TaylorMade Golf Company
Senior Product Manager Merchandising US Sales
TaylorMade Golf Company, Carlsbad, California, United States, 92002
Position Summary
This position is responsible for developing the strategic merchandising platform of the TaylorMade Golf product lines in the U.S (hardgoods, ball, and accessories). The primary objective of this role is to maximize sales, market share and profitability of all Golf products under the TaylorMade brand and manage the product life cycle calendar for the U.S line up of products.
Essential Functions And Key Responsibilities
Merchandise, forecast and manage all product lines consistent with the brand objectives, SKU management, OTB processes, sales and margin targets.Develop an annual business plan outlining the strategic growth expectations for each of the product lines.Develop Range and Margin plans for TaylorMade product lines.Identify growth initiatives and possible category expansion opportunities.Develop and actively manage product marketing calendar for TaylorMade Golf. (Product Life Cycle calendar, product introductions through exit strategies).Develop a strategic product plan for all TaylorMade distribution channels.Work closely with the planning department to evaluate monthly product line forecasts against sales volumes, OTB and product launch strategies.Manage inventories to ensure sales, margin and inventory flow forecasts are met according to management and finance targets.Ensure excess inventories are proactively managed.Assist in development of sales/product forecasts (inline, opportunity buys), in conjunction with the Sales Leaders.Work with VP of Sales to establish product repositioning procedures or national promotions, when necessary.Provide timely monthly sales and margin forecasts based on the monthly reporting calendar.Collaborate with VP of Sales to build yearly sales and margin AOP targets by product line.Maintain an ongoing and thorough knowledge of competitive products, marketing activities and deliver detailed market analysis of TaylorMade product categories as required.Develop market/ product briefs for submission to product teams in advance of proto reviews.Assist in the preparation and execution of sales and marketing presentations to key accounts and the sales force.Performs other related duties and assignments as required.Manage commercial product allocation process and strategy.Develop meaningful relationships with strategic account merchant teams.Own the information/assets necessary to execute sales meeting at the highest level.Collaborate with marketing team on product launches, retail execution, product positioning etc.Lead the RF/PQ forecasting process and presentation to executive team.Work with sales support to establish sales programs, pricing policies and sales rep resources.Lead monthly calls with commercial leadership and global product team.Education, Work Experience And Professional Certification
Bachelor’s degree in Business Administration or similar related field.7+ years related business development/merchandising experience.Strong golf industry experience required; 5+ years.Knowledge And Skills Requirements
Strong analytical skills and understanding of the U.S retail and consumer environment.Demonstrated ability to successfully develop multiple product lines and go-to-market merchandising strategies.Experience managing a budget and forecasting.Strong knowledge of the U.S golf market, products, and competitors.Experience in managing customers, vendors, and external agencies.Proven to establish strong results-oriented partnerships, and gain consensus across differing perspectives.Strong leadership skills.Ability to meet strict and demanding deadlines.Strong business acumen.Strong communication and presentation skills with great attention to detail.Proficiency with Microsoft Office suite (Word, Excel, PowerPoint, Outlook), and EBS applications (Oracle).Ability to travel on a regular basis.Sports enthusiast (golf capabilities an asset).Work Environment / Physical Requirements
Primarily office environment.Must be able to work extended hours as needed.Frequent travel to support events and customers.TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual/hourly base pay range for this position is $110K – $130K. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans.TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.
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This position is responsible for developing the strategic merchandising platform of the TaylorMade Golf product lines in the U.S (hardgoods, ball, and accessories). The primary objective of this role is to maximize sales, market share and profitability of all Golf products under the TaylorMade brand and manage the product life cycle calendar for the U.S line up of products.
Essential Functions And Key Responsibilities
Merchandise, forecast and manage all product lines consistent with the brand objectives, SKU management, OTB processes, sales and margin targets.Develop an annual business plan outlining the strategic growth expectations for each of the product lines.Develop Range and Margin plans for TaylorMade product lines.Identify growth initiatives and possible category expansion opportunities.Develop and actively manage product marketing calendar for TaylorMade Golf. (Product Life Cycle calendar, product introductions through exit strategies).Develop a strategic product plan for all TaylorMade distribution channels.Work closely with the planning department to evaluate monthly product line forecasts against sales volumes, OTB and product launch strategies.Manage inventories to ensure sales, margin and inventory flow forecasts are met according to management and finance targets.Ensure excess inventories are proactively managed.Assist in development of sales/product forecasts (inline, opportunity buys), in conjunction with the Sales Leaders.Work with VP of Sales to establish product repositioning procedures or national promotions, when necessary.Provide timely monthly sales and margin forecasts based on the monthly reporting calendar.Collaborate with VP of Sales to build yearly sales and margin AOP targets by product line.Maintain an ongoing and thorough knowledge of competitive products, marketing activities and deliver detailed market analysis of TaylorMade product categories as required.Develop market/ product briefs for submission to product teams in advance of proto reviews.Assist in the preparation and execution of sales and marketing presentations to key accounts and the sales force.Performs other related duties and assignments as required.Manage commercial product allocation process and strategy.Develop meaningful relationships with strategic account merchant teams.Own the information/assets necessary to execute sales meeting at the highest level.Collaborate with marketing team on product launches, retail execution, product positioning etc.Lead the RF/PQ forecasting process and presentation to executive team.Work with sales support to establish sales programs, pricing policies and sales rep resources.Lead monthly calls with commercial leadership and global product team.Education, Work Experience And Professional Certification
Bachelor’s degree in Business Administration or similar related field.7+ years related business development/merchandising experience.Strong golf industry experience required; 5+ years.Knowledge And Skills Requirements
Strong analytical skills and understanding of the U.S retail and consumer environment.Demonstrated ability to successfully develop multiple product lines and go-to-market merchandising strategies.Experience managing a budget and forecasting.Strong knowledge of the U.S golf market, products, and competitors.Experience in managing customers, vendors, and external agencies.Proven to establish strong results-oriented partnerships, and gain consensus across differing perspectives.Strong leadership skills.Ability to meet strict and demanding deadlines.Strong business acumen.Strong communication and presentation skills with great attention to detail.Proficiency with Microsoft Office suite (Word, Excel, PowerPoint, Outlook), and EBS applications (Oracle).Ability to travel on a regular basis.Sports enthusiast (golf capabilities an asset).Work Environment / Physical Requirements
Primarily office environment.Must be able to work extended hours as needed.Frequent travel to support events and customers.TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual/hourly base pay range for this position is $110K – $130K. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans.TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.
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