BidFTA.com
Email and SMS Specialist
BidFTA.com, Cincinnati, Ohio, United States, 45208
Location:
Hybrid / 8485 Broadwell Road, Cincinnati, Ohio 45244
Hours:
Monday - Friday: 9AM - 5PM
Salary:
$50,000 - $60,000
Company Info
BidFTA is a rapidly growing online auction marketplace. Established in 2006, we have over 50 auction pick-up centers nationwide and a growing bidder base of more than 800k. BidFTA has partnered with the largest and most recognized retailers to provide creative and cost-saving liquidation solutions on their overstock, customer returns, discontinued products, and refurbished goods. As a result of these strong partnerships, we are able to provide our customers with an exciting, fun, and cost-saving way to bid and buy the products they love and need at up to 90% off of retail prices!
Job Description
We are expanding our marketing team and are seeking a creative and driven individual to join us as our Email and SMS Specialist! We are looking for a talented digital marketer to join our team and work closely with the marketing team to create, execute, and optimize compelling content across email and SMS campaigns. You will drive bidder engagement, deliver our brand messaging, and maximize sales through innovative, data-driven strategies!
Key Responsibilities:Create and execute email marketing campaigns, including writing copy, designing visuals, segmenting audiences, and analyzing campaign performance to optimize results.Create and manage automated email flows and drip campaigns tailored to new and existing bidders, and location-based messaging.Communicate company updates and urgent messaging to the appropriate customer segments through both email and SMS.Collaborate with the marketing team to craft and implement SMS marketing strategies that drive customer engagement, retention, and sales.Work cross-functionally with marketing, sales, and customer service teams to align email and SMS campaigns with overall business objectives.Provide weekly performance reports for email and SMS campaigns, offering actionable insights and recommendations for improvement.Conduct A/B tests for email and SMS campaigns to identify key messaging and imagery that resonates with our audience.Stay up-to-date with the latest trends and best practices in digital, email, and SMS marketing.Grow and manage email and SMS lists through targeted strategies and campaigns.Full-time position with health, dental, vision, paid time off, 401(k), life insurance, short-term and long-term disability benefits available.
How to escalate your application:
If you're passionate about digital marketing, skilled in creating compelling content, and thrive in a collaborative environment, we'd love to hear from you! Please submit your resume and portfolio or examples of your work to marketing@bidfta.com.
Requirements
Bachelor's degree in Marketing, Communications, or a related field.At least 1 year of experience in email or SMS marketing or a related role.Proven experience in creating compelling content for email or SMS channels.Strong understanding of email marketing platforms (e.g., Mailchimp, Klaviyo)Solid understanding of segmentation, targeting, and audience analysis.Excellent written and verbal communication skills, with strong attention to detail and a creative mindset.Ability to thrive in a fast-paced, collaborative environment and adapt to shifting priorities.Strong analytical skills with experience in tracking, measuring, and reporting on performance is a plus.Familiarity with the latest trends and best practices in email and SMS marketing.
Hybrid / 8485 Broadwell Road, Cincinnati, Ohio 45244
Hours:
Monday - Friday: 9AM - 5PM
Salary:
$50,000 - $60,000
Company Info
BidFTA is a rapidly growing online auction marketplace. Established in 2006, we have over 50 auction pick-up centers nationwide and a growing bidder base of more than 800k. BidFTA has partnered with the largest and most recognized retailers to provide creative and cost-saving liquidation solutions on their overstock, customer returns, discontinued products, and refurbished goods. As a result of these strong partnerships, we are able to provide our customers with an exciting, fun, and cost-saving way to bid and buy the products they love and need at up to 90% off of retail prices!
Job Description
We are expanding our marketing team and are seeking a creative and driven individual to join us as our Email and SMS Specialist! We are looking for a talented digital marketer to join our team and work closely with the marketing team to create, execute, and optimize compelling content across email and SMS campaigns. You will drive bidder engagement, deliver our brand messaging, and maximize sales through innovative, data-driven strategies!
Key Responsibilities:Create and execute email marketing campaigns, including writing copy, designing visuals, segmenting audiences, and analyzing campaign performance to optimize results.Create and manage automated email flows and drip campaigns tailored to new and existing bidders, and location-based messaging.Communicate company updates and urgent messaging to the appropriate customer segments through both email and SMS.Collaborate with the marketing team to craft and implement SMS marketing strategies that drive customer engagement, retention, and sales.Work cross-functionally with marketing, sales, and customer service teams to align email and SMS campaigns with overall business objectives.Provide weekly performance reports for email and SMS campaigns, offering actionable insights and recommendations for improvement.Conduct A/B tests for email and SMS campaigns to identify key messaging and imagery that resonates with our audience.Stay up-to-date with the latest trends and best practices in digital, email, and SMS marketing.Grow and manage email and SMS lists through targeted strategies and campaigns.Full-time position with health, dental, vision, paid time off, 401(k), life insurance, short-term and long-term disability benefits available.
How to escalate your application:
If you're passionate about digital marketing, skilled in creating compelling content, and thrive in a collaborative environment, we'd love to hear from you! Please submit your resume and portfolio or examples of your work to marketing@bidfta.com.
Requirements
Bachelor's degree in Marketing, Communications, or a related field.At least 1 year of experience in email or SMS marketing or a related role.Proven experience in creating compelling content for email or SMS channels.Strong understanding of email marketing platforms (e.g., Mailchimp, Klaviyo)Solid understanding of segmentation, targeting, and audience analysis.Excellent written and verbal communication skills, with strong attention to detail and a creative mindset.Ability to thrive in a fast-paced, collaborative environment and adapt to shifting priorities.Strong analytical skills with experience in tracking, measuring, and reporting on performance is a plus.Familiarity with the latest trends and best practices in email and SMS marketing.