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Continental Services

Director of Beverage, Continental Events Group

Continental Services, Troy, Michigan, United States, 48083


Description

The Director of Beverage, a key player in enhancing the guest experience and driving profitability, oversees all beverage operations within the Events group. This role involves managing beverage programs, developing new beverage offerings, ensuring quality control, leading a team of beverage staff, and building relationships with outside vendors. The Director of Beverage will collaborate with various departments to enhance the guest experience and drive profitability through strategic beverage sales and management.

Key Responsibilities

Daily Operations:

Develop and implement the beverage program’s strategic vision and goals

Create and manage the beverage menus, including cocktails, wines, beers, and non-alcoholic options

Stay current with industry trends and incorporate innovative concepts into the beverage offerings to upsell

Monitor beverage quality and ensure that all drinks are prepared according to established recipes and standards

Responsible for updating cost for accurate pricing needs

Address any issues related to taste, presentation, or consistency promptly and effectively

Educate staff on product knowledge and proper pouring techniques

Interact with clients to solicit feedback and ensure satisfaction with beverage offerings

Work in the field with Senior Bar Leads when needed. Participate in Line-up to educate staff on Bar Packages, Signature Drinks, and Dinner Wines

Coordinate beverage orders and execution strategies for events, including batching, equipment, and presentation needs

Conduct in-the-field training when applicable

Oversee the sourcing and selection of beverage products, ensuring quality and consistency

Management:

Establish and maintain relationships with beverage suppliers and distributors

Negotiate contracts to ensure the availability of high-quality products

Build strong relationships with local mixologists and wine sommeliers

Foster a positive work environment and provide ongoing training and development opportunities for the team

Recruit, train, and manage beverage staff, including bartenders and servers

Address and resolve any guest concerns or feedback related to beverage service

Work closely with the culinary team to create complementary food and beverage pairings

Collaborate with marketing to develop promotions and events related to beverage offerings

Collaborate with sales to update menus to introduce new products and seasonal offerings, signature drink recipe ingredients

Conduct in-person training sessions for beverage staff to ensure they have the knowledge and skills to provide excellent service

TIPS Instructor to relay responsible alcohol service

Comply with relevant health, safety, and alcohol service regulations

Implement and enforce policies related to responsible beverage service

Financial Impact:

Monitor and analyze beverage sales and adjust strategies to meet financial targets

Control costs through creative use of existing inventory and proper portioning

Develop and manage the beverage department’s budget, including cost control and forecasting

Increase revenue of beverage packages during the sales process

Create efficiencies both in the field at the warehouse on product distribution and return product

Skills, Knowledge and Expertise

Proven experience in a similar role within the hospitality industry, preferably in a managerial capacity.

In-depth knowledge of beverage products, including wine, spirits, beer, and non-alcoholic drinks.

Strong leadership and communication skills, with the ability to motivate and train staff effectively.

Excellent customer service skills and a focus on delivering a memorable guest experience.

Proficiency in inventory management software and Microsoft Office Suite.

Familiarity with relevant health and safety regulations and best practices.

Education:

A bachelor’s degree in hospitality management, business administration, or a related field is preferred.

Certification in Beverage Management or sommelier training is a plus.

TIPS Instructor Certification is a plus.

Working Conditions:

The role typically requires working evenings, weekends, and holidays, as beverage service is a critical component of hospitality operations.

It may involve standing for extended periods and lifting heavy objects, such as cases of beverages.

About Continental Services

The Great Lakes Food & Beverage Leader

Founded in 1989, Continental has grown from an office coffee and vending specialist to consistently ranking as one of the top events and contract dining and refreshment providers in the nation.

Guided by industry leaders and powered by the largest collection of culinary talent in the Midwest, our award-winning team has a tireless commitment to high quality, innovative culinary offerings and unparalleled client and guest services.

Our singular mission is to delight our guests, every meal, every day.

It’s no secret that food brings us together. A cup of coffee is a chance to meet someone new. A meal is an opportunity to collaborate. At Continental, developing experiences that connect people is at the heart of everything we do.

Discover first-hand the passion of a full-service team committed to your vision and customizing services to support it.

Micro-Markets • Food Delivery • Full-Service Dining • Innovative Vending • Office Coffee & Water • Pantry Services • Barista Bars • Catering • Premier Events

Looking to grow your career on your terms? Get to know us more.

We Are Curious.

Bold, original thinking, and an innate curiosity for what’s new and next drives us to shake things up and create remarkable experiences.

We Dream Big.

We embrace the unknown and adventures big and small, individually and collectively. By being proactive and continuously striving for more, we continue to grow personally and professionally. And we’re not afraid to dig into a challenge.

We Champion Each Other.

Collaboration, teamwork, and trust aren’t just buzzwords to us—they truly define our culture.

We do more than just dish up great meals. Continental creates memorable experiences every day at our markets, corporate cafés, premier events and more. If hospitality is in your DNA, if you’re passionate about making a difference, if you’re eager to roll up your sleeves and be part of a team, we’re looking for you.

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