Apellis Pharmaceuticals
Senior Director, US Brand Lead
Apellis Pharmaceuticals, Waltham, Massachusetts, United States, 02254
Position Summary:
Apellis is seeking an experienced and talented marketing leader for the role of Sr. Director, US Brand Lead – Ophthalmology. It is an outstanding opportunity to make a significant impact for patients and the company, leading the US marketing organization with the commercialization of SYFOVRE (pegcetacoplan) or Apellis.
The US Brand Lead will be responsible for leading a strong team and guiding that team through market shaping, development and implementation of strategic and tactical programs for SYFOVRE. They will be the strategic hub of the US organization. They will be deeply engaged with cross-functional partners, driving collaboration and accountability across the organization to deliver business results. They will report to the VP, North America Sales & Marketing - Ophthalmology.
Key Responsibilities Include:
Lead and manage a high-performing US marketing team whose approach aligns with Apellis’ mission, values, and culture. Support team members in their development.
Manage a vision and plan for the commercialization of SYFOVRE in Geographic Atrophy, secondary to AMD in the US market.
Cultivate collaboration and accountability across key cross-functional teams to deliver on all elements of that plan in a way that aligns with brand strategy and the corporate values/culture.
Work closely with field team counterparts and gain insights for these teams.
Breed a culture of patient-focus and physician-centricity throughout the organization.
Think holistically about the business and closely monitor performance against key metrics, taking accountability for driving success over the long-term in a highly competitive market.
Effectively socialize brand strategy and core marketing activities across all levels of the organization.
Develop professional relationships and contacts with physician experts and KOLs.
Ensure that policies, procedures, and infrastructure for compliance, legal, and regulatory are in place to support US marketing execution.
Drive efficient and thoughtful stewardship of marketing team budget.
Education, Registration & Certification:
BS/BA degree in life sciences, MBA preferred.
Experience:
8+ years of biotech/pharma experience, predominantly in marketing roles of increasing scope and responsibility but also with experience in complementary commercial roles (e.g., patient & HCP marketing, sales, market access, commercial operations, global marketing, etc.).
Ophthalmology-Retina experience preferred.
Demonstrated knowledge and experience in a buy and bill environment is preferred.
Skills, Knowledge & Abilities:
Deep understanding of how to translate strategy into marketing execution with market-moving results.
Reputation of being a well-respected, dynamic team leader who can inspire people behind a vision.
Track record of building plans and rallying the cross-functional organization around those plans, demonstrating accountability and sense of urgency.
A strong commitment to understanding and meeting customer needs, as well as to maintaining close relationships with front-line employees.
An entrepreneurial spirit coupled with the drive to embrace innovation and develop creative but well-reasoned solutions to business challenges.
Motivation to be a part of envisioning and building the infrastructure, systems, and tactics to ensure launch success.
Demonstrated integrity on the job, including an understanding of relevant rules and regulations.
Strong communication skills with the ability to influence across functions and varying levels of management.
Ability to navigate and be successful in a fast-paced, results-driven environment, managing through ambiguity.
Physical Demands and Work Environment:
This job operates in a professional office environment and routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines.
Benefits and Perks:
Apellis offers a great benefit package which includes: health insurance with full premium coverage, 401K with company match, paid time off (PTO), long-term disability insurance, life insurance and more! Visit
http://apellis.com/careerbenefits.html
to learn more.
Travel Requirements:
Willing to travel domestically up to 30% of the time and attend events outside of business hours (e.g., occasional weekends and evenings).
Company Background:
Apellis Pharmaceuticals, Inc. is a global biopharmaceutical company that combines courageous science and compassion to develop life-changing therapies for some of the most challenging diseases patients face. We ushered in the first new class of complement medicine in 15 years and now have two approved medicines targeting C3. These include the first and only therapy for geographic atrophy, a leading cause of blindness around the world. With nearly a dozen clinical and pre-clinical programs underway, we believe we have only begun to unlock the potential of targeting C3 across many serious diseases.
For more information, please visit
http://apellis.com
or follow us on Twitter and LinkedIn.
EEO Statement:
Apellis is an equal opportunity employer and complies with all applicable federal, state and local fair employment practices laws. Apellis strictly prohibits and does not tolerate discrimination against employees, applicants or any other covered persons because of race, color, religion, creed, national origin or ancestry, ethnicity, sex (including pregnancy), gender (including gender nonconformity and status as a transgender or transsexual individual), age, physical or mental disability, citizenship, past, current or prospective service in the uniformed services, genetic information, marital status, AIDS/HIV status, smoker/nonsmoker, and occupational pneumoconiosis or any other characteristic protected under applicable federal, state or local law.
For San Francisco postings: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Other Duties:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
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Apellis is seeking an experienced and talented marketing leader for the role of Sr. Director, US Brand Lead – Ophthalmology. It is an outstanding opportunity to make a significant impact for patients and the company, leading the US marketing organization with the commercialization of SYFOVRE (pegcetacoplan) or Apellis.
The US Brand Lead will be responsible for leading a strong team and guiding that team through market shaping, development and implementation of strategic and tactical programs for SYFOVRE. They will be the strategic hub of the US organization. They will be deeply engaged with cross-functional partners, driving collaboration and accountability across the organization to deliver business results. They will report to the VP, North America Sales & Marketing - Ophthalmology.
Key Responsibilities Include:
Lead and manage a high-performing US marketing team whose approach aligns with Apellis’ mission, values, and culture. Support team members in their development.
Manage a vision and plan for the commercialization of SYFOVRE in Geographic Atrophy, secondary to AMD in the US market.
Cultivate collaboration and accountability across key cross-functional teams to deliver on all elements of that plan in a way that aligns with brand strategy and the corporate values/culture.
Work closely with field team counterparts and gain insights for these teams.
Breed a culture of patient-focus and physician-centricity throughout the organization.
Think holistically about the business and closely monitor performance against key metrics, taking accountability for driving success over the long-term in a highly competitive market.
Effectively socialize brand strategy and core marketing activities across all levels of the organization.
Develop professional relationships and contacts with physician experts and KOLs.
Ensure that policies, procedures, and infrastructure for compliance, legal, and regulatory are in place to support US marketing execution.
Drive efficient and thoughtful stewardship of marketing team budget.
Education, Registration & Certification:
BS/BA degree in life sciences, MBA preferred.
Experience:
8+ years of biotech/pharma experience, predominantly in marketing roles of increasing scope and responsibility but also with experience in complementary commercial roles (e.g., patient & HCP marketing, sales, market access, commercial operations, global marketing, etc.).
Ophthalmology-Retina experience preferred.
Demonstrated knowledge and experience in a buy and bill environment is preferred.
Skills, Knowledge & Abilities:
Deep understanding of how to translate strategy into marketing execution with market-moving results.
Reputation of being a well-respected, dynamic team leader who can inspire people behind a vision.
Track record of building plans and rallying the cross-functional organization around those plans, demonstrating accountability and sense of urgency.
A strong commitment to understanding and meeting customer needs, as well as to maintaining close relationships with front-line employees.
An entrepreneurial spirit coupled with the drive to embrace innovation and develop creative but well-reasoned solutions to business challenges.
Motivation to be a part of envisioning and building the infrastructure, systems, and tactics to ensure launch success.
Demonstrated integrity on the job, including an understanding of relevant rules and regulations.
Strong communication skills with the ability to influence across functions and varying levels of management.
Ability to navigate and be successful in a fast-paced, results-driven environment, managing through ambiguity.
Physical Demands and Work Environment:
This job operates in a professional office environment and routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines.
Benefits and Perks:
Apellis offers a great benefit package which includes: health insurance with full premium coverage, 401K with company match, paid time off (PTO), long-term disability insurance, life insurance and more! Visit
http://apellis.com/careerbenefits.html
to learn more.
Travel Requirements:
Willing to travel domestically up to 30% of the time and attend events outside of business hours (e.g., occasional weekends and evenings).
Company Background:
Apellis Pharmaceuticals, Inc. is a global biopharmaceutical company that combines courageous science and compassion to develop life-changing therapies for some of the most challenging diseases patients face. We ushered in the first new class of complement medicine in 15 years and now have two approved medicines targeting C3. These include the first and only therapy for geographic atrophy, a leading cause of blindness around the world. With nearly a dozen clinical and pre-clinical programs underway, we believe we have only begun to unlock the potential of targeting C3 across many serious diseases.
For more information, please visit
http://apellis.com
or follow us on Twitter and LinkedIn.
EEO Statement:
Apellis is an equal opportunity employer and complies with all applicable federal, state and local fair employment practices laws. Apellis strictly prohibits and does not tolerate discrimination against employees, applicants or any other covered persons because of race, color, religion, creed, national origin or ancestry, ethnicity, sex (including pregnancy), gender (including gender nonconformity and status as a transgender or transsexual individual), age, physical or mental disability, citizenship, past, current or prospective service in the uniformed services, genetic information, marital status, AIDS/HIV status, smoker/nonsmoker, and occupational pneumoconiosis or any other characteristic protected under applicable federal, state or local law.
For San Francisco postings: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Other Duties:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
#J-18808-Ljbffr