Director of Marketing

**Job Title:** Director of Marketing**Location:** Pittsburgh, PA or Remote**Salary:** $80,000 - $120,000 (plus discretionary annual bonus)**Reports to:** President**Department:** Marketing**Employment Type:** Full-Time\---### **About Luxus**Luxus, a third-generation family-owned business, has pioneered in the design and manufacturing of electrochemical sensors and advanced measurement solutions for over 75 years. Headquartered in Europe and serving markets across North America and Asia, Luxus is synonymous with precision and innovation in water quality measurement technology. Our products are integral to a wide range of industries, including municipal drinking water and wastewater treatment, food and beverage, industrial process water, and recreational facilities. At Luxus, we take pride in blending time-tested values with modern technological advancements, creating products that set industry standards.### **Why You’ll Love Working Here**At Luxus, we're not just looking for a Marketing Director—we’re seeking a visionary who’s passionate about building a brand with a legacy of quality and reliability. This role is ideal for a dynamic leader who thrives in a fast-paced environment, has a strategic mindset, and is skilled at turning complex insights into actionable marketing strategies. If you are someone who gets excited about making a tangible impact on a company's growth, influencing brand perception, and elevating market presence, this role will be a fulfilling and exciting next step in your career. You’ll have the freedom to bring your creative ideas to life while also being empowered to make data-driven decisions that shape our brand’s future.### **Position Overview**As the Director of Marketing, you’ll have the chance to lead and shape Luxus’s marketing initiatives in the U.S., establishing the company as a recognized and respected name in water quality instrumentation. This role is a mix of creative leadership, hands-on campaign management, and strategic planning, where you’ll develop, execute, and optimize marketing strategies that drive awareness, customer engagement, and demand generation across various industry sectors. With a small, collaborative team, your ability to prioritize, balance creativity and analysis, and work cross-functionally will be essential for success.\---### **Key Responsibilities**\- **Brand Development and Leadership:** Define, establish, and elevate the Luxus brand across all touchpoints, ensuring our brand story is compelling and resonates with target audiences in the U.S. and beyond.\- **Campaign Innovation & Execution:** Design and implement integrated marketing campaigns across digital, print, and experiential channels, enhancing brand visibility and engaging prospects in sectors like municipal water treatment, food and beverage, and industrial applications.\- **Customer-Centric Strategy:** Leverage customer insights, data analytics, and segmentation to craft personalized marketing programs that resonate with diverse customer groups, strengthening Luxus’s position as a trusted solutions provider.\- **Cross-Functional Collaboration:** Partner closely with sales, product development, and operations teams to ensure alignment on business goals, using insights from each department to inform marketing priorities and strategies.\- **Market Research & Competitor Analysis:** Conduct ongoing research to stay ahead of industry trends, customer needs, and competitive activity, using these insights to refine strategies and stay relevant in dynamic markets.\- **Event Strategy & Management:** Spearhead Luxus’s participation in key trade shows, conferences, and events, ensuring that our presence is impactful, on-brand, and aligned with strategic goals.\- **Agency & Vendor Management:** Build and manage relationships with external agencies, providing clear direction to produce high-quality campaigns that support the brand’s objectives and drive measurable results.\- **Budget & Performance Optimization:** Manage the marketing budget effectively, with an eye on maximizing ROI for all initiatives. Regularly assess campaign performance, using data to refine strategies for continuous improvement.\- **Customer Journey Mapping:** Develop a nuanced understanding of the customer journey, crafting programs to engage at every touchpoint and foster long-term loyalty.\---### **Who We’re Looking For**You’re a strategic thinker, a collaborative leader, and a results-driven marketer. You’re excited to dive into complex industries and eager to make a lasting impact in a growing company with deep roots. Here’s what we’re looking for:#### **Qualifications**\- **Educational Background:** Bachelor’s degree in Marketing, Business Administration, or a related field.\- **Experience:** 10+ years of experience in a marketing leadership role, ideally within industries such as municipal water treatment, industrial applications, or environmental technology. Proven success in expanding brand presence, driving market growth, and achieving measurable ROI.\- **Industry Insight:** Strong understanding of the trends, dynamics, and regulatory considerations within the municipal drinking water, wastewater, or related sectors.\- **Marketing Proficiency:** Expertise in digital marketing strategies (SEO, SEM, social media, email, content marketing) and familiarity with CRM platforms (HubSpot Marketing and Sales Hub preferred) and Microsoft Office Suite.\- **Communication Skills:** Exceptional written and verbal communication skills with a knack for persuasive storytelling that can engage diverse stakeholders.\- **Project & Time Management:** Strong organizational abilities and a keen sense for prioritizing tasks in a fast-paced environment.\- **Leadership & Team Building:** Demonstrated ability to inspire and guide a team to achieve collective goals while cultivating an environment of growth and innovation.\- **Flexibility for Travel:** Willingness to travel to the U.S. office and industry events as needed, with an estimated travel commitment of 20-30%.\---**Join Luxus and Become Part of a Legacy**If you’re ready to bring a vision to life, make a mark in the water quality industry, and lead with purpose, we encourage you to apply. Together, we’ll continue to uphold Luxus’s reputation for excellence while pushing boundaries and exploring new horizons.

Compensation:$120,000 per year