Senior Communications Specialist
RKL LLP - Lancaster
Work at RKL LLP
Overview
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Overview
Why Choose RKL?
RKL offers a comprehensive benefits package as well as an ability to work with your day-to-day life. This includes:
- Full medical, dental, and vision coverage
- Commitment to work life balance
- Investment and complete buy-in to your career progress, through trainings, mentorships and advancement
- Unlimited Sick Time
- Robust PTO package
- 401(k) match
Who We Are and What We Do
We are RKL, a leading advisory firm that helps organizations and their leaders take on everyday challenges and opportunities while preparing them for whatever comes next in their business.
RKL aspires to be a collaborative organization working for the collective success and benefit of one another, our clients and our communities.
About the Position
RKL is seeking a Communications Senior Specialist which plays an integral role in shaping RKL’s brand by supporting the Firm’s external thought leadership and internal communications strategies. They are responsible for helping develop and executing content plans, thought leadership, social media content and public relations strategies that engage audiences including clients, prospects, team members and our broader communities. The Communications Senior Specialist will be a skilled writer and editor an and a proactive contributor, bringing new and relevant ideas for engaging our audiences around RKL’s content.
Responsibilities include:
- Collaborate with the Marketing Director in developing and executing comprehensive content and thought leadership strategies aligned with the firm’s core industries, entities, and services.
- Produce engaging and high-quality written content for newsletters, blog posts, guest columns, case studies, award applications, videos, social media, white papers and more.
- Partner with Digital Marketing Specialist to support our SEO goals by producing high-quality, relevant content, balancing user and search engine needs and incorporating thoughtful key strategy.
- Play an integral role in driving an understanding of and maintaining the consistency of our brand voice across our various channels and deliverables.
- Consult and partner with internal stakeholders to conceptualize posts, videos, etc. that further education and engagement
- Develop and maintain relationships with internal key contacts, stakeholders and/or influencers.
- Execute on different writing styles according to the audience and intent, ranging from formal, journalistic media releases to social media copywriting.
- Provide insights and recommendations for continuous improvement based on data-driven analysis
- Drive processes to implement and execute communication strategies aligned with organizational goals.
- Oversee the creation and execution of integrated communication plans for campaigns, campaigns, posts and initiatives
- Stay up to date on industry trends and emerging technologies in communication
- Partner with Marketing colleagues to produce graphics for more visual explanations of complex business concepts
- Other duties as assigned
Qualifications:
- Bachelor’s degree in Communications, Journalism, English or related major
- 5+ years of experience with writing, proofing, grammar, and media relations
- Proficiency with Microsoft Word, Excel, and Outlook
- Ability to thrive and adapt in a fast-paced environment with excellent attention to detail with the ability to manage multiple projects
- Strong and versatile writing savvy - from being able to craft concise and on-point social media posts to writing engaging blog posts on complex business topics
- Excellent project management skills with demonstrated ability to manage production schedules and timelines
- Working knowledge of SEO best practices
- Experience with WordPress, Hootsuite, Canva, SEMrush, social media channels and other web-based communications tools
- Comfortable interviewing and developing collaborative relationships with internal stakeholders and valued clients of the firm
- Ability to self-manage, request feedback, prioritize and manage deadlines independently
If you are passionate about the work, you do and want to join an amazing team that will invest in your future, we want you here! For more information regarding our open position and the services we provide, visit our website at
RKL is an equal opportunity employer and considers all qualified applicants equally without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.