Abbott
Senior Manager, Global Market Research
Abbott, Alameda, California, United States, 94501
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.JOB DESCRIPTION:
Working at AbbottAt Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:Career development with an international company where you can grow the career you dream of.Free medical coverage for employees* via the Health Investment Plan (HIP) PPOAn excellent retirement savings plan with high employer contributionTuition reimbursement, the
Freedom 2 Save
student debt program and
FreeU
education benefit - an affordable and convenient path to getting a bachelor’s degree.A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.The OpportunityOur diabetes division in Alameda California has an opportunity for a Senior Manager, Global Market Research. This position will deliver actionable insights that guide strategy and influence decision making across new market opportunities, product development, and marketing. They are responsible for ensuring that Global Strategic Marketing teams have access to and utilize insights to inform business decision making. This individual should have a strong ability to communicate and will be accountable for synthesizing and translating insights into strategic recommendations and actions at senior leadership levels.What You’ll Work OnEnable a customer-centric organization by understanding the needs and motivations of our customers, their purchase journey, loyalty drivers and roadblocks and distilling these in a way which drives effective marketing, partnerships and innovation.Build empathy for our customer and represent the voice of our customer to inform product and marketing decisions and investments. Ensures global strategic marketing teams have access, understand, and are activating on the voice of our customer.Communicate insights to global strategic marketing teams and leadership to provide actionable recommendations and help lead implementationOversee all market research, including quantitative (attitudes and usage, segmentation studies, trackers and concept tests, etc.) and qualitative (exploratory, focus groups, IDIs, etc.).Translate business problems into research objectives and integrate cross-functional questions/needs into all research to ensure insights are relevant and actionable across teams; proactively share and present research findings across the businessProactively uncover innovative research methods to bring to life our customer in new ways and enable quicker, customer-informed decision making.Works with cross-functional stakeholders to define and execute learning needs that are aligned to organizational goalsBe seen as a trusted leader with the ability to influence, develop and maintain a highly effective team.Find creative and compelling ways to generate, present, and evangelize results and recommendations throughout the company, to help cultivate a highly informed, more effective, and more empathetic organizationRequired QualificationsBachelor’s degree10+ years of experience working in primary market research5+ years of experience successfully leading teamsExpertise in quantitative and qualitative market research methodsExpertise in advertising and brand strategy learning and implementationExpertise in upstream innovation and new product developmentWhole brained thinker who combines data with deep empathy and strong storytellingComfort with ambiguity and experience in organizational designStrong people leadership skillsExperience working with interdependent cross-functional and globalteamsFlexible schedule for global calls, and willing / able to travel domestically and internationallyStrategic thinker who approaches challenges with a “possibilities and learning” mindsetPreferred QualificationsMaster’s degreeSPSS preferred although not requiredExperience in healthcare or other regulated industriesApply Now* Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives:
www.abbottbenefits.comFollow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.Connect with us at
www.abbott.com
, on Facebook at
www.facebook.com/Abbott
and on Twitter @AbbottNews and @AbbottGlobal.The base pay for this position is$144,100.00 – $288,300.00
In specific locations, the pay range may vary from the range posted.JOB FAMILY:
Market Development and Research
DIVISION:
ADC Diabetes Care
LOCATION:
United States > Alameda : 2601 Harbor Bay Parkway
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Not specified
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdfEEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf#J-18808-Ljbffr
Working at AbbottAt Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:Career development with an international company where you can grow the career you dream of.Free medical coverage for employees* via the Health Investment Plan (HIP) PPOAn excellent retirement savings plan with high employer contributionTuition reimbursement, the
Freedom 2 Save
student debt program and
FreeU
education benefit - an affordable and convenient path to getting a bachelor’s degree.A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.The OpportunityOur diabetes division in Alameda California has an opportunity for a Senior Manager, Global Market Research. This position will deliver actionable insights that guide strategy and influence decision making across new market opportunities, product development, and marketing. They are responsible for ensuring that Global Strategic Marketing teams have access to and utilize insights to inform business decision making. This individual should have a strong ability to communicate and will be accountable for synthesizing and translating insights into strategic recommendations and actions at senior leadership levels.What You’ll Work OnEnable a customer-centric organization by understanding the needs and motivations of our customers, their purchase journey, loyalty drivers and roadblocks and distilling these in a way which drives effective marketing, partnerships and innovation.Build empathy for our customer and represent the voice of our customer to inform product and marketing decisions and investments. Ensures global strategic marketing teams have access, understand, and are activating on the voice of our customer.Communicate insights to global strategic marketing teams and leadership to provide actionable recommendations and help lead implementationOversee all market research, including quantitative (attitudes and usage, segmentation studies, trackers and concept tests, etc.) and qualitative (exploratory, focus groups, IDIs, etc.).Translate business problems into research objectives and integrate cross-functional questions/needs into all research to ensure insights are relevant and actionable across teams; proactively share and present research findings across the businessProactively uncover innovative research methods to bring to life our customer in new ways and enable quicker, customer-informed decision making.Works with cross-functional stakeholders to define and execute learning needs that are aligned to organizational goalsBe seen as a trusted leader with the ability to influence, develop and maintain a highly effective team.Find creative and compelling ways to generate, present, and evangelize results and recommendations throughout the company, to help cultivate a highly informed, more effective, and more empathetic organizationRequired QualificationsBachelor’s degree10+ years of experience working in primary market research5+ years of experience successfully leading teamsExpertise in quantitative and qualitative market research methodsExpertise in advertising and brand strategy learning and implementationExpertise in upstream innovation and new product developmentWhole brained thinker who combines data with deep empathy and strong storytellingComfort with ambiguity and experience in organizational designStrong people leadership skillsExperience working with interdependent cross-functional and globalteamsFlexible schedule for global calls, and willing / able to travel domestically and internationallyStrategic thinker who approaches challenges with a “possibilities and learning” mindsetPreferred QualificationsMaster’s degreeSPSS preferred although not requiredExperience in healthcare or other regulated industriesApply Now* Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives:
www.abbottbenefits.comFollow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.Connect with us at
www.abbott.com
, on Facebook at
www.facebook.com/Abbott
and on Twitter @AbbottNews and @AbbottGlobal.The base pay for this position is$144,100.00 – $288,300.00
In specific locations, the pay range may vary from the range posted.JOB FAMILY:
Market Development and Research
DIVISION:
ADC Diabetes Care
LOCATION:
United States > Alameda : 2601 Harbor Bay Parkway
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Not specified
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdfEEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf#J-18808-Ljbffr