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ZAGG

Senior B2B Marketing Manager

ZAGG, Midvale, Utah, United States, 84047


About UsAt ZAGG Brands, we're at the forefront of innovation, empowering mobile lifestyles in an ever-evolving world. As the creators of trusted brands like mophie, InvisibleShield, and ZAGG, we deliver premium solutions that keep your devices connected, protected, and looking their best. From cutting-edge portable power to industry-leading screen protection and durable phone cases, our products are designed to meet the demands of modern, on-the-go living.Our culture is rooted in innovation, creativity, and continuous growth. We thrive on pushing the boundaries of what's possible, combining advanced technology with thoughtful design to create products that elevate your digital experience. At ZAGG Brands, we're not just responding to industry trends-we're setting them, leading the way with solutions that empower you to live life untethered. If you're passionate about shaping the future of mobile technology, come join us and grow in an environment where your ideas are valued, your potential is limitless, and your contributions make a real impact.What You'll DoAs the Senior B2B Marketing Manager, you will play a pivotal role in executing our strategic marketing initiatives by developing comprehensive work plans that outline key tasks, milestones, ownership, and deadlines. You will drive content creation for our B2B website, ensuring it resonates with our target audience while maintaining high standards of SEO and usability. Additionally, you will manage the development of sales tools to support the sales team and channel partners, coordinate creative content production, and oversee the execution of key events, webinars, and trade shows to further our marketing objectives. Other responsibilities include:Create a detailed workplan to execute on the aligned strategic plan including all key tasks, milestones, owners, and deadlinesCreate and update content for the company's B2B website, including product descriptions, blog posts, case studies, success stories, and other relevant materials.Develop and maintain B2B sales tools such as brochures, presentations, datasheets, and sales kits for the sales team and channel partners.As needed, coordinate with external agencies, freelancers, or internal teams for content development, graphic design, video production, and other creative services.Plan and execute events, trade shows, webinars, and other marketing activities that align with the company's objectives.Regularly update the B2B website and ensure it is optimized for SEO, usability, and conversions.What You'll Need to be SuccessfulBachelor's or Master's degree in marketing, Communications, Business Administration7+ years experience in a marketing role, preferably in the B2B consumer products or electronics industryProven experience in B2B marketing, preferably within the technology or mobile device accessory sectors.Ability to independently develop and execute marketing strategies.Strong content development skills, including writing and editing for various formats.Proficiency in digital marketing tools, website management, SEO, and analytics.Excellent communication and collaboration skills.What You'll Love About ZaggCatered lunches every WednesdayGenerous PTO + 2 floating holidays401k matchFree phone case and screen protectors50% discount on all Zagg productsFree access to Top Golf and discounted rate on foodTuition reimbursementZAGG is an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.