Dartmouth College
Associate Athletics Director for Media Strategy and Brand Advancement
Dartmouth College, Hanover, New Hampshire, us, 03755
Associate Athletics Director for Media Strategy and Brand Advancement
Dartmouth College has a Tobacco-Free Policy. Smoking and the use of tobacco-based products (including smokeless tobacco) are prohibited in all facilities, grounds, vehicles or other areas owned, operated or occupied by Dartmouth College with no exceptions. For details, please see our policy.
https://policies.dartmouth.edu/policy/tobacco-free-policyPosition PurposeServes as the primary leader, to plan, direct, and implement goals and initiatives that continuously elevate the overall brand and storytelling related to strategic communications, media relations, and public relations for the Dartmouth College Athletics and Recreation Department (DCARD). To lead and manage all day-to-day operations of the strategic content office in ongoing innovation and advancement of the industry. Serve as the chief storyteller of the department while overseeing all publications and web sites relating to Dartmouth’s 35 varsity sports.A successful candidate will also serve as the primary liaison with the college’s communications office while coordinating all media relations (print, electronic, and web-based); managing home contest media services and press areas; serving as principal editor and writer for the department; and maintaining all historical records pertaining to the performance of Dartmouth varsity teams and athletes.Required Qualifications - Education and Yrs ExpBachelors or equivalent combination of education and experience.Required Qualifications - Skills, Knowledge and AbilitiesAt least seven years of experience leading a digital team and/or managing a website, including a web redesign project, in a decentralized environment.Bachelor’s degree in English, journalism, communications, or a related area.Ability to identify business and design goals and execute high-quality projects on time and on budget.Clear understanding of web writing, design, user experience, and marketing.Commitment to diversity, inclusion, and cultural awareness through actions, interactions, and communications with others.Skill in the use of computer software such as InDesign, PhotoShop and StatCrew/NCAA LiveStats.Excellent writing and editing skills.Supervisory and project leadership experience.Strong organizational skills.Ability to work independently and as a team leader with initiative, creativity, and sound judgment.Preferred Qualifications10 years of relevant experience in a sports information, communications, public relations department, preferably in a college/university environment, or the equivalent.Key ResponsibilitiesServe as departmental liaison with all college publication & communication offices, while developing the strategy for external and internal constituent communication.Provide leadership and strategic storytelling skills while developing staff to ensure a high standard of content strategy, brand development, creative ideation, and strategic communications for all of DCARD.Advise, develop, and execute DCARD public relations strategy in consultation with the Director of Athletics or Recreation or designated staff.Oversee staff to ensure strategic priorities and alignment of coverage for all 35 sport programs and DCARD.Oversee the organization and maintenance of all permanent records of Dartmouth varsity athletics, including letterwinner lists; results of team contests and all relevant statistics; individual performances of interest; national and regional polls; and other information as appropriate.Responsible for development and management of annual budget and all financial aspects of strategic communications.Recruits, hires, trains, and develops full-time and auxiliary staff.Represent Dartmouth with the Ivy League, NCAA, ECAC, and other related organizations.Brand AdvancementCollaborate closely with the DCARD External Strategy team to ensure that all strategic content effectively serves alumni, students, parents, recruits, fans, and media while ensuring consistency of brand expectations and storytelling.Responsible for all aspects of the website, including but not limited to design, accuracy, updates, maintenance, and content.Dartmouth College is an equal opportunity/affirmative action employer with a strong commitment to diversity and inclusion. We prohibit discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, veteran status, marital status, or any other legally protected status. Applications by members of all underrepresented groups are encouraged.
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Dartmouth College has a Tobacco-Free Policy. Smoking and the use of tobacco-based products (including smokeless tobacco) are prohibited in all facilities, grounds, vehicles or other areas owned, operated or occupied by Dartmouth College with no exceptions. For details, please see our policy.
https://policies.dartmouth.edu/policy/tobacco-free-policyPosition PurposeServes as the primary leader, to plan, direct, and implement goals and initiatives that continuously elevate the overall brand and storytelling related to strategic communications, media relations, and public relations for the Dartmouth College Athletics and Recreation Department (DCARD). To lead and manage all day-to-day operations of the strategic content office in ongoing innovation and advancement of the industry. Serve as the chief storyteller of the department while overseeing all publications and web sites relating to Dartmouth’s 35 varsity sports.A successful candidate will also serve as the primary liaison with the college’s communications office while coordinating all media relations (print, electronic, and web-based); managing home contest media services and press areas; serving as principal editor and writer for the department; and maintaining all historical records pertaining to the performance of Dartmouth varsity teams and athletes.Required Qualifications - Education and Yrs ExpBachelors or equivalent combination of education and experience.Required Qualifications - Skills, Knowledge and AbilitiesAt least seven years of experience leading a digital team and/or managing a website, including a web redesign project, in a decentralized environment.Bachelor’s degree in English, journalism, communications, or a related area.Ability to identify business and design goals and execute high-quality projects on time and on budget.Clear understanding of web writing, design, user experience, and marketing.Commitment to diversity, inclusion, and cultural awareness through actions, interactions, and communications with others.Skill in the use of computer software such as InDesign, PhotoShop and StatCrew/NCAA LiveStats.Excellent writing and editing skills.Supervisory and project leadership experience.Strong organizational skills.Ability to work independently and as a team leader with initiative, creativity, and sound judgment.Preferred Qualifications10 years of relevant experience in a sports information, communications, public relations department, preferably in a college/university environment, or the equivalent.Key ResponsibilitiesServe as departmental liaison with all college publication & communication offices, while developing the strategy for external and internal constituent communication.Provide leadership and strategic storytelling skills while developing staff to ensure a high standard of content strategy, brand development, creative ideation, and strategic communications for all of DCARD.Advise, develop, and execute DCARD public relations strategy in consultation with the Director of Athletics or Recreation or designated staff.Oversee staff to ensure strategic priorities and alignment of coverage for all 35 sport programs and DCARD.Oversee the organization and maintenance of all permanent records of Dartmouth varsity athletics, including letterwinner lists; results of team contests and all relevant statistics; individual performances of interest; national and regional polls; and other information as appropriate.Responsible for development and management of annual budget and all financial aspects of strategic communications.Recruits, hires, trains, and develops full-time and auxiliary staff.Represent Dartmouth with the Ivy League, NCAA, ECAC, and other related organizations.Brand AdvancementCollaborate closely with the DCARD External Strategy team to ensure that all strategic content effectively serves alumni, students, parents, recruits, fans, and media while ensuring consistency of brand expectations and storytelling.Responsible for all aspects of the website, including but not limited to design, accuracy, updates, maintenance, and content.Dartmouth College is an equal opportunity/affirmative action employer with a strong commitment to diversity and inclusion. We prohibit discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, veteran status, marital status, or any other legally protected status. Applications by members of all underrepresented groups are encouraged.
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