Lead Generation Specialist

PennComp is a leading Managed Service Provider based in Houston, Texas, dedicated to delivering top-tier IT solutions and services to small and medium businesses. We are looking for a motivated and experienced Lead Generation Specialist to join our dynamic team. The ideal candidate will have a background in IT sales, excellent communication skills, and a passion for technology.

As the Lead Generation Specialist you will be responsible for new business development from lead generation to setting the in-person appointment. Working closely with account managers and your sales team, you will establish and nurture mutually profitable business relationships with clients.

Responsibilities:

• Sales Pipeline: Manage the sales pipeline, including lead generation, prospecting activities, and opportunity qualification through various channels, including cold calling, networking, and industry events.
• Appointment Setting: Build relationships and rapport with prospective clients up to setting the first qualified appointment with the Senior Sales Team.
• Sales Targets: Meet and exceed monthly and quarterly sales targets by identifying prospective clients’ needs and opportunities while promoting our comprehensive range of IT services.
• Product Knowledge: Stay updated on industry trends, competitive landscape, and emerging technologies in the Managed IT Services space. Leverage this knowledge to position our services effectively and differentiate us from competitors.
• CRM Management: Maintain accurate records of all sales activities, customer interactions, and pipeline updates using HubSpot.
• Market Research: Conduct market research to identify potential clients and understand their specific IT needs.
• Networking: Participate in networking events and/or industry conferences to expand our professional network and generate business opportunities.
• Sales Meetings: Attend weekly sales meetings and provide team updates on lead generation activities and pipeline health.

Key Activities:

• Making a high volume of cold calls weekly (e.g., 80+ calls weekly).
• Engaging prospects through email and other communication channels.
• Using CRM tools to document interactions and track progress toward setting appointments.
• Market Research/Networking/Prospect visiting client sites to generate new qualified leads.

Qualifications:

• Experience: Previous experience in IT sales or a related field is highly desired.
• Education: A bachelor’s degree in business, Marketing, Information Technology, or a related discipline is preferred.
• Skills:


• Strong understanding of IT services and products, including managed services, cloud solutions, cybersecurity, and IT support.
• Excellent verbal and written communication skills.
• Proven ability to meet and exceed sales targets.
• Proficiency in CRM software and Microsoft Office Suite.
• Personal Attributes:
• Self-motivated and goal oriented.
• Ability to work independently and as part of a team.
• Strong problem-solving skills and attention to detail.
• Ability to manage multiple priorities in a fast-paced environment.

Benefits:

• Competitive base salary of $65,000 as well as commission and an annual performance bonus.
• Comprehensive health, dental, and vision insurance.
• Retirement savings plan with company match.
• Professional development opportunities.
• Friendly and collaborative work environment.
• Opportunities for career growth within a growing company.

Join our team and help us drive the future of IT solutions in Houston! We look forward to hearing from you.