Social Media Director

POSITION SUMMARY

Are you obsessed with growing business brands? Do you have a blend of business acumen combined with creativity to bring a brand to life?

The Social Media Director is responsible for leading a team of videographers, editors, and other creative departmental positions that help grow the CEO and President's brand. The Social Media Director will lead in strategy, and content creation in alignment with the vision of the CEO and President, and pivoting based on their expertise, data and audience feedback.

This role will be responsible for directing the brand, and working with Natalie Dawson in making this vision a reality. You will need to understand brand, media, all social media platforms, and how to work with a brand as well as lead a team of highly motivated individuals to make it come to life.

ABOUT CARDONE VENTURES

Our mission is to help business owners achieve their personal, professional, and financial goals through the growth of their businesses. We work in dozens of verticals and provide strategic business guidance through courses, live events, partnerships, and investments. Our core values are the backbone of our business and guide our hiring process: we are inspirational, disciplined, accountable, transparent, aligned, and results oriented. This company operates nationally and is growing by the day.

OBJECTIVES

• Develop and implement a forward-thinking social media strategy aligned with organizational goals
• Plan and execute social media campaigns to support product launches, events, and other organizational initiatives
• Establish key performance indicators (KPIs) and regularly report on the effectiveness of social media efforts
• Leads and manages the social media team, tapping into internal and external agency partners to set the vision, strategy, and best practices that drive growth, engagement, and brand perception across all social platforms
• Identify and implement at least data-driven optimizations in social media strategy
• Lead conception for CV content and work closely with President and CRO to ensure alignment with the brand
• Understand and articulate the core mission of our business, developing strategies and content that not only attract the right business owners but also captivate larger companies by highlighting our innovative approaches
• Lead on some of our most critical social media campaigns, working hand-in-hand with our top-notch agencies on both the creative and media fronts
• Monitor and manage the organization's online reputation, responding effectively to positive and negative interactions

COMPETENCIES

• Increase brand visibility and recognition across social media platforms
• Formulate and execute comprehensive social media strategies for Brandon Dawson, Natalie Dawson, and Cardone Ventures, establishing their authority in the marketplace and showcasing their proficiency in business growth and scaling
• Proficiency with both paid and organic perspectives on social platforms
• Ability to decipher social data, populate insightful reports, and tweak strategies based on results
• Ability to use social media platforms to generate leads and drive traffic to the company's website
• Implement a content calendar to maintain consistency and relevance
• Identify opportunities for improvement based on data insights.
• Possess in-depth knowledge of all social media elements, from content creation, set design, filming, and editing to crafting engaging angles, messaging, and copywriting that keep audiences engaged and prompt desired actions
• Ability to adapt to a fast-paced and dynamic environment, adjusting strategies based on evolving market conditions

EDUCATION AND EXPERIENCE

• 7+ years of experience in social media strategy, planning, and execution
• Proficient with social media platforms and best practices
• (YouTube, Instagram, Podcast, LinkedIn, Facebook, X, TikTok, etc)
• Able to “speak the language” of the various creatives on the team (understands video editing, filming, design, audio editing, and copywriting)
• Creative skills for contributing new and innovative ideas

10X TOTAL REWARDS

We offer a comprehensive benefits package for full-time employees that includes:

• Medical, dental, and vision for FT positions and their dependents
• Vacation and sick time policy that increases based on tenure with the company
• Three work from home days per month (4/month during June-August)
• Employee Assistance Program through Guardian
• 401k with Company match (estimated to launch in Q1 2025)
• Pet Insurance through SPOT for your 10X pets!
• Competitive parental leave policy: 100% paid - 8 weeks for primary caregiver, and 4 weeks for secondary caregiver + 1 month remote for both
• Employee wellness initiatives including a 100% paid for gym membership and access to discounts on local meal prep services
• Professional Development through reimbursements for courses/certifications outside of CV, and a 10X Mentorship Program
• Continued Education: we provide team members complete access to our range of educational resources valued at over $250,000 in areas such as Sales, Operations, People, Finance and Marketing
• Uncapped Commission Potential: all of our team members have the opportunity to sell our Products/Services (and are trained on how to do so). We have several examples of non-sales team members earning well over $20,000 in annual commission

PHYSICAL REQUIREMENTS

• Prolonged periods of time sitting at a desk or computer
• Event Attendance/Travel - 25%

COMMITMENT TO DIVERSITY

As an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce, Cardone Ventures recognizes that a diverse staff, reflective of our community, is an integral and welcome part of a successful and ethical business. We hire local talent at all levels regardless of race, color, religion, age, national origin, gender, gender identity, sexual orientation, or disability, and actively foster inclusion in all forms both within our company and across interactions with clients, candidates, and partners.

If this position caught your eye, send us your resume! For best consideration, include the job title and source where you found this position in the subject line of your email to careers@cardoneventures.com. Already a Cardone Ventures candidate? Please connect directly with your recruiter to discuss this opportunity.