Vanderbilt University
Communications Director, Prenatal-to-3 Policy Impact Center
Vanderbilt University, Nashville, Tennessee, United States, 37247
The Prenatal-to-3 Policy Impact Center, within the department of Leadership, Policy, and Organizations at the Peabody College of Education and Human Development, Vanderbilt University, aims to accelerate states’ implementation of evidence-based policies that help all children thrive from the start. The Communications team at the Prenatal-to-3 Policy Impact Center disseminates the latest rigorous research and policy analysis to educate policy makers and impact policy action.
We seek an innovative and experienced leader to build, lead, develop and implement marketing and communication strategies to strengthen and grow the Center’s network of external audiences and help amplify our impact in the field. Experience in people management and multi-channel engagement is key.
General Notes:
This position reports functionally and administratively to the Managing Director of Strategy and Partnerships. Applicants from underrepresented groups are encouraged to apply. We are committed to building an inclusive and diverse environment to continue to build a strong and equitable prenatal-to-3 system of care. This position can be performed remotely, and hybrid remote-work opportunities are available.
Duties and Responsibilities
The primary responsibilities of the position include:
Strategic leadership and management:
Partner with PN3 senior leadership to develop and maintain strategic short- and long-term organizational goals
Develop and implement marketing and communication strategies to meet organizational goals, in partnership with PN3 senior leadership, Outreach and Engagement team leadership, and Center staff
Develop and manage content calendars based on marketing and communication goals that reflect event and campaign production timelines
Develop a Center-wide messaging guide to ensure consistency across staff members in external communication and engagement
Oversee a team of communication, marketing, and graphic design specialists and provide on-going mentoring and feedback to support the professional growth and career development of staff
Advise and train Center staff and students as needed on communication issues, policies, and practices to support a seamless implementation of the marketing and communications strategy
Partner with and support Center staff to develop original content and opportunities to meet communication goals and to translate complex research findings to policy action
Coordinate and collaborate with Communications and Marketing teams within Peabody College and the broader Vanderbilt community
Develop content expertise by staying informed of project related current news and research to share with Center staff and external network
Regularly share communications updates to director, staff, and external audiences
Work in close collaboration with the Outreach team on product development, external engagements, and event coordination
Marketing, writing, and graphic design
Lead in the development of voice and branding/visual style for all external communications to meet strategic goals and reach intended audiences
Direct creation of informative and interesting press releases, press kits, newsletters, and related marketing materials.
Oversee management of external email contact lists
Lead and manage communications around special events:
Lead communication with external parties, designing materials, and marketing
Design and produce marketing materials associated with events (event logo design, email campaign design, signage, leave behinds, program, etc.)
Manage email campaigns to maximize attendance and contact list growth
Ensure all external pieces are consistent in voice, including the adaptation/translation of research and policy reports, briefs, and other publications for marketing purposes and the writing of original content
Ensure all external pieces are consistent in branding/visual style, including the design of the website, primary branding pieces (report/brief/working papers templates, presentation template, leave behinds, posters, letterhead, promotional pieces); materials for special events; external publications (reports, briefs, website publications, visualizations, etc.); and project graphic design needs (custom art, surveys, etc.)
Seek new and innovate strategies to track and monitor relevant analytics to improve communication effectiveness and efficiency
Seek and implement innovation and improvements in use of communication channels and features: branding, website, social media (all), mass email, public relations
Identify opportunities for and oversee improvements of Center website
Stay up-to-date on the most timely and relevant communications and marketing practices in the field
Supervisory Relationships:
This position has supervisory responsibility for three communication specialists.
Qualifications
Required/Essential qualifications:
Bachelor's degree and a minimum of eight years of related experience is required. Additional related experience may substitute for required education.
Experience successfully developing and implementing a communications strategy to achieve organizational goals
Expertise synthesizing complex concepts clearly and concisely and communicating sensitive topics effectively
Ability to discern and justify the appropriate messages for different lengths and formats
Excellent project management and organizational skills, strong problem-solving abilities, tenacity about details and organization
Excellent written and oral communication skills
Excellent proofing and editing abilities with strong attention to detail
Exceptional interpersonal skills and an ability to work collaboratively with others in a team environment
Able to come up to speed on new topics quickly, multi-task effectively, and produce high- quality work under time constraints; flexible and able to adapt to changing timelines and circumstances when needed
Experience providing supervision and guidance to other staff
Demonstrated understanding and support for key concepts in diversity, equity, and inclusion
Demonstrated commitment to valuing diversity and contributing to an inclusive working and learning environment
Commitment to Equity, Diversity, and Inclusion
At Vanderbilt University, we are intentional about and assume accountability for fostering advancement and respect for equity, diversity, and inclusion for all students, faculty, and staff. Our commitment to diversity makes us who we are. We have created a community that celebrates differences and lets individuality thrive. As part of this commitment, we actively value diversity in our workplace and learning environments as we seek to take advantage of the rich backgrounds and abilities of everyone. The diverse voices of Vanderbilt represent an invaluable resource for the University in its efforts to fulfill its mission and strive to be an example of excellence in higher education.
Vanderbilt University is an equal opportunity, affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran, or any other characteristic protected by law.
Please note, all candidates selected for an offer of employment are subject to pre-employment background checks, which may include but are not limited to, based on the role for which they have been selected: criminal history, education verification, social media review, motor vehicle records, credit history, and professional license verification.
We seek an innovative and experienced leader to build, lead, develop and implement marketing and communication strategies to strengthen and grow the Center’s network of external audiences and help amplify our impact in the field. Experience in people management and multi-channel engagement is key.
General Notes:
This position reports functionally and administratively to the Managing Director of Strategy and Partnerships. Applicants from underrepresented groups are encouraged to apply. We are committed to building an inclusive and diverse environment to continue to build a strong and equitable prenatal-to-3 system of care. This position can be performed remotely, and hybrid remote-work opportunities are available.
Duties and Responsibilities
The primary responsibilities of the position include:
Strategic leadership and management:
Partner with PN3 senior leadership to develop and maintain strategic short- and long-term organizational goals
Develop and implement marketing and communication strategies to meet organizational goals, in partnership with PN3 senior leadership, Outreach and Engagement team leadership, and Center staff
Develop and manage content calendars based on marketing and communication goals that reflect event and campaign production timelines
Develop a Center-wide messaging guide to ensure consistency across staff members in external communication and engagement
Oversee a team of communication, marketing, and graphic design specialists and provide on-going mentoring and feedback to support the professional growth and career development of staff
Advise and train Center staff and students as needed on communication issues, policies, and practices to support a seamless implementation of the marketing and communications strategy
Partner with and support Center staff to develop original content and opportunities to meet communication goals and to translate complex research findings to policy action
Coordinate and collaborate with Communications and Marketing teams within Peabody College and the broader Vanderbilt community
Develop content expertise by staying informed of project related current news and research to share with Center staff and external network
Regularly share communications updates to director, staff, and external audiences
Work in close collaboration with the Outreach team on product development, external engagements, and event coordination
Marketing, writing, and graphic design
Lead in the development of voice and branding/visual style for all external communications to meet strategic goals and reach intended audiences
Direct creation of informative and interesting press releases, press kits, newsletters, and related marketing materials.
Oversee management of external email contact lists
Lead and manage communications around special events:
Lead communication with external parties, designing materials, and marketing
Design and produce marketing materials associated with events (event logo design, email campaign design, signage, leave behinds, program, etc.)
Manage email campaigns to maximize attendance and contact list growth
Ensure all external pieces are consistent in voice, including the adaptation/translation of research and policy reports, briefs, and other publications for marketing purposes and the writing of original content
Ensure all external pieces are consistent in branding/visual style, including the design of the website, primary branding pieces (report/brief/working papers templates, presentation template, leave behinds, posters, letterhead, promotional pieces); materials for special events; external publications (reports, briefs, website publications, visualizations, etc.); and project graphic design needs (custom art, surveys, etc.)
Seek new and innovate strategies to track and monitor relevant analytics to improve communication effectiveness and efficiency
Seek and implement innovation and improvements in use of communication channels and features: branding, website, social media (all), mass email, public relations
Identify opportunities for and oversee improvements of Center website
Stay up-to-date on the most timely and relevant communications and marketing practices in the field
Supervisory Relationships:
This position has supervisory responsibility for three communication specialists.
Qualifications
Required/Essential qualifications:
Bachelor's degree and a minimum of eight years of related experience is required. Additional related experience may substitute for required education.
Experience successfully developing and implementing a communications strategy to achieve organizational goals
Expertise synthesizing complex concepts clearly and concisely and communicating sensitive topics effectively
Ability to discern and justify the appropriate messages for different lengths and formats
Excellent project management and organizational skills, strong problem-solving abilities, tenacity about details and organization
Excellent written and oral communication skills
Excellent proofing and editing abilities with strong attention to detail
Exceptional interpersonal skills and an ability to work collaboratively with others in a team environment
Able to come up to speed on new topics quickly, multi-task effectively, and produce high- quality work under time constraints; flexible and able to adapt to changing timelines and circumstances when needed
Experience providing supervision and guidance to other staff
Demonstrated understanding and support for key concepts in diversity, equity, and inclusion
Demonstrated commitment to valuing diversity and contributing to an inclusive working and learning environment
Commitment to Equity, Diversity, and Inclusion
At Vanderbilt University, we are intentional about and assume accountability for fostering advancement and respect for equity, diversity, and inclusion for all students, faculty, and staff. Our commitment to diversity makes us who we are. We have created a community that celebrates differences and lets individuality thrive. As part of this commitment, we actively value diversity in our workplace and learning environments as we seek to take advantage of the rich backgrounds and abilities of everyone. The diverse voices of Vanderbilt represent an invaluable resource for the University in its efforts to fulfill its mission and strive to be an example of excellence in higher education.
Vanderbilt University is an equal opportunity, affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran, or any other characteristic protected by law.
Please note, all candidates selected for an offer of employment are subject to pre-employment background checks, which may include but are not limited to, based on the role for which they have been selected: criminal history, education verification, social media review, motor vehicle records, credit history, and professional license verification.