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The Estée Lauder Companies Inc.

Assistant Manager, Product Marketing - Smashbox

The Estée Lauder Companies Inc., Culver City, California, United States, 90232


Job Description - Assistant Manager, Product Marketing - Smashbox (249830)Brand

SmashboxJob

MarketingPrimary Location

Schedule

Full-timeShift

1st (Day) ShiftJob Type

StandardPurpose:This role is responsible for crafting a 3-year innovation pipeline, developing breakthrough innovations, project managing key programs, and working cross-functionally to deliver products and programs that are on time and in budget. This role will also continue to leverage a consumer-first mindset in the key NA and EMEA markets.Scope:Member of the Global Marketing department. Collaborates closely with PD, Commercial, Digital Marketing, GBVC, Packaging, GSR, Enterprise Marketing & Data as well as corporate partners in ELC including Legal and Finance.Key Responsibilities:Lead Product Innovation and Manage New Product Launches: Prepare concept briefs with consumer insight, competitive positioning, and key product concept/claims. Set and drive adherence to COGs targets, from prelim/target to final costs, with support from Finance. Guide product claims testing to ensure alignment with concept, in support of Product Development. Guide packaging, artwork/deco, and copy development to ensure alignment with concept, in close partnership with Packaging, Creative, and Artwork teams.Contribute to the development of Marketing's product category strategy: Contribute to developing the team's subcategory-focused expertise, working with Enterprise Marketing & Data to collect insights and market analysis to inform go-to-market plans centered around consumer experience, that drives business and reinforces brand equity.Lead the briefing process from concept to the 360-marketing campaign: Effectively communicate and hand off all product marketing related aspects related to a new product launch to the Digital Marketing teams in order to create a campaign that is impactful and allows Creative and Commercial teams to build best in class and cost-effective campaigns.Liaison regional requests and communications with all NPL cross-functional partners: Work closely with regional partners to gain buy-in on new programs and financial ambition with a key focus on ULTA needs. Review sales estimates and forecasts for launches, with support from Global Business Planning group. While driving and building emerging marketing trends and technology capabilities to meet customers where they are. Prepare and present marketing plans to Regions and affiliates, i.e. Sales Meetings, Regional Roundtables, etc.Create forums and initiate program development to ensure teams meet SBX strategic and financial objectives for specified segments: Develop concepts in Brand Innovation Tool for concept kick-off, create programs within Global Marketing Website for regional review and forecasting. Key contributor in all NPL cross-functional meetings such as NPDE, Program Technical Briefs, and Sr. NPA. Provide direction and spearhead the development of launches and support programs with all necessary support groups on assigned projects (including Product Development, Packaging, Packaging Design, Creative, Legal, Business Planning, GBVC, Education, Digital and Commercial Marketing) to ensure they are delivered on time and within budget.Qualifications:Capable of synthesizing data to drive business decisions.Forward-looking thinker.Strategic & Executional Abilities.Strategic mindset and capable of driving innovation plan from 3-5-year roadmap through operational business planning.Demonstrates inquisitive approach to decision making.Disciplined project management capabilities.Excellent communication, writing, and quantitative skills.Ability to work in a fast-paced highly creative environment with a sense of urgency.Team player with the ability to build, foster, and nurture relationships with members of cross-functional teams.Capable of structuring options and identifying tradeoffs.An endless curiosity for what's happening in the market and passion for beauty & trends.Experiences You Have:4+ years of hands-on experience of leading projects and taking them from idea stage to actual in-market launch.4+ years of experience and strong knowledge of the Product Development process.Develop and support in the creation of global strategic marketing plans for products and categories.Business reporting to help make product recommendations, including but not limited to NPD data, Mintel, and Statista.Analytics and business acumen, strong financial skills, analytical skills with internal data.The anticipated base salary range for this position is $73,150-$109,200. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results as well as participation in the share incentive plan.In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life, and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is the Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide reasonable accommodations consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.

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