Amazon
Sr. Marketing Insight Analyst, Marketing Insights Strategy and Execution
Amazon, San Francisco, California, United States, 94199
Sr. Marketing Insight Analyst, Marketing Insights Strategy and Execution
Job ID: 2774686 | Amazon Web Services, Inc.Amazon Web Services (AWS), a subsidiary of Amazon.com and a leader in cloud computing, is seeking a Marketing Insight Analyst responsible for supporting the analytics and program management for the marketing insights and research teams. This position will play a key role in analyzing data, summarizing insights, and providing program management support to enable Marketing Insight development and cross-organization collaboration.
Key Responsibilities:
Research Hypothesis Development & Prioritization:• Co-creation and individual development of strategic hypotheses problem / opportunity statements to support research prioritization framework.• Define research strategy to understand the value at stake for problem solutioning or opportunity capture.• Partner with research teams and data / analytics teams to develop growth strategy opportunities, investment required and time to value realization models.Data Analysis and Reporting:• Collect, analyze, and interpret complex data sets from various sources to derive insights and identify trends.• Develop reports and visualizations to communicate strategic opportunities and trade-off options.• Collaborate with data teams and stakeholders to ensure data integrity, accuracy, and consistency.• Conduct ad-hoc analysis and provide data-driven recommendations to support decision-making processes.Market Insights Program Support:• Collaborate with the Senior Manager Marketing Insights and cross-functional teams to develop a project / program management plan to deliver insights across the organization. This includes developing project plans, timelines, and resource allocations to ensure successful project execution.• Monitor project progress, identify risks and issues, and implement mitigation strategies as needed.• Communicate project status, progress, and updates to stakeholders and senior leadership.• Support the preparation of reports, presentations, and recommendations to support marketing insights socialization.
BASIC QUALIFICATIONS
- Minimum of 7 years of relevant experience in program management and insights development experience- Proficiency in data analysis tools (e.g., Excel, PowerBI, Tableau)- Strong project management experience- Strong analytical, and problem solving skillsPREFERRED QUALIFICATIONS
- Bachelor's degree in Business Administration, Operations Management, Industrial Engineering, or a related field. Advanced degree (e.g., MBA, M.S.) is preferred- Excellent communication and presentation skills- Strong interpersonal, collaboration and influence abilities – design thinking skill set a plus!- Critical thinking and decision-making capabilities- Ability to work in a fast-paced, dynamic environment- Strong organizational and time management skillsAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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Job ID: 2774686 | Amazon Web Services, Inc.Amazon Web Services (AWS), a subsidiary of Amazon.com and a leader in cloud computing, is seeking a Marketing Insight Analyst responsible for supporting the analytics and program management for the marketing insights and research teams. This position will play a key role in analyzing data, summarizing insights, and providing program management support to enable Marketing Insight development and cross-organization collaboration.
Key Responsibilities:
Research Hypothesis Development & Prioritization:• Co-creation and individual development of strategic hypotheses problem / opportunity statements to support research prioritization framework.• Define research strategy to understand the value at stake for problem solutioning or opportunity capture.• Partner with research teams and data / analytics teams to develop growth strategy opportunities, investment required and time to value realization models.Data Analysis and Reporting:• Collect, analyze, and interpret complex data sets from various sources to derive insights and identify trends.• Develop reports and visualizations to communicate strategic opportunities and trade-off options.• Collaborate with data teams and stakeholders to ensure data integrity, accuracy, and consistency.• Conduct ad-hoc analysis and provide data-driven recommendations to support decision-making processes.Market Insights Program Support:• Collaborate with the Senior Manager Marketing Insights and cross-functional teams to develop a project / program management plan to deliver insights across the organization. This includes developing project plans, timelines, and resource allocations to ensure successful project execution.• Monitor project progress, identify risks and issues, and implement mitigation strategies as needed.• Communicate project status, progress, and updates to stakeholders and senior leadership.• Support the preparation of reports, presentations, and recommendations to support marketing insights socialization.
BASIC QUALIFICATIONS
- Minimum of 7 years of relevant experience in program management and insights development experience- Proficiency in data analysis tools (e.g., Excel, PowerBI, Tableau)- Strong project management experience- Strong analytical, and problem solving skillsPREFERRED QUALIFICATIONS
- Bachelor's degree in Business Administration, Operations Management, Industrial Engineering, or a related field. Advanced degree (e.g., MBA, M.S.) is preferred- Excellent communication and presentation skills- Strong interpersonal, collaboration and influence abilities – design thinking skill set a plus!- Critical thinking and decision-making capabilities- Ability to work in a fast-paced, dynamic environment- Strong organizational and time management skillsAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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