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Dexian - DISYS

Social Media Manager and Content Creator CT

Dexian - DISYS, Hartford, Connecticut, United States,


Requisition Title: Social Media Manager and Content CreatorLocation: Remote Duration: 3 Months Contract + Possibility of Extension/FTE Pay rate: $43.00 - $46.72 JOB SUMMARYJob Title: Social Media Manager & Content Creator AccountabilitiesUnderstand overall business objectives for Grooming Business Unit and translate them into actionable social media content & strategies across Grooming BrandsOwn the unique brand voice on social platforms and help position as recognized brands; grow, manage and engage with social communities as followings grow.Create, plan, schedule, and post timely, dynamic, unique, and interactive social content that tells stories and compels action.Own the content development process for organic and paid social media; the role requires light content creation, but is supported by internal creative partners and at times, external agenciesMonitor, measure and analyze social campaign performance and KPIs; leverage insights to make data-based decisions, optimize strategy and tactics and report out on weekly and monthly social performance reports.Stay current with social platform technology, reporting tools, trends, audience development and best practices to develop innovative ways to connect.Discover, recruit, and cultivate long lasting relationships with influencer talent for collaborations and new content.Establish appropriate tracking and KPIs for key organic social platforms.Proactively join conversations and build relationships on organic earned social media and paid influencer media as needed; grow, manage and engage with social communities.Own and develop the social media playbook for each brand; create the voice on social channels and help position brands as highly desirable. Required Education, Skills and ExperienceBachelors degree, preferably in Social Media/Marketing, PR, Communications or Graphic DesignMinimum 3+ years of Influencer Marketing experience with strong writing and storytelling capabilities.Minimum of 3-5+ years creating social content (including copy) for a brand and owning overarching social content strategySpecializes in community engagement, social strategy, and data insights.In-depth knowledge of the influencer and media landscape & how to source ongoing partnersStrong creative and strategic thinking capabilities. With a lean team, attention to detail and cross functional partnership is imperative.Must be able to remain organized & a proactive self-starter to succeed within this environment. Desirable Education, Skills and Experience:Experience with and passion for beauty/skincare/grooming from a marketing, creative or social perspectiveExperience storytelling via conversational writing and visual communication.Skilled in social media comprehension and execution across multiple social platforms.Possess excellent judgement and verbal/written communication skills.Ability to work quickly and juggle multiple tasks. Ability to shape content at various stages of development. Highly skilled in interpreting and applying data to decision making.Appreciation and understanding of popular culture that contributes to an understanding of brands social media followers.Advanced knowledge of the latest social media and tech trends.Experience articulating social strategy in meeting settings.Dexian is a leading provider of staffing, IT, and workforce solutions with over 12,000 employees and 70 locations worldwide. As one of the largest IT staffing companies and the 2nd largest minority-owned staffing company in the U.S., Dexian was formed in 2023 through the merger of DISYS and Signature Consultants. Combining the best elements of its core companies, Dexians platform connects talent, technology, and organizations to produce game-changing results that help everyone achieve their ambitions and goals.Dexians brands include Dexian DISYS, Dexian Signature Consultants, Dexian Government Solutions, Dexian Talent Development and Dexian IT Solutions. Visit https://dexian.com/ to learn more.Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.