RADaR LLC
Senior Marketing Analyst
RADaR LLC, Minneapolis, Minnesota, United States, 55400
As a Senior Marketing Analyst, lead as a subject matter expert in data connection, manipulation, and visualization, staying current and being innovative. Role includes analysis of, including but not limited to, business objectives, measurement strategy and specific performance metrics.
Action items include:
Communicate with the strategist and other applicable stakeholders efficiently about the deliverable, results, findings and insights.
Use industry tools and systems, digital research tools, visualization tools, analytics platforms, etc.
Examples include Tableau.
Communicate with the strategist in a timely manner about any changes to deliverables, including timeline and output, making sure both analyst and strategist are on the same page before meeting with the client.
Manage and optimize processes for data intake, validation, mining and engineering as well as modeling, visualization and communication deliverables.
Adhere to internal processes and requirements in data management, communication and documentation.
Ability to show and share expertise with the team to support a mutual-learning environment.
Responsible for reporting automation and use of BI tools.
Assist in the training of new employees, in conjunction with the Leadership team.
Provide mentorship opportunities to new employees and other members of the Analytics team.
Requirements:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Ability to use and experience with industry tools and systems, digital research tools, visualization tools, analytics platforms, etc.
Examples include Tableau, Amazon Redshift, Google Products, social platforms and programmatic platforms.
Understanding of analytics, business intelligence, client strategy, and storytelling process.
Ability to execute efficiently regarding data connection set-up, dashboard development, visualization and analysis.
Education and/or Experience:
Bachelor's degree from four-year college or university, degree or concentration in advertising, marketing or communications preferred; or one to two years related experience and/or training; or equivalent combination of education and experience.
Professional Work Experience:
At least two years experience in Digital Media Strategy, Analytics or related agency experience.
At least two years of experience in data automation, data analysis and visualization.
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Action items include:
Communicate with the strategist and other applicable stakeholders efficiently about the deliverable, results, findings and insights.
Use industry tools and systems, digital research tools, visualization tools, analytics platforms, etc.
Examples include Tableau.
Communicate with the strategist in a timely manner about any changes to deliverables, including timeline and output, making sure both analyst and strategist are on the same page before meeting with the client.
Manage and optimize processes for data intake, validation, mining and engineering as well as modeling, visualization and communication deliverables.
Adhere to internal processes and requirements in data management, communication and documentation.
Ability to show and share expertise with the team to support a mutual-learning environment.
Responsible for reporting automation and use of BI tools.
Assist in the training of new employees, in conjunction with the Leadership team.
Provide mentorship opportunities to new employees and other members of the Analytics team.
Requirements:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Ability to use and experience with industry tools and systems, digital research tools, visualization tools, analytics platforms, etc.
Examples include Tableau, Amazon Redshift, Google Products, social platforms and programmatic platforms.
Understanding of analytics, business intelligence, client strategy, and storytelling process.
Ability to execute efficiently regarding data connection set-up, dashboard development, visualization and analysis.
Education and/or Experience:
Bachelor's degree from four-year college or university, degree or concentration in advertising, marketing or communications preferred; or one to two years related experience and/or training; or equivalent combination of education and experience.
Professional Work Experience:
At least two years experience in Digital Media Strategy, Analytics or related agency experience.
At least two years of experience in data automation, data analysis and visualization.
#J-18808-Ljbffr