Director Marketing Strategic Planning
High Point Land Company - Waverly, Iowa, United States, 50677
Work at High Point Land Company
Overview
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Overview
Strategic Marketing Director
to lead our marketing efforts and generate high quality leads from
Individuals looking to sell and buy land. This is a hands on leadership role. You will help
train &
write persuasive marketing copy
, create and execute campaigns, and use
social media and analytics tools
to track and improve performance. Your focus will be simple:
drive results and grow our brand
in rural
real estate markets. Key Responsibilities Write
high-converting marketing copy
across email, social media, blogs, print, and direct mail Lead
digital and print marketing strategy
that reaches landowners across multiple states Analyze campaign performance using tools like
Meta Ads Manager, Google Analytics, and Zapier to analyze excel data. Improve lead generation and conversions based on
data-driven decisions Collaborate with sales and creative teams to align messaging with brand goals Track marketing results and report weekly with clear recommendations What We're Looking For Proven experience as a
Marketing Director, Content Strategist, or Copywriter Strong copywriting skills especially
conversion copywriting
that drives real action Experience analyzing marketing performance across platforms Ability to understand and market to rural landowners and agricultural audiences A portfolio or campaign results that show
measurable success
in lead generation Bonus Skills Experience in email marketing, direct mail, or local campaign management Social Media Content Creation across all major platforms What We Offer $65,000-$85,000 + Performance Bonuses Work Directly with founds and partners Creative autonomy and leadership buy-in Fast-moving, entrepreneurial team culture Opportunity to directly shape the brand’s marketing strategy How to Apply Submit: Portfolio or samples that show real results (conversions, campaign performance, etc.) Brief note or video explaining how your skills can drive leads in land real estate Job Type: Full-time Pay: $65,000-$85,000 + Performance Bonuses 401(k) matching Paid time off Experience: Email marketing: 3 years (Required) Social media strategy: 3 years (Required) Copywriting: 3 years (Required) Ability to Commute: Waverly, IA 50677 (Required) Ability to Relocate: Waverly, IA 50677: Relocate before starting work (Required) To Apply: Send your Cover Letter, Resume, Portfolio of Project or Analytics to employment@highpointlandcompany.com Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Real Estate Agents and Brokers Referrals increase your chances of interviewing at High Point Land Company by 2x Get notified about new Director Marketing Strategic Planning jobs in
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