaaS portfolioMonitor and evaluate the effectiveness of pricing strategies, adjusting as needed to improve profitability and market shareAttract and foster top talent in an inclusive, collaborative team environment while optimizing resources and skills to optimize performance
Job DesignationHybrid:
Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.
What you bringBasic15+ years experience in a technology SaaS company/product suite, preferably in strategy, pricing and packaging, monetization, or product marketing roles, or 12+ years of experience with a Masters Degree in marketing, business strategy, pricing, or other related functional experience7+ years of direct monetization/pricing and packaging experience5+ years of people management experiencePreferredDemonstrated ability to lead global, cross-functional, and large scale critical initiativesExcel in ambiguous environments with a future facing forward thinking mentalityExcellent communication, executive presence and leadership skills to influence senior leadershipHas global or key market experience with a track record of success in leading large-scale, central initiativesAbility to apply monetization and pricing strategy expertise to conceive and develop new and novel ideas and deliverables that advance or accelerate the company’s growth plansHighly adept at identifying capability development strategies, plans, and resources that align with strategic, business, operational, people and culture objectivesA consistent track record of working across partners to define and implement central initiativesPassion for coaching, mentoring, and developing people into future leaders
Wage TransparencyPay for this position is based on a number of factors including geographic location and may vary depending on job-related knowledge, skills, and experience.Based on applicable legislation, the below details pay ranges in the following locations:California: $195,500.00 - $315,775.00 base salaryWashington: $186,200.00 - $276,125.00 base salaryThis role is also eligible for bonus, equity and
benefits .Global benefits provide options for the following:Paid Time Off: earned time off, as well as paid company holidays based on regionPaid Parental Leave: take up to six months off with your child after birth, adoption or foster care placementFull Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employmentRetirement Plans: select retirement and pension programs with potential for employer contributionsLearning and Development: options for coaching, online courses and education reimbursementsCompassionate Care Leave: paid time off following the loss of a loved one and other life-changing events
Life at DocusignWorking hereDocusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At Docusign, everything is equal.We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live.AccommodationDocusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at
accommodations@docusign.com .If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at
taops@docusign.com
for assistance.
States Not Eligible for EmploymentThis position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.
Equal Opportunity EmployerIt's important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. Docusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.EEO Know Your Rights poster#LI-Hybrid
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