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Exactech

Marketing Communications Manager

Exactech, Gainesville, Florida, us, 32635


Department:

Marketing, Corporate

Location:

Gainesville, FL

DescriptionProvide communication planning and project management to support Exactech's marketing and corporate branding initiatives. Develop and implement product promotion plans and provide creative guidance, copywriting, and project management skills. Ensure adherence to corporate standards and procedures.

Key ResponsibilitiesDevelop Marketing Communication activities to support product marketing plans and corporate identity goals for domestic and international audiences.Guide marketing product teams by leading weekly communications meetings.Work with marketing product teams to define yearly communications budget.Establish production standards and procedures, schedules/timelines, collaborate with technical and creative resources, and provide extensive copywriting.Delegate appropriate tasks to marketing communications specialists and/or senior specialists.Ensure marketing communications deliverables are compliant with corporate procedures, ISO, and FDA regulations.Provide content development for all communication vehicles.Develop product-specific content for the company website and other electronic tools. Provide recommendations for content enhancement.Develop and/or edit material for corporate events including sales meetings, tradeshows, and medical education programs.Assist and support other employees, teams, and sales personnel as necessary.Know and apply the Quality System and any appropriate Federal and International standards.

Skills Knowledge And ExpertiseEducation:Bachelor's Degree from an accredited institution required

Experience:Professional accreditation in communication/public relationsMinimum 5 years in Public Relations or Marketing Communications preferred

Functional/Technical Knowledge, Skills and Abilities Required:Demonstrated project management skillsCreativity, competence, and experience in marketing communications strategy and implementationExcellent editing and journalistic/technical writing skillsStrong visual communication skills, with working knowledge of graphic design.Excellent computer skills with proficiency in Microsoft applications. Working knowledge of Adobe InDesign, Photoshop, and PowerPoint.Strong interpersonal skills, demonstrated ability to respond to internal customer needs, strong team-based problem-solving skills.

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