Canyon Ranch
Customer Analytics Analyst
Canyon Ranch, Fort Worth, Texas, United States, 76102
Overview:
Canyon Ranch guides the pursuit of wellbeing on a path through immersive destinations to a lifetime of proven answers. We inspire your well way of life through Integral Answers, Personal Guidance, Lifetime Impact and Evidence-based Progress.Responsibilities:As the Customer Analytics Analyst, your primary responsibility will be to enhance guest experience by gaining a detailed understanding of our customers and their purchase journeys. You will actively partneracross internal groups and business stakeholders on projects and leverage analytics to deliver actionable insights that help achieve organizational goals.This position requires a data-driven individual who can thrive in a fast-paced environment and seize the opportunity to trailblaze and take ownership of a new function. Ultimately, your overarching goal will be to increase consumer lifetime value throughout the Canyon Ranch ecosystem as the brand continues to evolve and grow.Responsibilities include:Drive insights from Consumer Data:
Derive insights from consumer data aimed at tailoring marketing campaigns and operational processes that enhance the overall customer experience. perform actionable diagnostic analyses on customer attribute and online/offline behavior data to produce high-quality insights that drive business strategies; query, manipulate, and transform data from multiple sources to create a comprehensive view of customer behavior across all selling and marketing channels.
Develop analytically sound approaches to answering business questions, even when comprehensive data is not available.
Data Literacy and Democratization:
Develop a data literacy program that helps employees across the organization understand how to read, analyze, and interpret data. The program should be tailored to different levels of data literacy and should include training on data visualization tools, statistical concepts, and data analysis techniques. Partnering with IT and other departments to identify all relevant data sources across the organization, including databases, spreadsheets, and other data repositories.
Develop policies and procedures for data management, including data quality, security, and access control.Collaborate with leaders across the organization to promote data driven decision-making and provide tools that assist colleagues understand how to access & utilize available data.
Qualifications:Qualifications include:1+ years experience in a Customer Insights, Market Research or quantitative Business Analysis roleMinimum Bachelor's degree in Math, Statistics, Engineering, Quantitative Economics or Business.
Master's degree preferred.
Proficient with R, Python, SQL or Oracle for data analysis, manipulation and predictive modeling
Tableau or Power BI preferred
Demonstrated analytical skills resulting in sound decisions, solutions and recommendationsDemonstrated Report Writing, querying and data analysisExperience analyzing customer attribute and behavioral (transaction, web browsing, marketing channel interaction) data a plusLocation: This position will be remote, open to U.S.-based applicants.
Canyon Ranch guides the pursuit of wellbeing on a path through immersive destinations to a lifetime of proven answers. We inspire your well way of life through Integral Answers, Personal Guidance, Lifetime Impact and Evidence-based Progress.Responsibilities:As the Customer Analytics Analyst, your primary responsibility will be to enhance guest experience by gaining a detailed understanding of our customers and their purchase journeys. You will actively partneracross internal groups and business stakeholders on projects and leverage analytics to deliver actionable insights that help achieve organizational goals.This position requires a data-driven individual who can thrive in a fast-paced environment and seize the opportunity to trailblaze and take ownership of a new function. Ultimately, your overarching goal will be to increase consumer lifetime value throughout the Canyon Ranch ecosystem as the brand continues to evolve and grow.Responsibilities include:Drive insights from Consumer Data:
Derive insights from consumer data aimed at tailoring marketing campaigns and operational processes that enhance the overall customer experience. perform actionable diagnostic analyses on customer attribute and online/offline behavior data to produce high-quality insights that drive business strategies; query, manipulate, and transform data from multiple sources to create a comprehensive view of customer behavior across all selling and marketing channels.
Develop analytically sound approaches to answering business questions, even when comprehensive data is not available.
Data Literacy and Democratization:
Develop a data literacy program that helps employees across the organization understand how to read, analyze, and interpret data. The program should be tailored to different levels of data literacy and should include training on data visualization tools, statistical concepts, and data analysis techniques. Partnering with IT and other departments to identify all relevant data sources across the organization, including databases, spreadsheets, and other data repositories.
Develop policies and procedures for data management, including data quality, security, and access control.Collaborate with leaders across the organization to promote data driven decision-making and provide tools that assist colleagues understand how to access & utilize available data.
Qualifications:Qualifications include:1+ years experience in a Customer Insights, Market Research or quantitative Business Analysis roleMinimum Bachelor's degree in Math, Statistics, Engineering, Quantitative Economics or Business.
Master's degree preferred.
Proficient with R, Python, SQL or Oracle for data analysis, manipulation and predictive modeling
Tableau or Power BI preferred
Demonstrated analytical skills resulting in sound decisions, solutions and recommendationsDemonstrated Report Writing, querying and data analysisExperience analyzing customer attribute and behavioral (transaction, web browsing, marketing channel interaction) data a plusLocation: This position will be remote, open to U.S.-based applicants.