PR Marketing Analyst (Open Until Filled)

PR Marketing Analyst (Open Until Filled) Job ID: 320686 Location: South Mountain Comm College Full/Part Time: Full Time Regular/Temporary: Regular Salary Range $51,558.00 - $67,025.00/annually, DOE Grade 114 Work Schedule Monday - Friday, 8am - 5pm; some evenings and weekends may be required Summer Hours: Monday - Thursday, 7am-6pm Work Calendar 12 Months Maricopa Summary Are you looking for a place to work where you can make a real difference in the lives of over 200,000 college students every year? Would you like to be part of an organization that adds $7.2 billion dollars to the economy and supports nearly 100,000 jobs in the fastest growing county in the United States? Whether you're teaching, working, or learning Make It Happen At Maricopa County Community Colleges About Us What's Currently Happening at Maricopa Many of our campuses have received grant awards through the National Science Foundation to improve undergraduate STEM Education: Hispanic-Serving institutions program (HSI Program). Commitment to diversity, inclusion, equity and employee groups to create an environment of shared governance One of the largest community college systems in the country 2020 Healthy Arizona Worksites Program recipient Named 19th Best Employer for Women by Forbes 2019 No. 42 in Arizona's Best Employers Campus Statement South Mountain Community College (SMCC) reflects the diversity of the surrounding community, a rich mix of rural, urban, and suburban neighborhoods. Many of our students arrive from Phoenix, Laveen, Tempe, Guadalupe, and the surrounding area to attend classes at the main campus or our offsite facility in Guadalupe; we also offer evening courses in Laveen at Betty Fairfax High School. Of the approximately 5,000 students enrolled at SMCC nearly 70 percent were first-generation college students and 48 percent intended to transfer to a university to further their education. And, with more than 80 percent of these students identifying as a minority, SMCC has been federally designated as a Minority Serving and Hispanic Serving Institution. Our small, personalized classes are offered days, evenings, and online, led by an engaged and accomplished faculty. Career and academic counseling are also available. SMCC is also a Strengths-Based Institution, helping you determine your strengths and then strategize with you to maximize those strengths in your academic and career choices. Benefits The Maricopa County Community College District (MCCCD) is committed to providing you with a competitive, comprehensive benefits program that provides the care you and your family need to lead healthy and productive lives. Our benefits are designed to provide support for every life stage and lifestyle in our community. Benefits & Perks Options: 20 paid observed holidays Arizona State Retirement System (ASRS) & 12% Employee Contribution Match (Pension, Long Term Disability, and Health Insurance) Paid vacation, sick, and personal time Maricopa Employee Store: Perks & Gears (exclusive discounts and offers for Maricopa Community Colleges faculty and staff) Annual professional development growth funding Tuition reimbursement for employees and dependents Flexible work schedules Maricopa Employee Health & Wellness Program: Sight-On-Site Eye Care Services Diabetes Empowerment Education Program Mobile On-site Mammography Screenings Employee Assistance Program (EAP) Wondr online program that teaches clinically-proven, healthy habits that lead to less stress, better sleep, weight loss, and more. Pre-Retirement Events Public Service Loan Forgiveness (may forgive the remaining balance on a federal student loan made directly by the U.S. Department of Education after qualifying). 10 Maricopa Affinity Resource Employee Groups (Celebrates diversity, embraces inclusion, and supports employees, students, and community) Job Summary Performs journey level professional, technical and analytical work in the development and implementation of public information, marketing, internal communications and social media. This classification is distinguished from the Public Relations and Marketing Coordinator in that it performs the fully-proficient professional level public information, marketing, internal communications and social media work that requires independent evaluation and analysis of issues and judgment to select and apply standard techniques, procedures and criteria to resolve problems and make recommendations. This classification may occasionally serve as a project lead or lead over non-exempt staff and may supervise assigned non-exempt staff. This classification is further distinguished from the Public Relations & Marketing Analyst in that the latter serves as a subject matter expert and the work performed has broad district-wide impact designing and executing public relations, marketing, advertising and publicity campaigns. Incumbents work directly with stakeholders and advisory committees, participate in strategic communication planning, marketing design and conduct crisis communications. The Public Relations and Marketing Analyst handles the most complex analysis and issues where considerable judgment, tact, discretion and initiative are required to resolve problems and make recommendations. The Public Relations and Marketing Analyst routinely leads project teams and/or staff of the same or lower levels on an ongoing basis and may supervise assigned exempt and non-exempt staff. Essential Functions 30% - Marketing Communications Writes and edits copy for a variety of college marketing collateral, including ads, publications, webpage copy and more Creates written communication material, ensuring accuracy, consistent voice and tone, brand integrity, and adherence to communication strategies, corporate communications policies, and guidelines Works with marketing team on creation of graphic content and marketing assets collateral 30% - Social and Digital Media Develops multimedia content including engaging copy and images to engage internal and external audiences using Facebook, X, Instagram, LinkedIn, YouTube, Google, blog and other social media platforms as needed to promote the college and its program, initiatives and news Develops effective social media strategies and campaigns to increase the college's reach, audience and awareness Monitors, responds and contributes to online discussions Assists with the creation, editorial planning, content development, layout and production and dissemination of internal digital newsletters 25% - PR and Media Relations Works autonomously to identify, write and edit news stories, feature stories, articles and other written communications Copyedits, proofreads, and reviews communications and other documentation Distributes news releases to reporters Assists with media relations and crisis communications as needed 15% - Photography and Videography Captures events, activities and employees for use by department to support communications efforts Assists in maintaining a college archive of digital assets Minimum Qualifications Bachelor's Degree in public relations, marketing, journalism or related field and (2) two years of professional journey level experience in developing and implementing public relations and marketing activities, projects and campaigns OR Associates Degree and four (4) years of professional journey level experience in developing and implementing public relations and marketing activities, projects and campaigns OR High School Diploma/GED and six (6) years of professional journey level experience in developing and implementing public relations and marketing activities, projects and campaigns Desired Qualifications A. Experience with writing and editing for a variety of content, from print and multimedia to ad copy and social media posts B. Experience creating and executing with social media campaigns and staying abreast of trends, best practices, and new social media platforms and tools C. Experience with digital photography and/or videography, and creating digital assets for use in marketing, news and social media D. Experience working in a fast-paced, creative and team oriented atmosphere while managing stakeholders, deadlines and priorities E. Experience working in media relations, writing news stories and press releases, pitching ideas, and responding to media requests Special Working Conditions Positions in this class typically require: fingering, talking, hearing, seeing and repetitive motions. Sedentary Work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met. Working Conditions: Work is routinely performed in an indoor, office environment How to Apply Applicants are required to submit a cover letter and resume showing how the applicant meets the minimum and desired qualifications. All minimum requirements must be met at the time of the application. Additional materials will not be accepted after the job posting has closed. Missing materials or incomplete employment history will not be considered. Please ensure your materials clearly provide the following information. Clearly illustrate how prior experience, knowledge and education meet the minimum and desired qualifications for this position. Indicate whether former or current employment is Full-Time or; Part-Time employment, to include Adjunct or Associate Professor (must include number of hours worked, contact hours or load) Provide employment history in a month/year format (e.g., 09/07 to 10/11) including job title, job duties, for each position held and name of employer for each position. Three professional references, preferably current and/or former supervisors. If references are not provided in resume upon application, they will be requested at time of interview. Posting Close Date Open until filled First Review: 10/31/2024 Applications received after the review date may not be screened EEO, Title IX, & Clery Act Maricopa County Community College District (MCCCD) will not discriminate, nor tolerate discrimination in employment or education, against any applicant, employee, or student because of race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship status (including document abuse), age, disability, veteran status or genetic information. Title IX of the Education Amendments of 1972, states: "No person in the United States shall, on the basis of sex, be excluded from participation in, be denied the benefits of, or be subjected to discrimination under any education program or activity receiving Federal financial assistance." The policy of the MCCCD is to provide an educational, employment, and business environment free of gender discrimination. Incidents of misconduct should be reported to the college Title IX Coordinator, as outlined in policy, contact information is available at this link Title IX Coordinators. The Clery Act is a Federal law requiring United States Colleges and Universities to disclose information about crime on and around their campuses. Crime reporting data for each of the Maricopa Community Colleges, as required under the Clery Act, is available at this link Clery Act. To apply, visit https://jobs.maricopa.edu/psp/MCPAHPRD/EMPLOYEE/HRMS/c/HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?PageHRS_APP_JBPST_FL&ActionU&FOCUSApplicant&SiteId1000&JobOpeningId320686&PostingSeq1 jeid-611e9d625809fb4aa55e04640b27e131