Amazon Web Services, Inc.
Senior Product Marketing Manager, Amazon Bedrock, AWS AIML Product Marketing Tea
Amazon Web Services, Inc., Hobart, Washington, us, 98025
Senior Product Marketing Manager, Amazon Bedrock, AWS AIML Product Marketing Team
Job ID: 2728591 | Amazon Web Services, Inc.Are you excited about going deep with customers—including Amazon teams—adopting generative AI technology? Do you want to develop messaging and positioning for the large language models (LLMs) and other foundation models (FMs) supported by Amazon Bedrock and Amazon SageMaker? Our AI/ML Product Marketing Team is excited to add a Sr. Manager, Product Marketing Manager to drive these initiatives!
The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with generative AI. We have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on service adoptions. We transition from strategic plans or creative ideation to detailed execution multiple times per day. We work together and support each other to manage time and juggle multiple priorities to execute high-quality deliverables.
This role may sit in Boston, MA, Santa Clara, CA, or Seattle, WA. Relocation offered only from within the USA.
Key job responsibilities
You will be part of the team responsible for defining our positioning and messaging to customers deploying generative AI with Amazon Bedrock.You will create compelling content to help customers understand the use cases and value propositions, building programs to increase customer engagement and service adoption.You will help define the strategy for reaching our customers as they build on our models, collaborating closely with product marketers across the organization.You will work with AWS customers to understand how they are deploying AWS generative AI to transform their practices.You will collaborate with various teams to identify strategic customers and develop them into game-changing references.You will work on a rapidly growing business and have a big impact every day.
A day in the life
Drive messaging and positioning for our model offerings and related services.Create strategic customer references, including deep dives on ROI from deploying generative AI use cases.Craft audience-specific messages, content, and tools (eBooks, presentations, whitepapers, infographics, webinars, customer success stories, product videos).Develop and execute breakthrough product marketing activities that effectively reach target audiences.Partner with other marketing teams to drive and execute global marketing initiatives.Work effectively across AWS with groups such as product, digital marketing, sales, and business development.Develop and launch training, tutorials, and promotions to increase product adoption.Continuously measure and optimize product marketing initiatives.Lead a team of marketers focused on developing the best materials to win in the marketplace with generative AI.
BASIC QUALIFICATIONS
Experience leading go-to-market for consumer software or hardware product launches.Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).Experience building, executing, and scaling cross-functional marketing programs.7+ years of product marketing experience specifically in software or technical domain with 2+ years focused on AI/ML domain.
PREFERRED QUALIFICATIONS
Experience with customer segmentation, profiling, and targeting.Experience using data and metrics to measure impact and determine improvements.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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Job ID: 2728591 | Amazon Web Services, Inc.Are you excited about going deep with customers—including Amazon teams—adopting generative AI technology? Do you want to develop messaging and positioning for the large language models (LLMs) and other foundation models (FMs) supported by Amazon Bedrock and Amazon SageMaker? Our AI/ML Product Marketing Team is excited to add a Sr. Manager, Product Marketing Manager to drive these initiatives!
The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with generative AI. We have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.). We look for ways to measure the impact of our work on service adoptions. We transition from strategic plans or creative ideation to detailed execution multiple times per day. We work together and support each other to manage time and juggle multiple priorities to execute high-quality deliverables.
This role may sit in Boston, MA, Santa Clara, CA, or Seattle, WA. Relocation offered only from within the USA.
Key job responsibilities
You will be part of the team responsible for defining our positioning and messaging to customers deploying generative AI with Amazon Bedrock.You will create compelling content to help customers understand the use cases and value propositions, building programs to increase customer engagement and service adoption.You will help define the strategy for reaching our customers as they build on our models, collaborating closely with product marketers across the organization.You will work with AWS customers to understand how they are deploying AWS generative AI to transform their practices.You will collaborate with various teams to identify strategic customers and develop them into game-changing references.You will work on a rapidly growing business and have a big impact every day.
A day in the life
Drive messaging and positioning for our model offerings and related services.Create strategic customer references, including deep dives on ROI from deploying generative AI use cases.Craft audience-specific messages, content, and tools (eBooks, presentations, whitepapers, infographics, webinars, customer success stories, product videos).Develop and execute breakthrough product marketing activities that effectively reach target audiences.Partner with other marketing teams to drive and execute global marketing initiatives.Work effectively across AWS with groups such as product, digital marketing, sales, and business development.Develop and launch training, tutorials, and promotions to increase product adoption.Continuously measure and optimize product marketing initiatives.Lead a team of marketers focused on developing the best materials to win in the marketplace with generative AI.
BASIC QUALIFICATIONS
Experience leading go-to-market for consumer software or hardware product launches.Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).Experience building, executing, and scaling cross-functional marketing programs.7+ years of product marketing experience specifically in software or technical domain with 2+ years focused on AI/ML domain.
PREFERRED QUALIFICATIONS
Experience with customer segmentation, profiling, and targeting.Experience using data and metrics to measure impact and determine improvements.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
#J-18808-Ljbffr