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Divinemercy

Marketing/Digital Communications Specialist

Divinemercy, Virginia, Minnesota, United States, 55792


DescriptionThe Marketing/Digital Communications Specialist is an essential role that works directly with several members of the team to support our social media development, digital marketing, blogs, and more. The ideal candidate will be a creative and proactive individual who enjoys a collaborative team environment. We are looking for someone whose values and beliefs align with the University's mission, values, and ethics. Someone who is passionate about DMU's mission and can demonstrate how it's meaningful to them.This position is full time and reports to the Sr. Director of Marketing while partnering with the Multimedia Manager and Admissions/Marketing Assistant.

This position is located in Sterling, Virginia.RequirementsSocial media and digital marketingIn coordination with the Sr. Director of Marketing, develop and implement new strategies and campaigns for the organization’s social media channels.Develop a weekly social media content calendar.Support development and tracking of paid ad campaigns.Create monthly social media analytics reports; research and track social media trends.Additional event and social media support as needed.Graphic design and video contentWork with the marketing team to develop graphics, infographics, and short videos for social media.Edit videos for social media.Weekly/Quarterly collateral updates.Educational contentDesign and promote a bi-monthly alumni newsletter.Write quarterly newsletters.Develop infographics and fact sheets.General communications writing and supportInterview current student/alumni spokespeople about their journey stories; utilize these interviews to draft blog profiles, letters to the editor, and anecdotes for social media.Other writing, editing, and data needs on an ad hoc basis.EDUCATION:Bachelor’s degree in any field is required; Communications, marketing, or journalism preferred.EXPERIENCE:Minimum 3 years of related communications experience in communications, public affairs, marketing, or journalism preferred.Superior writing and editing skills.Proactive and creative in nature.Highly detail-oriented with strong follow-through.Strong collaboration skills and ability to work effectively with various departments.Experience with crafting compelling stories and campaigns for social media.Experience with tracking social media analytics and trends.Proficiency with Adobe Photoshop, Illustrator, and Canva.A keen eye for design (educational or professional training a plus).Knowledge of and experience using CRMs/databases (Salesforce or Populi) a plus.Prior experience working for nonprofit and/or advocacy organizations a plus.Bilingual Spanish a plus.Proficient in using MS Word, Excel, PowerPoint, and data entry/management.Understands best practices for social media management including X, Facebook, and emerging platforms.Maintains active and effective communications.To apply, please submit a cover letter, resume, and 2-3 examples of your writing and digital content creation (newsletter or blog content, social media campaigns, graphics/flyers) as part of your application.NON DISCRIMINATION:

Divine Mercy University is an Equal Opportunity/Affirmative Action Employer, actively committed to increasing diversity within its community. As required by Title VII of the Civil Rights Act of 1964, as amended, and the Americans with Disabilities Act, as amended, DMU does not discriminate against applicants on the basis of race, color, religion, national origin, sex, or disability. Based on the Catholic identity and mission of Divine Mercy University, we only employ persons who demonstrate openness and respect for the Roman Catholic Church and its institutions and who have a sincere interest in advancing DMU’s mission within the Church.

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