Micron Memory Malaysia Sdn Bhd
Director, Strategic Marketing
Micron Memory Malaysia Sdn Bhd, San Jose, California, United States, 95199
Our vision is to transform how the world uses information to enrich life for
all . Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever. As a Director for Strategic Marketing in the Compute and Networking Business Unit (CNBU), you aim to work collaboratively with key internal partners to create and implement marketing plans that increase brand awareness and customer engagement. Ensuring that the brand message is consistent across all marketing channels, including social media, advertising, and product packaging, is a priority. You will also work with product development, sales, and management to align new products with the brand message and effectively market product launches. Job Description and Key Responsibilities Develop the CNBU external communications strategy working collaboratively with key internal partners within Micron. Create and implement marketing plans to increase brand awareness and customer engagement. Ensure brand message is consistent across all marketing channels, including social media, advertising, and product packaging. Work with product development, sales, and management to ensure new products align with the brand message and product launches are effectively marketed. Forecast and track outbound and internal marketing budget. Expand relationships with influencers, journalists, and media outlets. Create and manage CNBU-specific internal messaging and training campaigns. Develop product-specific value propositions to be demonstrated as marketing collateral for product briefs and tradeshows. Manage tradeshow schedule and associated messaging, working closely with the Micron GCM group and with CNBU Product Management and Segment Marketing partners. Education & Experience: The ideal candidate will have a deep understanding of the products, customers, and ecosystem partners related to the semiconductor market. A deep understanding of semiconductor economics in a high capital expense, fabrication-oriented business. Experience in memory and storage product businesses, especially, is a plus. Experience leading cross-functional teams & multi-cultural teams in WW locations is required. The candidate will bring experience working with customers, and leading key customer accounts with sales teams. The candidate will be excellent at communication and presentation skills. The ideal candidate will have a track record of innovation and creativity in creating differentiated marketing campaigns, product proof points, and managing large tradeshow experiences. Success at the role requires strong interpersonal skills dealing with executive leadership, peers, and team members. 10-15 years of progressive, leadership experience, working in the semiconductor industry. B.S.E.E or similar degree. The US base salary range that Micron Technology estimates it could pay for this full-time position is: $163,000.00 - $338,500.00. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries of the position across all US locations. Within the range, individual pay is determined by work location and additional job-related factors, including knowledge, skills, experience, tenure and relevant education or training. The pay scale is subject to change depending on business needs. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Additional compensation may include benefits, discretionary bonuses and equity. Micron is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, citizenship status, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws.
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all . Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever. As a Director for Strategic Marketing in the Compute and Networking Business Unit (CNBU), you aim to work collaboratively with key internal partners to create and implement marketing plans that increase brand awareness and customer engagement. Ensuring that the brand message is consistent across all marketing channels, including social media, advertising, and product packaging, is a priority. You will also work with product development, sales, and management to align new products with the brand message and effectively market product launches. Job Description and Key Responsibilities Develop the CNBU external communications strategy working collaboratively with key internal partners within Micron. Create and implement marketing plans to increase brand awareness and customer engagement. Ensure brand message is consistent across all marketing channels, including social media, advertising, and product packaging. Work with product development, sales, and management to ensure new products align with the brand message and product launches are effectively marketed. Forecast and track outbound and internal marketing budget. Expand relationships with influencers, journalists, and media outlets. Create and manage CNBU-specific internal messaging and training campaigns. Develop product-specific value propositions to be demonstrated as marketing collateral for product briefs and tradeshows. Manage tradeshow schedule and associated messaging, working closely with the Micron GCM group and with CNBU Product Management and Segment Marketing partners. Education & Experience: The ideal candidate will have a deep understanding of the products, customers, and ecosystem partners related to the semiconductor market. A deep understanding of semiconductor economics in a high capital expense, fabrication-oriented business. Experience in memory and storage product businesses, especially, is a plus. Experience leading cross-functional teams & multi-cultural teams in WW locations is required. The candidate will bring experience working with customers, and leading key customer accounts with sales teams. The candidate will be excellent at communication and presentation skills. The ideal candidate will have a track record of innovation and creativity in creating differentiated marketing campaigns, product proof points, and managing large tradeshow experiences. Success at the role requires strong interpersonal skills dealing with executive leadership, peers, and team members. 10-15 years of progressive, leadership experience, working in the semiconductor industry. B.S.E.E or similar degree. The US base salary range that Micron Technology estimates it could pay for this full-time position is: $163,000.00 - $338,500.00. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries of the position across all US locations. Within the range, individual pay is determined by work location and additional job-related factors, including knowledge, skills, experience, tenure and relevant education or training. The pay scale is subject to change depending on business needs. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Additional compensation may include benefits, discretionary bonuses and equity. Micron is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, citizenship status, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws.
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