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Vaco

Director of E-Commerce

Vaco, Columbus, Ohio, United States, 43224


E-Commerce Director Location:

Columbus, OH - 100% onsite

OVERVIEW: A leading retail company is seeking an experienced and strategic Director of E-Commerce to spearhead the establishment and growth of our online retail presence. As the company's head of e-commerce, you will have the unique opportunity to shape and drive their digital strategy, ensuring a seamless and impactful online shopping experience.

KEY RESPONSIBILITIES: Strategic Development:

Formulate and execute a comprehensive e-commerce strategy to drive growth, enhance user experience, and achieve sales targets. Website Management:

Oversee the development and maintenance of our e-commerce platform, ensuring optimal functionality, user experience, and performance. Sales and Performance:

Drive online sales initiatives, manage performance metrics, and implement strategies to meet and exceed revenue goals. Cross-Functional Leadership:

Collaborate with marketing, IT, merchandising, and customer service teams to align e-commerce initiatives with overall business objectives. Customer Experience:

Develop and implement strategies to enhance the online shopping experience, including personalization, site navigation, and customer support. Digital Marketing:

Oversee digital marketing efforts, including SEO/SEM, email marketing, social media, and online advertising to drive traffic and conversions. Analytics and Reporting:

Monitor e-commerce performance, analyze data, and generate reports to inform decision-making and strategy adjustments. Team Building:

Build and lead a high-performing e-commerce team, fostering a culture of innovation and excellence. QUALIFICATIONS: Experience:

8+ years of experience in e-commerce, with a proven track record in leading e-commerce operations and achieving growth targets. Industry Knowledge:

Strong understanding of e-commerce best practices, digital marketing strategies, and online consumer behavior. Technical Skills:

Proficiency in e-commerce platforms (e.g., Shopify, Magento), web analytics tools (e.g., Google Analytics), and digital marketing tools. Leadership:

Demonstrated ability to lead cross-functional teams and manage projects from conception to execution. Analytical Abilities:

Strong analytical skills with the ability to interpret data and make data-driven decisions. Communication:

Excellent verbal and written communication skills, with the ability to present ideas clearly and effectively. Education:

Bachelor's degree in E-Commerce, Marketing, Business, or a related field; advanced degree preferred.

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