Rockcountyalliance
Web Merchant
Rockcountyalliance, Janesville, Wisconsin, United States, 53546
Job Description
At Blain’s Farm & Fleet we believe everyone deserves the opportunity to have a job they love, work in a great environment, grow their career, and enjoy a positive balance.
As a family-owned retailer we take pride in offering a competitive benefit package designed to support you & your life. It is one of the reasons we have been named a
Forbes Best Employer
for
six consecutive years !
All major Holidays & Birthday off
Advanced Leadership Training Programs: build the skills to grow your career
Associate discount on name brands like Carhartt, Under Armour, STIHL, Milwaukee Tool, DeWalt & much more!
Internal recognition programs that support an engaged workplace
Profit Sharing
401(K) with company match
Competitive base pay starting at $56,659.20/yr with annual performance-based merit raises
*The pay listed for this position may vary based on experience. Please note, compensation decisions are contingent on the facts and conditions for each job opening. We take into consideration the minimum requirements outlined in the job description, such as, training and experience, the position’s work location, required travel (if any), and external market conditions when determining the final salary for potential new hires.
Responsibilities
The Web Merchandiser/Merchant is a hybrid role with both Merchandiser and Merchant responsibilities. The person in this role partners with divisional team members, vendors, and stakeholders from e-commerce, marketing, and our IT departments under the direction of the Divisional Merchandise Manager. They will be responsible for strategizing and executing web and social strategies that drive customer satisfaction, brand value, sales, and conversion increases for brick and mortar, web, web only, D2C, BOPUS, affiliate and Concept Shop sales. In addition, this position will help drive non-selling content on the Blain’s web site and social media.
Schedule and participate in vendor meetings
Attend trade shows and seminars throughout the year
Develop and maintain DTC and affiliate partnerships
Partnership with buyers, planners, and e-comm team in establishing and maintaining budgets for online sales, margins, inventory, turn, SKUs, and GMROI in partnership with the Divisional Merchandise Manager and Inventory Managers
Advocate for and facilitate non-selling content on web and in social that creates customer engagement, shares product knowledge, and reenforces brand values
Advocate for, track, and report on web/POS functionality with SME within Marketing, IT, store ops, buying, and customer insights.
Work with customer insights and web analytics to understand customer journey and how customer needs are met or missed by web and product experience
Create reporting and deliver against goals on a weekly basis to division
Act as divisional liaison with marketing for all electronic CGP strategies
Act as divisional liaison with marketing on new key item product additions, all electronic CGP strategies and new brands being introduced
Perform competitive analysis and partner with customer insights to drive overall go to market strategy
Create profitable sales and conversion web strategies for in store/web, web only, DTC, and BOPUS products that are data driven and KPI measured Complete other assignments and special projects as assigned
Creates private brand meta data creation for the web site.
Partner with Brick-and-Mortar merchants to design and execute testing to learn about web only and brick and mortar opportunities
Work with e-comm marketing team to optimize search logic on-site
Drive DTC story/merchandising brand, category, and item opportunities that increase the offering, sales, and conversion while optimizing customer experience
Work with Administrative Assistants in managing SKUs through the vendor portal and managing samples for photography where required.
Qualifications
Ideal candidates will have:
Bachelor’s degree is preferred
2-4 years of experience as a merchant with online experience
Demonstrated margin and terms negotiation skills
Ability to travel as required to competitive retailers, vendors, trade shows, and seminars
Proficiency in Microsoft Office suite
Ability to train, delegate, and supervise others
Blain Supply, Inc and Blain’s Farm and Fleet (collectively “Blain’s”) is proud to be an Equal Opportunity Employer. We recognize the importance of diversity and creating an inclusive culture in order to leverage the skills and talents of all people to the mutual advantage of each individual and the organization. Blain’s does not discriminate against applicants or employees on the basis of race, religion, color, sex (including pregnancy and sexual harassment), sexual orientation, gender identity, national origin, age, marital status, disability, military or veteran status, or any applicable legally protected status.
#J-18808-Ljbffr
At Blain’s Farm & Fleet we believe everyone deserves the opportunity to have a job they love, work in a great environment, grow their career, and enjoy a positive balance.
As a family-owned retailer we take pride in offering a competitive benefit package designed to support you & your life. It is one of the reasons we have been named a
Forbes Best Employer
for
six consecutive years !
All major Holidays & Birthday off
Advanced Leadership Training Programs: build the skills to grow your career
Associate discount on name brands like Carhartt, Under Armour, STIHL, Milwaukee Tool, DeWalt & much more!
Internal recognition programs that support an engaged workplace
Profit Sharing
401(K) with company match
Competitive base pay starting at $56,659.20/yr with annual performance-based merit raises
*The pay listed for this position may vary based on experience. Please note, compensation decisions are contingent on the facts and conditions for each job opening. We take into consideration the minimum requirements outlined in the job description, such as, training and experience, the position’s work location, required travel (if any), and external market conditions when determining the final salary for potential new hires.
Responsibilities
The Web Merchandiser/Merchant is a hybrid role with both Merchandiser and Merchant responsibilities. The person in this role partners with divisional team members, vendors, and stakeholders from e-commerce, marketing, and our IT departments under the direction of the Divisional Merchandise Manager. They will be responsible for strategizing and executing web and social strategies that drive customer satisfaction, brand value, sales, and conversion increases for brick and mortar, web, web only, D2C, BOPUS, affiliate and Concept Shop sales. In addition, this position will help drive non-selling content on the Blain’s web site and social media.
Schedule and participate in vendor meetings
Attend trade shows and seminars throughout the year
Develop and maintain DTC and affiliate partnerships
Partnership with buyers, planners, and e-comm team in establishing and maintaining budgets for online sales, margins, inventory, turn, SKUs, and GMROI in partnership with the Divisional Merchandise Manager and Inventory Managers
Advocate for and facilitate non-selling content on web and in social that creates customer engagement, shares product knowledge, and reenforces brand values
Advocate for, track, and report on web/POS functionality with SME within Marketing, IT, store ops, buying, and customer insights.
Work with customer insights and web analytics to understand customer journey and how customer needs are met or missed by web and product experience
Create reporting and deliver against goals on a weekly basis to division
Act as divisional liaison with marketing for all electronic CGP strategies
Act as divisional liaison with marketing on new key item product additions, all electronic CGP strategies and new brands being introduced
Perform competitive analysis and partner with customer insights to drive overall go to market strategy
Create profitable sales and conversion web strategies for in store/web, web only, DTC, and BOPUS products that are data driven and KPI measured Complete other assignments and special projects as assigned
Creates private brand meta data creation for the web site.
Partner with Brick-and-Mortar merchants to design and execute testing to learn about web only and brick and mortar opportunities
Work with e-comm marketing team to optimize search logic on-site
Drive DTC story/merchandising brand, category, and item opportunities that increase the offering, sales, and conversion while optimizing customer experience
Work with Administrative Assistants in managing SKUs through the vendor portal and managing samples for photography where required.
Qualifications
Ideal candidates will have:
Bachelor’s degree is preferred
2-4 years of experience as a merchant with online experience
Demonstrated margin and terms negotiation skills
Ability to travel as required to competitive retailers, vendors, trade shows, and seminars
Proficiency in Microsoft Office suite
Ability to train, delegate, and supervise others
Blain Supply, Inc and Blain’s Farm and Fleet (collectively “Blain’s”) is proud to be an Equal Opportunity Employer. We recognize the importance of diversity and creating an inclusive culture in order to leverage the skills and talents of all people to the mutual advantage of each individual and the organization. Blain’s does not discriminate against applicants or employees on the basis of race, religion, color, sex (including pregnancy and sexual harassment), sexual orientation, gender identity, national origin, age, marital status, disability, military or veteran status, or any applicable legally protected status.
#J-18808-Ljbffr