Premier Protein
Consumer Insights Manager
Premier Protein, Emeryville, California, United States, 94608
Business Unit Overview
Here's what all the hype is about: Premier Nutrition Company (PNC) is one of the fastest-growing companies in the convenient nutrition space showing clear leadership in the category of protein shakes and protein powders. We make the brands Premier Protein, Dymatize, and PowerBar, which is sold internationally, and we are part of our holding company, BellRing Brands (NYSE: BRBR).We have a simple, yet powerful, formula for our success, which we’ve been nailing for over 15 years. We start off with an organization powered by our company purpose—Changing Lives with Good Energy. Then our purpose-driven people are given the support and autonomy to develop and grow. Next, we are super-intentional about designing a culture where everyone feels like they truly connect and belong, which is one of our five company core values. Purpose-driven, connected employees who are consistently mastering new skills deliver amazing business results. And winning companies with amazing people and thriving cultures attract and retain top talent, so the cycle becomes self-reinforcing or what we call our regenerative culture.PNC seeks individuals who will flourish in this type of work environment and will add to our culture and help build this high-growth company for the next phase in our amazing journey. Does this sound like you? Then read on…#LI-hybrid
Responsibilities
The role you’re interested in…The Consumer Insights Manager is responsible for executing and managing marketing research across Premier Nutrition brands using creativity and a wide variety of qualitative and quantitative methodologies. This role will expand and reinforce PNC’s dedication to understand and serve our consumers. This role in our data-driven, high-growth culture is an internal expert in designing, conducting, analyzing, and synthesizing consumer research. Because people are at the center of everything we do, the Consumer Insights Manager will assist with primary and custom research and will also work with outside research agencies to ensure the best methodologies and techniques are applied to each challenge. Role is closely integrated with the Brand Management and Growth (Innovation) teams and reports to the Director of Research and Insights.You’re excited about this opportunity because your time will be filled with…Conducting, analyzing, and archiving marketing research: 85% of TimeDevelop category-level knowledge through existing resources (Nielsen, Mintel, etc.) for leverage in creating competitive advantage for our brandsTranslate business questions into best-in-class research plansDesign, execute, analyze insights through custom qualitative or quantitative research (created internally or with vendors) as neededSynthesize and present findings to internal (and potentially external) audiences with actionable recommendationsServe as a syndicated and custom research expert to help guide and train marketers in analyticsMaintain searchable library to democratize historical and ongoing catalog of insights, reports, etc.Working with research partners and suppliers: 15% of TimeAssist in exploring and identifying potential new vendors or methodologies to continually improve our insights practiceOptimize the value of our research investments through effective tool utilization and providing thought leadership
Qualifications
What are we looking for?Education:BA/BS degree in Statistics, Psychology, Economics, Marketing, or a research-related fieldExperience:5+ years of relevant research experience, ideally as a custom research supplier or client side in Consumer Package Goods (CPG)Working knowledge of quantitative research methods including surveys, analytics (conjoint/discrete choice, regression), product and advertising testing, etc.Experience using syndicated CPG data (Nielsen/IRI/Numerator) for business analysis and effective story tellingSkills and mindset:Proven ability to translate questions from business into creative research solutionsIntuitive and effective collaboratorExperience with self-service research platforms and data analysis softwareExcellent verbal presentation and written communication skills are required, including the ability to make presentations to senior and executive managementAbility to travel within the United States. Requires some travel for field work.So, if after reading through this long list you’re thinking—I’m not sure I meet 100% of these requirements, should I still apply? YES—if you embody a growth mindset, see challenges as opportunities to develop, and find innovative ways to get the real work that matters done, you sound like our kind of candidate!
#J-18808-Ljbffr
Here's what all the hype is about: Premier Nutrition Company (PNC) is one of the fastest-growing companies in the convenient nutrition space showing clear leadership in the category of protein shakes and protein powders. We make the brands Premier Protein, Dymatize, and PowerBar, which is sold internationally, and we are part of our holding company, BellRing Brands (NYSE: BRBR).We have a simple, yet powerful, formula for our success, which we’ve been nailing for over 15 years. We start off with an organization powered by our company purpose—Changing Lives with Good Energy. Then our purpose-driven people are given the support and autonomy to develop and grow. Next, we are super-intentional about designing a culture where everyone feels like they truly connect and belong, which is one of our five company core values. Purpose-driven, connected employees who are consistently mastering new skills deliver amazing business results. And winning companies with amazing people and thriving cultures attract and retain top talent, so the cycle becomes self-reinforcing or what we call our regenerative culture.PNC seeks individuals who will flourish in this type of work environment and will add to our culture and help build this high-growth company for the next phase in our amazing journey. Does this sound like you? Then read on…#LI-hybrid
Responsibilities
The role you’re interested in…The Consumer Insights Manager is responsible for executing and managing marketing research across Premier Nutrition brands using creativity and a wide variety of qualitative and quantitative methodologies. This role will expand and reinforce PNC’s dedication to understand and serve our consumers. This role in our data-driven, high-growth culture is an internal expert in designing, conducting, analyzing, and synthesizing consumer research. Because people are at the center of everything we do, the Consumer Insights Manager will assist with primary and custom research and will also work with outside research agencies to ensure the best methodologies and techniques are applied to each challenge. Role is closely integrated with the Brand Management and Growth (Innovation) teams and reports to the Director of Research and Insights.You’re excited about this opportunity because your time will be filled with…Conducting, analyzing, and archiving marketing research: 85% of TimeDevelop category-level knowledge through existing resources (Nielsen, Mintel, etc.) for leverage in creating competitive advantage for our brandsTranslate business questions into best-in-class research plansDesign, execute, analyze insights through custom qualitative or quantitative research (created internally or with vendors) as neededSynthesize and present findings to internal (and potentially external) audiences with actionable recommendationsServe as a syndicated and custom research expert to help guide and train marketers in analyticsMaintain searchable library to democratize historical and ongoing catalog of insights, reports, etc.Working with research partners and suppliers: 15% of TimeAssist in exploring and identifying potential new vendors or methodologies to continually improve our insights practiceOptimize the value of our research investments through effective tool utilization and providing thought leadership
Qualifications
What are we looking for?Education:BA/BS degree in Statistics, Psychology, Economics, Marketing, or a research-related fieldExperience:5+ years of relevant research experience, ideally as a custom research supplier or client side in Consumer Package Goods (CPG)Working knowledge of quantitative research methods including surveys, analytics (conjoint/discrete choice, regression), product and advertising testing, etc.Experience using syndicated CPG data (Nielsen/IRI/Numerator) for business analysis and effective story tellingSkills and mindset:Proven ability to translate questions from business into creative research solutionsIntuitive and effective collaboratorExperience with self-service research platforms and data analysis softwareExcellent verbal presentation and written communication skills are required, including the ability to make presentations to senior and executive managementAbility to travel within the United States. Requires some travel for field work.So, if after reading through this long list you’re thinking—I’m not sure I meet 100% of these requirements, should I still apply? YES—if you embody a growth mindset, see challenges as opportunities to develop, and find innovative ways to get the real work that matters done, you sound like our kind of candidate!
#J-18808-Ljbffr