Charles Wright Academy
Marketing and Communications Manager
Charles Wright Academy, Tacoma, Washington, us, 98417
Position Description: Charles Wright Academy is seeking a Marketing and Communications Manager to support the work of CWA’s Marketing and Communications Office, which oversees internal and external school communications. Partnering with stakeholders across campus, the Marketing and Communications Manager develops and implements strategies that effectively engage and inform constituents through social media management, photography, and website content management.This is a full-time, 12-month, hourly staff position with benefits.Hourly Rate: Starting at $26.50 depending on qualifications and experience.Responsibilities:Partner with the Director of Marketing and Communications to create, execute, and manage the school’s content and digital marketing strategy, including some project-level leadership and management.Social Media Management:
In partnership with the Director of Marketing and Communications, develop and execute a content calendar that aligns with the school’s social media and marketing strategies.Contribute to the implementation of social media strategy by producing photo, video, and written content for the school’s various channels.Stay up-to-date with the latest marketing and digital media trends, technologies, and best practices, and make strategy suggestions when appropriate.
Photography and Videography:
Coordinate Charles Wright’s process for photography collection, ensuring that marketing and communications are inclusive of all members of the school community and reflect the community authentically.Take photos and create engaging videos of school activities and events.Create and share galleries on the school’s photo-sharing website.
Website Content Management:
Partner with the Director of Marketing and Communications to support content management for the school’s website. Maintain accurate and up-to-date content across the website.Write captivating news stories for the school’s website.
School Communications:
In partnership with the Director of Marketing and Communications, assist in the development and execution of weekly divisional email newsletters to current families.Assist in the creation and sending of all-community emails as needed.
Uphold our school’s mission, vision, values, and commitment to diversity, equity, inclusion, and belonging, and apply those values in your day-to-day work.Participate in Development Office meetings, Marketing Team meetings, and other meetings with campus partners as requested.Fully participate in the life of the school, attending student and family events to foster relationships.Additional duties as assigned.Requirements and Qualifications:A minimum of two years of experience working in marketing or communications, preferably in an educational setting.Proficiency in social media platforms including Facebook, Instagram, LinkedIn, YouTube, and Vimeo. Experience with Canva and/or Adobe Creative Suite is preferred.A demonstrated interest in photography is required, and a demonstrated interest in videography is preferred.Strong skills in writing, editing, and spoken communication.Excellent collaboration and strong listening skills.Ability to maintain confidentiality.Ability to work independently, as well as part of a team.Candidates should be able to work flexibly with various educational technologies, with the ability to navigate Google Workspace and Mac hardware/systems preferred.Physical Requirements:Must be able to sit for extended periods of time.Must be able to move easily around an expansive campus.Must be able to communicate and exchange information with students, employees, and families with appropriately sensitive and accurate communication skills.Must be able to constantly operate a computer and other office equipment.Must be able to occasionally ascend/descend stairs to access offices.Must be able to communicate frequently with a variety of constituents.
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In partnership with the Director of Marketing and Communications, develop and execute a content calendar that aligns with the school’s social media and marketing strategies.Contribute to the implementation of social media strategy by producing photo, video, and written content for the school’s various channels.Stay up-to-date with the latest marketing and digital media trends, technologies, and best practices, and make strategy suggestions when appropriate.
Photography and Videography:
Coordinate Charles Wright’s process for photography collection, ensuring that marketing and communications are inclusive of all members of the school community and reflect the community authentically.Take photos and create engaging videos of school activities and events.Create and share galleries on the school’s photo-sharing website.
Website Content Management:
Partner with the Director of Marketing and Communications to support content management for the school’s website. Maintain accurate and up-to-date content across the website.Write captivating news stories for the school’s website.
School Communications:
In partnership with the Director of Marketing and Communications, assist in the development and execution of weekly divisional email newsletters to current families.Assist in the creation and sending of all-community emails as needed.
Uphold our school’s mission, vision, values, and commitment to diversity, equity, inclusion, and belonging, and apply those values in your day-to-day work.Participate in Development Office meetings, Marketing Team meetings, and other meetings with campus partners as requested.Fully participate in the life of the school, attending student and family events to foster relationships.Additional duties as assigned.Requirements and Qualifications:A minimum of two years of experience working in marketing or communications, preferably in an educational setting.Proficiency in social media platforms including Facebook, Instagram, LinkedIn, YouTube, and Vimeo. Experience with Canva and/or Adobe Creative Suite is preferred.A demonstrated interest in photography is required, and a demonstrated interest in videography is preferred.Strong skills in writing, editing, and spoken communication.Excellent collaboration and strong listening skills.Ability to maintain confidentiality.Ability to work independently, as well as part of a team.Candidates should be able to work flexibly with various educational technologies, with the ability to navigate Google Workspace and Mac hardware/systems preferred.Physical Requirements:Must be able to sit for extended periods of time.Must be able to move easily around an expansive campus.Must be able to communicate and exchange information with students, employees, and families with appropriately sensitive and accurate communication skills.Must be able to constantly operate a computer and other office equipment.Must be able to occasionally ascend/descend stairs to access offices.Must be able to communicate frequently with a variety of constituents.
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