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Confidential

Vice President of Brand

Confidential, Eagan, Minnesota, United States,


Vice President of BrandAbout the CompanyLeading provider of insightful & actionable businesses informationIndustryInformation Technology & ServicesTypePublic CompanyFounded2008Employees10,001+CategoriesAnalyticsRisk ManagementFinTechInformation Technology & ServicesPublishingMediaConsulting & Professional ServicesBusiness ServicesCommercial PrintingFinanceFinancial ServicesInformation Collection & DeliveryMedia & InternetSoftwareSoftware Development & DesignStorage & System Management SoftwareSpecialtiesintelligent informationaccountinglegaltaxmediatechnologyand newsAbout the RoleThe Company is in search of a Vice President of Brand to spearhead the development and execution of comprehensive brand strategies. The successful candidate will be tasked with enhancing brand awareness, driving customer engagement, and supporting business growth. This pivotal role requires a visionary leader with a strong background in brand management, marketing, and communications, particularly in B2B tech and SaaS environments. Key responsibilities include brand strategy development, brand planning, positioning, and messaging, leading integrated marketing campaigns, and overseeing the visual and verbal brand identity. The role also involves designing brand architecture and portfolio strategy, developing brand marketing and sponsorship strategies, and ensuring brand governance across the customer and employee journey. Candidates for the Vice President of Brand position at the company should have a Bachelor's degree in a relevant field, with an MBA or advanced degree preferred, and at least 10 years of experience in brand management or related roles. The ideal candidate will have a proven track record in building and maintaining brand relevancy, strong strategic and analytical skills, and exceptional communication and presentation abilities. A creative mindset, adaptability, and a passion for innovation, particularly in technology, AI, and digital marketing, are essential. The role demands a leader with a strong background in brand management, expertise in integrated media strategy, and the ability to lead and develop high-performing teams. Cross-functional collaboration, project management, and a focus on performance metrics are also key competencies for this position.Hiring Manager TitleGlobal Chief Marketing OfficerTravel PercentLess than 10%FunctionsMarketing