Digital Marketing Manager
SWISSGEAR - Pompano Beach
Work at SWISSGEAR
Overview
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Overview
Digital Marketing Manager – SWISSGEAR & WENGER
Location: Pompano Beach, FL
About Us
Group III International is the exclusive licensee for SWISSGEAR and WENGER in North America—two globally recognized brands known for quality and innovation in luggage and backpacks. Unlike most in the travel goods industry, we lead across multiple categories, setting the standard for excellence.
Our Ecommerce Department drives the company’s success, leading to back-to-back record years. This team manages all online and in-store marketing efforts , strategically positioning our brands across top retail and digital marketplaces to drive growth, enhance brand recognition, and connect with our customers.
Visit swissgear.com to explore our products and commitment to quality.
We foster a collaborative, fast-paced, and entrepreneurial work environment that encourages innovation. If you're looking to be part of a dynamic team driving eCommerce success, this is the opportunity for you!
About the Role
We’re seeking an experienced digital marketing strategist with expertise in Google Analytics, Google Shopping, Google Tag Manager, Bing, Meta, TikTok, YouTube, and performance marketing.
As Digital Marketing Manager , you will optimize and elevate SWISSGEAR.com’s digital marketing strategy , leading high-performance campaigns across multiple channels to drive customer acquisition, engagement, and revenue growth .
This position reports to the Director of eCommerce and oversees two direct reports —the Social Media Coordinator and Brand Partnerships Coordinator —with potential for team expansion. We need a strategic leader with strong analytical skills, a data-driven mindset, and a hands-on approach to marketing execution.
Key Responsibilities