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Cirkul, Inc.

Senior Ecommerce Manager

Cirkul, Inc., Tampa, Florida, us, 33646


What is this role?

As the

Senior E-Commerce Manager

for Cirkul, you will be responsible for coordinating e-commerce strategies to drive consumer revenue growth. You will work within a team that is responsible for creating, maintaining, and updating the Cirkul website, ultimately leading to a seamless customer experience.

What does an average day look like?

Driving Results:

Work within the team to develop and execute a comprehensive DTC e-commerce strategy that delivers a best-in-class omni-channel experience and drives online revenue growth and performance across all metrics.

Coordinate with a team of UI/UX designers, Frontend Developers, and Project Managers to deliver an outstanding web experience.

Taking Ownership:

Continuously evaluate and measure the website performance and customer journey to drive improved conversion and customer satisfaction.

Manage funnel analytics and website performance ensuring tracking, measurement, and timely reporting to inform future strategies.

Making Decisions:

Manage marketing strategy and execution of campaigns in partnership with internal and agency teams.

Manage “buy vs. build” feature and functionality discussions with internal stakeholders, ensuring a world-class experience for our new and existing customers.

Cultivating Relationships:

Collaborate cross-functionally with Marketing, Creative, Operations, IT, Finance, and other departments to achieve organizational goals.

Instilling Trust:

Maintain the e-commerce brand image and consistency of voice across multiple channels to ensure brand consistency and brand recognition.

Customer Focus:

Develop and implement strategies to enhance the digital customer experience, ensuring a seamless and user-friendly experience.

Stay informed with the latest digital marketing tools and technologies, and lead efforts to integrate innovative solutions to enhance our marketing efforts.

What background should you have?

6+ years of proven success developing and managing an e-commerce strategy for a rapid growth CPG organization.

Prior experience with scaled Shopify, or similar e-commerce properties (Magento, BigCommerce, or related platforms).

Strong understanding of digital marketing concepts that fuel the e-commerce strategy.

Ability to translate data into actionable insights.

Strategic thinking with a focus on the customer experience and understanding of customer needs, product, and competitive landscape.

Strong communication skills with both internal and external stakeholders.

High attention to detail with an ability to pivot on multiple high-priority projects.

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