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Salesforce, Inc.

Sr. Manager / Manager of Sales Strategy - Data Cloud / AI

Salesforce, Inc., San Francisco, California, United States, 94199


Sr. Manager / Manager of Go-to-Market (GTM) Strategy - Marketing Cloud

Position Overview: We are seeking a results-driven

Sr. Manager / Manager of Go-to-Market (GTM) Strategy

to lead the alignment and execution of initiatives driving sustainable

Marketing Cloud

growth. This role will work with and connect cross-functional teams, prioritize high-impact areas, and ensure lockstep collaboration between product and distribution teams. The ideal candidate will possess a strategic mindset, strong leadership skills, excellent communication skills and a passion for driving measurable business outcomes in a dynamic environment. Key Responsibilities: Leadership Alignment with Product and Sales Leadership:

Lead

monthly GTM Council meetings

to align on quarterly priorities and share progress updates between product and distribution teams. Collaborate with regional sales leaders (e.g., AMER, EMEA, SMB) in

monthly check-ins

to gather insights, address challenges, and strengthen regional engagement. Establish and maintain an effective

New Product Introduction (NPI) feedback loop

by representing distribution perspectives in product launch processes.

Performance Monitoring & Obstacle Resolution:

Develop and manage a

bi-weekly GTM activation scorecard

to track performance metrics and ensure accountability across stakeholders, in collaboration with Product Marketing team and Sales Programs. Lead

weekly business performance deep dives

to identify weaknesses, collaborate on solutions, and provide actionable insights during product-led ACV reviews. Partner with Product teams to host

quarterly Seller Community calls and quarterly business reviews (QBRs)

that highlight business hotspots, product roadmaps, deal best practices, and success stories.

Business Planning & Strategic Alignment:

Lead

quarterly GTM activation planning

with global and regional teams, ensuring effective rollout of strategies. Centralize the

(G4G) annual planning

process by partnering with product, GTM, and sales strategy teams to provide recommendations for FY26.

Adhoc New Initiatives:

Develop analysis and provide recommendations to senior executives evaluating the effectiveness of (i.e. existing incentive programs) and gathering insights from performance data. Present data-driven recommendations to influence decision-making and prioritize high-impact initiatives.

Qualifications: Proven experience in GTM strategy, sales strategy, and program management within a SaaS or technology-driven organization. Strong track record of driving alignment between cross-functional teams and delivering measurable business outcomes. Exceptional project management skills with the ability to prioritize and manage multiple initiatives. Proficiency in analyzing performance metrics and turning data into actionable insights. Effective communicator and collaborator, comfortable engaging with senior leaders and diverse stakeholders. Previous experience with Marketing Cloud and Digital AEs preferred. Accommodations If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form. Posting Statement At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at

www.equality.com

and explore our company benefits at

www.salesforcebenefits.com . Salesforce

is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce welcomes all.

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